1. 1
Toys – Role Play Toy
Category
home page in
Flipkart with
Subcategories
as Refiners

2. 2
Toys has
only one
template
which
comes
under Bay
care & toys

3. 3
Battery Operated refers whether the product is a battery
operated product or not.
Character refers to the figure or personality that a
particular product refers to. Possible values are
Noddy, Hannah Montana, Lightning Mcqueen, Mator etc.
Type refers to the kind of role play toy. Possible values
are Pretend Profession Kit, Kitchen & Home
Playset, Playsets & Models, Vehicles, Playsets &
Accessories, etc.

4. 4
Material refers to the substance used to make a
particular product. Possible values are Wood, Plastic,
Porcelain, Stainless Steel, etc.
Age Group refers to the age group of children which the
product is most suited for. Possible values are 1 - 3
Years, 14 Years & Above, 12+ Years, etc.
Country of Manufacture refers to the country the
product was manufactured in. Possible values are China,
Japan, India, USA, etc.

5. 5
Battery Type refers to the type of battery used to power
a given device. Possible values are AA, AAA, etc.
Number of Batteries refers to the batteries' number that
you would require to make a device functional.
Powered By refers to the source of power for a given
electronic device. Possible values are Battery, AC
Adapter, etc.

6. 6
Here You can
See the list of
Templates under
Baby Care
In the Seller
Dashboard
Baby Care - Feeding Utensil
Baby Care – Feeding Utensil

7. 7
Here is how the
Product list will
Appear on the
Website.

8. 8
Brand is the name of the company under which the product
Will be manufactured. Brand name has to be in proper case
Format it can be in upper case only when it is an acronym
Such as LG, HP etc.
Model Name is the name given to the product by the seller
To identify the product. Note: Please do not add the Brand
Name in the Model Name as the title will feature Brand
Name twice. The character limit here is 128 charatcers
Including Spaces.
Model Number is the number given to the product by the
seller To identify the product. Note: Please do not add the
Brand Name in the Model Number as the title will feature
Brand Name twice.

9. Color: It is the color of the product. As it states
multivalue, here we can add more than one
values Eg; Blue::Yellow ,
The values need to be separated by “::” only ie
colon. If there are more than three colors then
the color should be mentioned as “Multicolor”
Suitable For: Here you need to mention what type of food
Can be served in the listed utensils.
Such as Liquids, Solids or both.
Type refers to the type of utensil that is being listed below
Are few examples;
Spoon, Fork, Bowl, Feeding Set, etc.

10. Capacity refers to the capacity of the utensil or the
maximum amount or volume that the product can contain.
In this cell you will only have to mention the capacity in
Terms of numbers such as 400 and NOT 400ml the unit
“ml” needs to be filled in the next attribute cell.
Capacity Measuring Unit: This is the unit to measure capacity
Only and which is only “ml” hence no other values will be
Accepted. Kindly please provide values in terms of ml only.

11. Minimum Age : This is the minimum age number that
The product is suitable for and this has always to be
Mentioned in terms of months only but the unit month will
Be mentioned in the next attribute.
Minimum Age – Measuring Unit: This is the unit of
Measurement and this value always has to be in “Months”

12. Maximum Age : This is the minimum age number that
The product is suitable for and this has always to be
Mentioned in terms of months only but the unit month
will
Be mentioned in the next attribute.
Maximum Age – Measuring Unit: This is the unit of
Measurement and this value always has to be in
“Months”
Body Material: This is the material that the
product is mainly made of. Eg: Plastic, Steel etc

13. No of Contents in sales Package: Here only the number of
Products in the box needs to be mentioned.
Eg: if the Sales package has 3 bottles and 2 Spoons then the
Total number has to be mentioned as 5.
EAN - European Article Number
UPC - Universal Product Code
Here the 13 digit Bar Code has to be entered if not
13 zeros can also be entered if either is not available
Description: Here the detailed description of the product
Has to be mentioned the character limit is 10,000
Characters including spaces
Note: The Description should mainly concentrate on
product and not on Brand endorsement, and marketing
Terms and promotional statements should be avoided.

14. Main Image: The Image has to adhere to all the guidelines
Mentioned earlier.
Only the link which leads to product image should be
Provided and not to the product page
Other Image URL 1, 2, 3, 4: here the links to the
additional images of the product can be provided, where
Other views or angles are displayed.

15. Sales Package: Here all the products should be mentioned
That will be shipped along with the main product or all the
Products that is included in the sales package.
Size: Size refers to the size of the utensil which can be
Small, Medium or Large.
Search Keywords: These are the keywords that are used
to search for the products on the Flipkart Site these
words will be optimised for search in Flipkart Site only

16. Video URL: Any video related to the product first has to
be uploaded to youtube and then the link has to be
pasted in this cell. Note : Kindly go through the video
guidelines mentioned in the Summary Sheet.
Key Spec: These are the unique selling points of the
product that will be showcased next to the Image of the
product.
Note: The character count should be less than 22
Characters including spaces

17. H&B - Perfumes
Here there will be a dropdown provided and it tells
In which category the product should reflect on the site.
In the below example there are options to list under
Baby care, Health &Beauty or both.
Brand is the name of the company under which the
product will be manufactured. Brand name has to be in
proper case . Format it can be in upper case only when it
is an acronym Such as LG, HP etc.
Model Name is the name given to the product by the
seller to identify the product. Note: Please do not add
the Brand Name in the Model Name as the title will
feature Brand name twice. The character limit here is
128 characters Including Spaces.

18. Quantity refers to the amount or volume of the product
Here the quantity of the perfume in the container.
Eg 100 and NOT 400ml the unit “ml” needs to be filled
in the next attribute cell.
Quantity Measuring Unit: This is the unit to measure
capacity only and which is only “ml” hence no other
values will be accepted. Kindly please provide values in
terms of ml only.

19. Fragrance classification : It is Fragrance Classification
refers to the classification made in perfumes based on
the concentration of aromatic compounds.
In the second column there is a hyper link which will lead
To the allowed values.
This will also be mentioned in product details and package.

20. Here are few examples where the fragrance classification is mentioned on the bottle itself
By the manufacturers

21. Men: This refers if the perfume is suitable for men
Women: This refers if the perfume is suitable for women.
Note If the perfume is suitable for both Men & Women
Then fill yes for both attributes.

22. Fragrance Family: This here tells what kind of aroma the
Perfume gives out.
Eg: Citrus for lemony fragrance, Floral for flowery fragrance

23. Description: Here the detailed description of the product
Has to be mentioned the character limit is 10,000
Characters including spaces
Note: The Description should mainly concentrate on
product and not on Brand endorsement, and marketing
Terms and promotional statements should be avoided.
EAN - European Article Number
UPC - Universal Product Code
Here the 13 digit Bar Code has to be entered if not
13 zeros can also be entered if either is not available
Sales Package: Here all the products should be mentioned
That will be shipped along with the main product or all the
Products that is included in the sales package.

24. Boys : Here we mention if the perfume is also suitable
For boys , hence if it is suitable for girls then mention
“Ýes”
Girls : Here we mention if the perfume is also
suitable for girls, hence if it is suitable for girls
then mention “Ýes”
Fragrance Segment mentions if the perfume is a
Luxurious one or is it for Mass premium.

25. This Attribute mainly talks about the bottle design
Of the perfume bottle.
Aromatic Compounds refers to the most notable smells
noticed from their corresponding substances.
Eg: Leather, Green Tea, Musk, etc.
This attribute talks about the perfume being a limited
Edition. If Yes mention yes else NO.

26. Top Notes refers to the smell perceived immediately upon
application of a perfume. Top notes consist of small,
light molecules that evaporate quickly. It is also called
Head Notes. Possible values are Grape, Tomato Leaves,
Lychee, etc.
Heart Notes refers to the scent of a perfume that emerges
just prior to when the top notes dissipate. It is also called
Middle Notes. Possible values are Lily, Rose, Watermelon,
etc.
Base Notes refers to the scent of a perfume that appears
close to the departure of the heart notes.
Possible values are Sandalwood, Benzoin, etc.
Note: All of these will be mentioned in the box itself.