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Freebie Tutorial
Agenda :
• Promotions
• Freebie offer on flipkart website
• Freebie offer format
• Adding a freebie
• Viewing a freebie/promotion
• Promotion statuses and action buttons
• Editing a freebie/promotion
• Freebie on OMS
• Invoice and shipping label format
• Points to remember
Freebie offer on Flipkart website
Freebie Offer Format
What is a Freebie offer?
When a customer buys your product, you can give a different product for free.
What is Primary Product?
Primary product is the one which you add a freebie to, you can also call it the main product.
What is Freebie Product?
Freebie product is the one which you would want to give it for free along with the primary product.
• Freebie product must be ACTIVE listing by the seller
• If the freebie listing doesn’t exist, seller needs to first create a listing & then enable the
promotion
What is Product Group?
Group of listings on which a seller is interested in running a promotion for.
Product group can be defined as a combination of (Vertical, Brand, Price) or a specific set of listings
Click on Listings
“My
Promotions”
Click on
“Create One now”
Option 1
Category and vertical
level
Option 2
Upload bulk Listing IDs
Add “Freebie” from your
current listing
“Publish” and
Manage offers
Create the
“Product
group”
Seller
Steps to add Freebie offer
STEP 1: Create a Product Group
STEP 2: Choose Freebie
Getting to My Promotions Page
If you are creating an
offer/freebie for the first
time. Please click here
Click on Listings
and select
“My promotions”
Create a Product Group
Option 1:
‘Create product group’ through Brand/Vertical/Price selection
Step 1: Create a product group through brand/vertical/price selection
1
2
3
To create a promotion we need to
first define a product group:
1. Select Verticals
2. Select Brands
3. Set the price range of
products on which offer needs to
be applied
This completes product group
definition & once promotion is
published, it will be live on all the
listings qualifying the above
criteria.
Step 2: Choose the Freebie from your active listings
1. Seller can lookup for a FREEBIE from
his ACTIVE listings only
2. Click on Lookup & select the product
(Refer next slide)
Enter the FSN/listing ID of the
product to search
Click on ADD button
to add the freebie
Step 3: Select the Freebie
1. Choose the promotion start date &
end date. Start & End date cannot be
same.
2. Name the promotion.
3. To save the promotion, click on SAVE
To know the listings that are part of product
group click on “Download List”
Step 4: Define Start & End date of the freebie offer
Enter the promotion name without space ( This is
only for seller reference)
Click on save
1
2
3
Step 5: Publish the Freebie offer
Click on publish to make
the offer/freebie live, it
would take at least an hour
to be active on Flipkart
website
Create a Product Group
Option 2:
Select “Upload list of products” option
1
2
If you wish to apply promotion on a
specific set of listings, choose ‘Upload list
of products’ as an option given.
1. Click & Download the sample CSV file
2. Fill in the required details like Listing
ID & Upload the file to define a product
group of specific listings
Step 1: Create a product group by uploading the listing IDs
Create Freebie Offer CSV format & Upload
Instructions for uploading listings:
Do not edit first two rows. Changing the
format will fail your upload.
 Give listing IDs from row# 3 and only
one Listing ID per line.
 A maximum of 50 listing IDs are
accepted at a time
After filling up the listing IDs, upload the file in below section & proceed to Step 2
Step 2: Choose the Freebie
1. Seller can lookup for a FREEBIE from
his ACTIVE listings
2. Click on Lookup& select the product
(Refer next slide)
1
Enter the FSN/listing ID of the
product to search
Click on ADD button
to add the freebie
Step 3: Select the Freebie
1. Choose the promotion start date &
end date. Start & End date cannot be
same
2. Name the promotion.
3. To save the promotion, click on SAVE
To know the listings that are part of
product group click on “Download List”
Step 4: Define Start & End date of the freebie offer
Enter the promotion name without space ( This is
only for seller reference)
Click on save
1
2
3
Step 5 : Publish the Freebie offer
Click on publish to
make the offer/freebie
live, it would take at
least one hour to be
active
Promotion Status
Status Action Possible
Draft Indicates that promotion has been created but not published. Edit, Publish
Processing Indicates that promotion has been created & published but it is
still under system processing.
Edit, Disable
Upcoming Indicates that promotion has been configured by the system and
will Go Live on the start date mentioned during promotion
creation.
Edit, Disable
Live Indicates that promotion is LIVE and currently visible to the
customers
Disable
Expired Indicates that promotion period is complete and no further
action can be performed on that specific promotion
NA
Disabled This indicates that the promotion is disabled Edit, Enable
Actions
Action
Edit Helps sellers to edit product group definition, start/end date
Publish On publishing, promotion gets scheduled for system to configure
Disable Disables a running / processing / upcoming promotion
Enable Enables a promotions
View Promotions
1 3
2
4
1. Click to Add a new Promotion
2. Click to Edit an existing promotion
3. Filter to choose the type of offers to display
4. Click to Enable/Disable a Offer
This screen summarizes all the promotions created by a seller.
Editing a Promotion
1
1. Choose the promotion to be edited from the
‘My Promotions’ tab
2. Click on Edit to begin with EDIT
2
Editing a promotion
EDIT Instructions
1. Seller can edit only brand/vertical/price
preferences.
For eg: If brands Samsung & Nokia were selected,
seller can choose to drop one of the brands or add a
new brand
2. If promotion was created by uploading listings
option, to edit the listings download the CSV & edit
the listings and re-upload the file
Note: While editing, seller cannot switch between brand/price/vertical based product group definition to
a listing based product group definition
Editing a promotion
Instructions to EDIT a Freebie
You cannot Edit the start date of promotion once it
is live.
Freebie cannot be edited. To change a freebie, a
new promotion has to be created after disabling the
current promotion
Freebie: Order Management
• All freebie order items will be shown right below primary products with a FREEBIE tag
• Actions like RTS / Cancel Order can be done only on the primary product.
• RTS/Cancel Order on primary product implies same action on the freebie product as well
Printing Invoice & Shipping label
While confirming the
order below details need
to be entered for
FREEBIE item just like
any other multi-item
order:
• Invoice#
• Serial/IMEI#
• VAT
• Invoice Date
Invoice format
• Billing details for both primary and freebie product will be available on “Invoice”
• “Promotional Discount” will have a negative entry, which will be equal to the worth of freebie +
Shipping charges ( for Freebie product )
Shipping label format
• Both Primary and Freebie
product title will be mentioned
on the shipping label for your
reference
• Order Item ID for both
primary and freebie product
will be available on the
shipping label
• You have to pack Primary and
freebie product together in
one shipment
Seller Using Bulk RTS
What is What?
• HAS OFFER = YES => Product has a freebie with it
• HAS OFFER = NO => Product doesn’t have a freebie with it
• HAS OFFER = N.A => Product is the freebie
In the current version of Freebie offer format, we will have below limitations
NOT FOR SALE freebie
In the current format, seller can issue an ACTIVE listing freebie only.
Active Listing Freebie
If seller has not sold the freebie on Flipkart in the past, he has to go through full listing
process before creating a freebie offer
No Freebie Vertical
Freebie has to be listed under one of the verticals defined by Flipkart
Multiple Freebie!
1. If seller wants to issue multiple freebies on same product, seller has to create multiple
promotions for the same listings
2. There is not a single view to see total list of freebies on a particular listing
Points to Note for Freebie offer
Points to Note for Freebie offer
It is mandatory for sellers to ship the freebie item & primary product together in the same
package
Freebie item cannot be cancelled by the seller without cancelling primary product
Marking the primary product as RTS implies freebie item is also RTS
Once a promotion is created by defining a product group through
brands/verticals/price points, it cannot be switched to specific listing option
Seller cannot edit the start date after a promotion goes live.
Reach out with your problems
Write to Seller Support at ss@flipkart.com
or call on 080-67981111 (9am to 9pm)
to clarify your doubts. Please mention your email
address/display name in all your communications

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My Promotion

  • 2. Agenda : • Promotions • Freebie offer on flipkart website • Freebie offer format • Adding a freebie • Viewing a freebie/promotion • Promotion statuses and action buttons • Editing a freebie/promotion • Freebie on OMS • Invoice and shipping label format • Points to remember
  • 3. Freebie offer on Flipkart website
  • 4. Freebie Offer Format What is a Freebie offer? When a customer buys your product, you can give a different product for free. What is Primary Product? Primary product is the one which you add a freebie to, you can also call it the main product. What is Freebie Product? Freebie product is the one which you would want to give it for free along with the primary product. • Freebie product must be ACTIVE listing by the seller • If the freebie listing doesn’t exist, seller needs to first create a listing & then enable the promotion What is Product Group? Group of listings on which a seller is interested in running a promotion for. Product group can be defined as a combination of (Vertical, Brand, Price) or a specific set of listings
  • 5. Click on Listings “My Promotions” Click on “Create One now” Option 1 Category and vertical level Option 2 Upload bulk Listing IDs Add “Freebie” from your current listing “Publish” and Manage offers Create the “Product group” Seller Steps to add Freebie offer STEP 1: Create a Product Group STEP 2: Choose Freebie
  • 6. Getting to My Promotions Page If you are creating an offer/freebie for the first time. Please click here Click on Listings and select “My promotions”
  • 7. Create a Product Group Option 1: ‘Create product group’ through Brand/Vertical/Price selection
  • 8. Step 1: Create a product group through brand/vertical/price selection 1 2 3 To create a promotion we need to first define a product group: 1. Select Verticals 2. Select Brands 3. Set the price range of products on which offer needs to be applied This completes product group definition & once promotion is published, it will be live on all the listings qualifying the above criteria.
  • 9. Step 2: Choose the Freebie from your active listings 1. Seller can lookup for a FREEBIE from his ACTIVE listings only 2. Click on Lookup & select the product (Refer next slide) Enter the FSN/listing ID of the product to search
  • 10. Click on ADD button to add the freebie Step 3: Select the Freebie
  • 11. 1. Choose the promotion start date & end date. Start & End date cannot be same. 2. Name the promotion. 3. To save the promotion, click on SAVE To know the listings that are part of product group click on “Download List” Step 4: Define Start & End date of the freebie offer Enter the promotion name without space ( This is only for seller reference) Click on save 1 2 3
  • 12. Step 5: Publish the Freebie offer Click on publish to make the offer/freebie live, it would take at least an hour to be active on Flipkart website
  • 13. Create a Product Group Option 2: Select “Upload list of products” option
  • 14. 1 2 If you wish to apply promotion on a specific set of listings, choose ‘Upload list of products’ as an option given. 1. Click & Download the sample CSV file 2. Fill in the required details like Listing ID & Upload the file to define a product group of specific listings Step 1: Create a product group by uploading the listing IDs
  • 15. Create Freebie Offer CSV format & Upload Instructions for uploading listings: Do not edit first two rows. Changing the format will fail your upload.  Give listing IDs from row# 3 and only one Listing ID per line.  A maximum of 50 listing IDs are accepted at a time After filling up the listing IDs, upload the file in below section & proceed to Step 2
  • 16. Step 2: Choose the Freebie 1. Seller can lookup for a FREEBIE from his ACTIVE listings 2. Click on Lookup& select the product (Refer next slide) 1 Enter the FSN/listing ID of the product to search
  • 17. Click on ADD button to add the freebie Step 3: Select the Freebie
  • 18. 1. Choose the promotion start date & end date. Start & End date cannot be same 2. Name the promotion. 3. To save the promotion, click on SAVE To know the listings that are part of product group click on “Download List” Step 4: Define Start & End date of the freebie offer Enter the promotion name without space ( This is only for seller reference) Click on save 1 2 3
  • 19. Step 5 : Publish the Freebie offer Click on publish to make the offer/freebie live, it would take at least one hour to be active
  • 20. Promotion Status Status Action Possible Draft Indicates that promotion has been created but not published. Edit, Publish Processing Indicates that promotion has been created & published but it is still under system processing. Edit, Disable Upcoming Indicates that promotion has been configured by the system and will Go Live on the start date mentioned during promotion creation. Edit, Disable Live Indicates that promotion is LIVE and currently visible to the customers Disable Expired Indicates that promotion period is complete and no further action can be performed on that specific promotion NA Disabled This indicates that the promotion is disabled Edit, Enable Actions Action Edit Helps sellers to edit product group definition, start/end date Publish On publishing, promotion gets scheduled for system to configure Disable Disables a running / processing / upcoming promotion Enable Enables a promotions
  • 21. View Promotions 1 3 2 4 1. Click to Add a new Promotion 2. Click to Edit an existing promotion 3. Filter to choose the type of offers to display 4. Click to Enable/Disable a Offer This screen summarizes all the promotions created by a seller.
  • 22. Editing a Promotion 1 1. Choose the promotion to be edited from the ‘My Promotions’ tab 2. Click on Edit to begin with EDIT 2
  • 23. Editing a promotion EDIT Instructions 1. Seller can edit only brand/vertical/price preferences. For eg: If brands Samsung & Nokia were selected, seller can choose to drop one of the brands or add a new brand 2. If promotion was created by uploading listings option, to edit the listings download the CSV & edit the listings and re-upload the file Note: While editing, seller cannot switch between brand/price/vertical based product group definition to a listing based product group definition
  • 24. Editing a promotion Instructions to EDIT a Freebie You cannot Edit the start date of promotion once it is live. Freebie cannot be edited. To change a freebie, a new promotion has to be created after disabling the current promotion
  • 25. Freebie: Order Management • All freebie order items will be shown right below primary products with a FREEBIE tag • Actions like RTS / Cancel Order can be done only on the primary product. • RTS/Cancel Order on primary product implies same action on the freebie product as well
  • 26. Printing Invoice & Shipping label While confirming the order below details need to be entered for FREEBIE item just like any other multi-item order: • Invoice# • Serial/IMEI# • VAT • Invoice Date
  • 27. Invoice format • Billing details for both primary and freebie product will be available on “Invoice” • “Promotional Discount” will have a negative entry, which will be equal to the worth of freebie + Shipping charges ( for Freebie product )
  • 28. Shipping label format • Both Primary and Freebie product title will be mentioned on the shipping label for your reference • Order Item ID for both primary and freebie product will be available on the shipping label • You have to pack Primary and freebie product together in one shipment
  • 29. Seller Using Bulk RTS What is What? • HAS OFFER = YES => Product has a freebie with it • HAS OFFER = NO => Product doesn’t have a freebie with it • HAS OFFER = N.A => Product is the freebie
  • 30. In the current version of Freebie offer format, we will have below limitations NOT FOR SALE freebie In the current format, seller can issue an ACTIVE listing freebie only. Active Listing Freebie If seller has not sold the freebie on Flipkart in the past, he has to go through full listing process before creating a freebie offer No Freebie Vertical Freebie has to be listed under one of the verticals defined by Flipkart Multiple Freebie! 1. If seller wants to issue multiple freebies on same product, seller has to create multiple promotions for the same listings 2. There is not a single view to see total list of freebies on a particular listing Points to Note for Freebie offer
  • 31. Points to Note for Freebie offer It is mandatory for sellers to ship the freebie item & primary product together in the same package Freebie item cannot be cancelled by the seller without cancelling primary product Marking the primary product as RTS implies freebie item is also RTS Once a promotion is created by defining a product group through brands/verticals/price points, it cannot be switched to specific listing option Seller cannot edit the start date after a promotion goes live.
  • 32. Reach out with your problems Write to Seller Support at ss@flipkart.com or call on 080-67981111 (9am to 9pm) to clarify your doubts. Please mention your email address/display name in all your communications

Editor's Notes

  1. Introduction slide to be changes