Social media is here to stay! It has become something many consumers use daily and is how small businesses both stand out and compete in today’s marketing landscape. Managing social media activity can be daunting to a busy business owner. Here are time saving tools designed with you in mind to help manage the daily tasks of managing social media activity for your brand. We'll be covering: 1. Curating content 2. Social media management tools 3. Creating content at events 4. What apps can help you 5. The art of not over-thinking 6. Next steps

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Find Time to Save Time
Social media tips and tricks

4. © Constant Contact 2014
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5. 5
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8. 8
Agenda
Curating content
Social media management tools
Creating content at events
There’s an app for that!
The art of not over-thinking
#CTCTSaveTime

9. Curating content | Social media marketing tools |
Creating content at events | There’s an app for that | The art of not over-thinking

10. *Source: contentcurationmarketing.com
“The act of discovering, gathering, and presenting digital
content that surrounds a specific subject matter.”*
*Don’t forget to give credit!
10

11. 11

12. Who has the time?
Curating content
12
6-11
posts
per day

13. Curating content
One stop content shop
13

14. 14
Curating content
Build Relationships
The “You Scratch My Back” Theory

15. Curating Content
It’s about time
15
A good
RSS Reader

16. Curating Content
RSS Reader: Feedly
16
A good
RSS Reader
search or add feed
Home

17. Social
media
17
TIP:
Retweet a follower
once a day to utilize
their content!
Curating Content
Content Discovery
Google
Alerts
Keyword
Email
newsletters
TIP:
This is a great tool
to see who’s talking
about your business!
http://www.google.com/alerts

18. Curating content | Social media marketing tools |
Creating content at events | There’s an app for that | The art of not over-thinking

19. 19
Social media marketing tools
What are they?

20. TIP:
Don’t just set it
and forget it!
20
What are they? Scheduler

21. 21
What it does Engagement

22. 22
What it does Engagement

23. 23
What it does Analytics

24. 24
What it does Analytics

25. Curating content | Social media marketing tools |
Creating content at events | There’s an app for that | The art of not over-thinking

26. Overgram
Word Swag
Creating content at events
26
Try it today! Tag @Sandra Flores
and the event #hashtag!
#WeCoachThePros

27. Curating content | Social media marketing tools |
Creating content at events | There’s an app for that | The art of not over-thinking

28. Curated Content
28
There’s an app for that
TIP:
Categorize blogs
into industries to
easily find content.
Feedly

29. TIP:
Subscribe to
different magazines
to get new updates.
29
There’s an app for that
Flipboard
Curated
Content

30. 30
TIP:
Create tabs for each
of your clients.
There’s an app for that
Hootsuite
Social Media
Management

31. 31
There’s an app for that
TIP:
Use Buffer
suggestions for easy
curation.
Buffer
Social Media
Management

32. Curating content | Social media marketing tools |
Creating content at events | There’s an app for that | The art of not over-thinking

33. The art of not over-thinking
Get out of your head!
33
Be
curious!
Be
you!
Be
fun!
Your social media
voice should be
your voice after a
glass of wine!

34. 34
Set-up an RSS Reader
Next Steps…

35. 35
Rss Readers
Feedly

36. 36
Set-up an RSS Reader
Download one curation app and one social
media management app
Next Steps…

37. 37
Curation & Management App
Flipboard Buffer

38. 38
Set-up an RSS Reader
Download one curation app and one social
media management app
Set-up a social media management tool
Next Steps…

39. 39
Set-up Management Tool

40. 40
Set-up an RSS Reader
Download one curation app and one social
media management app
Set-up a social media management tool
Attend more of We Coach The Pros Events
for tips on content and growth!
Next Steps…

41. • Growth takes time
• Growth is an ongoing
process
• Efforts must be organized
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• A combination of traditional
and modern methods are
most successful
Growing your list sounds complicated
but it doesn’t have to be if you understand.

42. 42
Small business marketing is...
You really can do this!
Nurturing
relationships.
Delivering on your
promise.
Getting
measurable
results.

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