Social Media Strategy: How Much Time Does a Good Strategy Take?

Buffer
How much time does
social media take?
The short answer ...
12 hours per week
The longer answer ...
A good social media
strategy involves
three parts
1. Plan
2. Implement
3. Measure
Social Media Strategy: How Much Time Does a Good Strategy Take?
Then repeat. Weekly.
Social Media Strategy: How Much Time Does a Good Strategy Take?
What Planning
Looks Like
Awareness
Sales
Loyalty
Choose a focus
Growth
Likes
Clicks
Conversions
Engagement
Influence
Identify success metrics
What Implementing
Looks Like
Social Media Strategy: How Much Time Does a Good Strategy Take?
How we create
Social Media Strategy: How Much Time Does a Good Strategy Take?
What Measuring
Looks Like
Chart your key metrics
Social Media Strategy: How Much Time Does a Good Strategy Take?
Discover opportunities
Social Media Strategy: How Much Time Does a Good Strategy Take?
Even more:
bit.ly/smmtime
Sources:
Paomedia, Moz, KISSmetrics, Garrett Moon, Markus Spiske
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