1. Internal Salesperson Job Description Owner: HR Department Version: 1
Issue Date: September 2016
Please note: All printed orsaved copies ofthis documentare classed as anuncontrolleddocument as theymay not be the latest version. To ensure you are
using the latest version, please refer to the Axis Intranet Library.
Job Description
Job Title: Head of Internal Sales
Division: Axis Retail
Reports To:: Retail - Head of Business Development
Direct Reports: None
Main Interfaces: Axis Employees, Clients, Marketing, Operations, Suppliers, Sales Team
Overall Purpose
Lead the implementation and operation of the overall Retail Business Development Telesales (internal
sales) function for both the existing Clients and Potential New Clients. Contribute to the overall growth
strategy of Axis Retail through insightful ideas, and wide knowledge of both the industry and
opportunity available to us. Lead the ‘cold calling’ of Potential New Clients and act as a bridge between
the Client and External Sales when handing over ‘leads’ to the Head of Business Development. Ensure
that all leads handed over are done so with appropriate supporting information and quality
consideration.
Provide a sales research function when required, and create insightful, well thought through and well
written reports on clients, sectors, geographies and opportunity areas for the Sales function.
Enhance and develop the relationships with our existing client portfolio, thereby increasing the pipeline
of existing client business, that may exist within the wider Group or within subsidiaries.
To introduce a plethora of new logo client opportunities to the business through cold-calling, marketing,
events and networking.
To broaden and deepen the Axis Retail portfolio & meet targets set annually for both new logo
business and growth of existing Clients. To create Account Plans for each prospective Client as
appropriate.
To support Axis Marketing with data from the portfolio of contacts.
To introduce suppliers, events and new ways of driving profitable growth.
To own and utilise the Axis CRM system so that all Client data is up to date, accurate and available.
Be proficient in CRM and be able to train new starters.
Key Tasks / Activities / Responsibilities
 Identify new business opportunities, new markets, new partnerships, new ways to reach
existing markets, or new product or service offerings to better meet the sales targets of the
business
 Develop opportunities in target markets
 Nurturing and developing relationships with key customer accounts and new opportunities
 Attending face-to-face meetings with clients if required
 Providing specialist advice on the products and/or services you’re selling
 Keep standard presentation up to date and relevant
 Maintain and manage the CRM system, ensuring it is up to date and accurate at all times
 Expand on the delivery of the Company’s growth strategy by creating leads and project
opportunities through developing a target list for sales/tendering opportunities, in line with the
business’s growth plan and resource infrastructure

2. Internal Salesperson Job Description Owner: HR Department Version: 1
Issue Date: September 2016
Please note: All printed orsaved copies ofthis documentare classed as anuncontrolleddocument as theymay not be the latest version. To ensure you are
using the latest version, please refer to the Axis Intranet Library.
Perso
n
Specif
ication
Key
Knowledge:
 Supporting the creation of case studies for work projects and marketing
 An excellent understanding of the full range of marketing and business development activities necessary for
a progressive organisation
 A strong track record of finding, evolving and successfully delivering profitable new logo business across a
variety of sectors
 A fantastic track record of nurturing and growing existing Retail Clients
 A good understanding of Retail Display Design & Production concepts and processes
Key Skills:
 Strong sales drive and self-motivated to achieve agreed results
 Able to work well as an individual and as part of a team
 A great communicator and accomplished door opener
 A positive and proactive attitude with drive and enthusiasm
 Well presented with good management and organisational skills
 Good oral and written communication skills with a commitment to quality/high attention to detail
 Able to manage and own a CRM system
 Able to train on the CRM system
 Able to present when required
 Able to create well thought through and written reports
 Able to create presentations
 Able to respond accurately and in a timely way to PQQ requests
Key Experience:
 Proven ability to hit targets
 A consistent background of winning new business
 Proven sales track record over an extended period
 Marketing experience in a professional services environment
 Knowledge of Using a CRM
 Evidence of an ability to be able to communicate & develop individual relationships at all levels
 Experience of successfully implementing sales & marketing strategies in the retail space
Other Key Information:
 Sales driven
 Profit aware
 Clean Driving License
 Goal driven
 Very process driven
 Ensuring all correct documentation is submitted to Client timescales
 Accountable for the timely delivery of leads to the Head of Business Development
 Meet Commercial Targets and Objectives set annually
 Owning the successful completion of relevant Tenders, PQQ’s & Bids as required

3. Internal Salesperson Job Description Owner: HR Department Version: 1
Issue Date: September 2016
Please note: All printed orsaved copies ofthis documentare classed as anuncontrolleddocument as theymay not be the latest version. To ensure you are
using the latest version, please refer to the Axis Intranet Library.
I have read and understood the provisions of this job description.
I understand that this document forms part of my employment and I hereby confirm my agreement with its
provisions.
Name:
Signature:
Date: