Resume

1. Sally A. Turner
Joliet, Illinois 60435
815-942-0544
sallyturner2020@gmail.com
www.linkedin.com/in/sallyturner2020/
In-depth experience as multimedia manager of digital marketing, advertising, and graphic design in advertising
agency, publishing company, and construction equipment manufacturer. Highly skilled in wide range of media
including traditional print, web design, CMS, SEO, SEM, videography, photography, social media, email
marketing, magazine publishing, product design, and trade show display.
Utilized Project Management Institute best practices and methodologies for strategic projects of varying sizes
and complexity. Responsible for consistent, successful facilitation of projects from initiation & planning through
execution, monitoring, and closing. Manages all project transactions on a daily basis to assure on-time and on-
budget expectations. Active member and volunteer of PMI Chicagoland Chapter; PMP Certification pending.
Technical Skills
 Project Management | SmartSheet
 Adobe InDesign | Illustrator | Photoshop | Premiere Pro | Dreamweaver | After Effects
 Website Design | CMS | eCommerce | Joomla! | WordPress
 Website UX | UI
 SEO | SEM | Google Analytics | Google My Business
 HTML | CSS | PHP
 Email marketing | customer lead generation | Constant Contact | ActiveCampaign
 Learning Management Systems | Canvas | Docebo
 CRM programs | ActiveCampaign
 Videography Studio | video editing | Premiere Pro | After Effects | Equipment research
 Digital Photography studio | Equipment research
 Social media aggregate software | Buffer
Work Experience
Marketing Project Manager
Substrate Technology, Inc., Morris Illinois 2015–Present
Managed and developed B2B and B2C marketing projects and deliverables for construction equipment
manufacturer. Developed corporate branding and marketing strategies using print, website, video, promotional,
product, and social media.
Coordinated with management and sales teams in strategic planning, KPI goals, budget management, and ROI
tracking. Executed national campaigns in email marketing, direct mail, and social media. Utilized competitive
analysis and market research to expand customer base and achieve financial objectives.
 Designed and produced 100+ B2B and B2C print and digital projects and deliverables for in-house use and
dealer distribution
 Implemented inbound marketing strategies to generate leads from website forms that has resulted in 150%
increase in company interest in the last twelve months
 Analyzed department budget costs and decreased expenditures over 30% in one year

2.  Designed print & promotional materials, websites, videos, email marketing, social media, product
photography, packaging, and trade show displays
 Designed and built four (4) CMS websites, including eCommerce
 Enhanced company’s online presence thorough website redesign, user-centric enhancements, and mobile
responsive technology
 Directed sales, marketing, and training meetings
 Produced, directed, and edited 100+ demo & promotional videos, including 90-minute company overview
DVD
 Wrote and enhanced blog articles, technical procedures, and manuals using research and editing skills
 Drove national and international campaigns utilizing analytics for improvements
 Performed research and acquisition for corporate internet technology and SaaS products necessary for
department
Multimedia Director | Senior Graphic Designer
Proforma ProMediAspire, Morris Illinois 2006- 2015
Multimedia Director and Senior Graphic Designer for advertising agency simultaneously handling 100+
design projects servicing a variety of national and international clients and industries. Implemented
advertising and digital marketing strategies for clients’ competitive analysis.
 Developed and designed 100+ corporate branding projects for B2B, including logo design,
brochure design, website design, video production, and social media campaigns
 Planned, facilitated, and participated in marketing and sales meetings for national and
international clients
 Trained clients and office personnel in CMS website maintenance and social media campaigns
 Custom-designed, developed, and launched multiple websites in HTML and CMS (content
management system)
 Utilized SEO and SEM strategies for multiple clients
 Directed, filmed, and edited videography production projects for demonstration and
promotional usage
 Photographed products and personnel portraits; performed photo retouch and enhancements
Adjunct Instructor
Computer Information & Office Systems Dept., Joliet Junior College, Joliet Illinois 2010–2015
 Instructed 100 level & 200 level classes for the CIOS department
 Wrote and developed class curriculum drawing upon professional design experiences, college
textbook coursework, and online research
 Worked with and taught diverse, multicultural student population
 Provided additional materials, assistance, and instruction to college professors for their
coursework
 Volunteered as judge for student website and gaming competitions
Taught classes in:
 HTML and CSS website coding and design
 Website design using website building application
 Web Content Management System | Joomla | WordPress
 Microsoft Office | Word | Excel | PowerPoint | Access
 Basic computer and internet skills
 Voice recognition software | Dragon NaturallySpeaking

3.  Keyboarding
Senior Graphic Designer
Green Thumb Graphics, Morris Illinois 1999–2006
 Designed and produced B2C graphic design services and deliverables for national and
international clients
 Managed sales and marketing strategic business plan
 Developed and designed multiple projects in corporate rebranding, logo design, website design,
videography, book publishing, billboards, digital photography and retouch, and music CD design
 Performed reorganization, layout, and design of product catalogs, corporate cook books, and
city historical commemorative booklets
Education
Bachelor of Arts - BA, Commercial Design, Minor - Business Administration
Carthage College, Kenosha Wisconsin
Attended one semester at the American College in London, London, England
Master of Arts - MA, Teaching, Secondary Teaching Certification
School of Graduate & Adult Studies, Olivet Nazarene University, Bourbonnais Illinois
Master of Fine Arts – MFA, Visual Communications (9 hrs. completed)
Northern Illinois University, DeKalb Illinois