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Sally A. Turner
815-942-0544
Email: sallyturner2020@gmail.com
LinkedIn: www.linkedin.com/in/sallyturner2020/
Online portfolio: https://sallyturner.myportfolio.com
Summary
Integrated marketing project manager and senior-level graphic designer with hands-on expertise in traditional and digital
media. I specialize in the development of corporate branding and digital content for sales collateral, social media
marketing, web design, video production, product photography, and corporate events.
Utilizing competitive analysis and current marketing strategies, I have developed B2C and B2B projects that align with
corporate objectives and KPIs. My employment experience includes ad agency work, a trade show publishing company,
college institution, software developer, and construction equipment manufacturer.
Technical Skills
 Project Management | MS Project | SmartSheet
 Adobe Creative Cloud | InDesign | Illustrator | Photoshop
 Website Design | CMS | eCommerce | Joomla! | WordPress | UX | UI | HTML | CSS | PHP
 SEO | SEM | Google Analytics | Google My Business
 Email marketing | customer lead generation | Constant Contact | ActiveCampaign
 Video Production | video editing | Premiere Pro | After Effects | Studio design
 Digital Photography | Studio design
 Learning Management Systems | Canvas | Docebo
 CRM | Salesforce | ActiveCampaign
 Social Media | Buffer | YouTube channel
 Microsoft Word | Excel | PowerPoint
 Technical writing | creative writing | editing | proofreading
Personal Skills
 Dependable, mature team member who works well independently with assigned tasks and responsibilities
 Very creative with keen eye for design and branding
 Prioritizes and multi-tasks agile project deliverables in order to hit deadlines
 Strong writing, composition, proofreading skills including proper grammar and punctuation
 Excellent communication skills and attention to detail
 Active in professional development by obtaining PMP certification from the Project Management Institute
Work Experience
Marketing Project Manager
Substrate Technology, Inc., Morris Illinois 2015–Present
Responsible for business development, product launch, and management of marketing department for construction
equipment manufacturer. Produced B2B and B2C marketing projects and deliverables using consistent corporate
branding and marketing strategies for print materials, web, video, email, blog, and social media.
 Directed creative development of corporate branding materials including print collateral, website design, video,
email marketing, social media, product photography, packaging, and trade show display
 Produced national and international ad campaigns utilizing analytics and data reporting for marketing initiatives
and improvements
 Implemented inbound marketing strategies and action plans to generate sales leads and engage new customers
that resulted in 150% increase
Pg. 1
 Analyzed department finance budget costs, created reporting presentations, and decreased department
expenditures over 30% in one year
 Coordinated with management and sales teams in strategic planning, KPI goals, and budget management
 Writer of content development and proofing of marketing materials such as literature, POP, website content,
blog articles, technical papers, and PowerPoint presentations
 Designer, developer, and database administrator of website content management system utilizing user
experience and mobile responsive technology
 Collaborated with outside agencies and SEO team to develop eCommerce website for corporate and partner
equipment and accessories
 Produced, directed, and edited demonstration and promotional videos
 Writer and editor of blog articles, technical procedures, and manuals for equipment and processes using
research and APA standards in writing
 Performed research and acquisition of corporate operations technology and SaaS products necessary for
marketing department development
Multimedia Director | Senior Graphic Designer
Proforma ProMediAspire, Morris Illinois 2006-2015
Multimedia Director and Senior Graphic Designer for advertising agency simultaneously handling graphic design
projects servicing national and international clients and industries. Developed and implemented advertising and
digital marketing strategies for clients’ competitive analysis and brand development.
 Directed and designed B2B and B2C projects, including print collateral, logo design, catalog design, website
design, video production and editing, packaging design, trade show display, and social media campaigns
 Planned, facilitated, and participated in marketing and sales meetings for national and international clients
 Trained clients and office personnel in graphic design, CMS website maintenance, and social media campaigns
 Custom-designed, developed, and launched client HTML and CMS websites utilizing SEO and SEM strategies
 Directed, filmed, and edited videography production projects for demonstration and promotional usage
 Photographed consumer products and office personnel; performed photo retouch and COB techniques
 Both PC and Mac experienced; proficient in Adobe Creative Suite and Microsoft Office
Adjunct Faculty
Computer Information and Office Systems Dept., Joliet Junior College, Joliet Illinois 2010–2015
 Trained and educated students in computer technology and web design for CIOS department
 Wrote, researched, and developed own coursework curriculum using personal professional experience, college
textbooks, and online research
 Developed and taught diverse student population including multicultural and disabled students
 Assisted with additional teaching materials and classroom instruction for full-time college professors
 Volunteered as judge for student website and gaming competitions
Classes taught include:
 HTML and CSS website coding and design
 Website design and principles using website building applications
 Web Content Management Systems | Joomla! | WordPress
 Microsoft Office Suite | Word | Excel | PowerPoint | Access
Senior Graphic Designer
Green Thumb Graphics, Morris Illinois 1999–2006
 Designed and produced marketing projects in B2B and B2C graphic design services and deliverables for national
and international clients
 Developed and managed sales and marketing strategic business plans
Pg. 2
 Developed and designed multimedia projects in corporation rebranding, logo design, website design,
videography, book publishing, billboards, digital photography and retouch, and music CD design
 Performed reorganization, layout, and design of product catalogs, corporate cook books, and city historical
commemorative booklets
Education
Bachelor of Arts - BA, Commercial Design
Minor - Business Administration
Carthage College, Kenosha Wisconsin
- Attended one semester at the American College in London, London, England
Master of Arts - MA, Teaching
School of Graduate and Adult Studies
Olivet Nazarene University, Bourbonnais Illinois
Master of Fine Arts – MFA, Visual Communication
(9 hrs. completed)
Northern Illinois University, DeKalb Illinois
Pg. 3

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Sally Turner resume

  • 1. Sally A. Turner 815-942-0544 Email: sallyturner2020@gmail.com LinkedIn: www.linkedin.com/in/sallyturner2020/ Online portfolio: https://sallyturner.myportfolio.com Summary Integrated marketing project manager and senior-level graphic designer with hands-on expertise in traditional and digital media. I specialize in the development of corporate branding and digital content for sales collateral, social media marketing, web design, video production, product photography, and corporate events. Utilizing competitive analysis and current marketing strategies, I have developed B2C and B2B projects that align with corporate objectives and KPIs. My employment experience includes ad agency work, a trade show publishing company, college institution, software developer, and construction equipment manufacturer. Technical Skills  Project Management | MS Project | SmartSheet  Adobe Creative Cloud | InDesign | Illustrator | Photoshop  Website Design | CMS | eCommerce | Joomla! | WordPress | UX | UI | HTML | CSS | PHP  SEO | SEM | Google Analytics | Google My Business  Email marketing | customer lead generation | Constant Contact | ActiveCampaign  Video Production | video editing | Premiere Pro | After Effects | Studio design  Digital Photography | Studio design  Learning Management Systems | Canvas | Docebo  CRM | Salesforce | ActiveCampaign  Social Media | Buffer | YouTube channel  Microsoft Word | Excel | PowerPoint  Technical writing | creative writing | editing | proofreading Personal Skills  Dependable, mature team member who works well independently with assigned tasks and responsibilities  Very creative with keen eye for design and branding  Prioritizes and multi-tasks agile project deliverables in order to hit deadlines  Strong writing, composition, proofreading skills including proper grammar and punctuation  Excellent communication skills and attention to detail  Active in professional development by obtaining PMP certification from the Project Management Institute Work Experience Marketing Project Manager Substrate Technology, Inc., Morris Illinois 2015–Present Responsible for business development, product launch, and management of marketing department for construction equipment manufacturer. Produced B2B and B2C marketing projects and deliverables using consistent corporate branding and marketing strategies for print materials, web, video, email, blog, and social media.  Directed creative development of corporate branding materials including print collateral, website design, video, email marketing, social media, product photography, packaging, and trade show display  Produced national and international ad campaigns utilizing analytics and data reporting for marketing initiatives and improvements  Implemented inbound marketing strategies and action plans to generate sales leads and engage new customers that resulted in 150% increase Pg. 1
  • 2.  Analyzed department finance budget costs, created reporting presentations, and decreased department expenditures over 30% in one year  Coordinated with management and sales teams in strategic planning, KPI goals, and budget management  Writer of content development and proofing of marketing materials such as literature, POP, website content, blog articles, technical papers, and PowerPoint presentations  Designer, developer, and database administrator of website content management system utilizing user experience and mobile responsive technology  Collaborated with outside agencies and SEO team to develop eCommerce website for corporate and partner equipment and accessories  Produced, directed, and edited demonstration and promotional videos  Writer and editor of blog articles, technical procedures, and manuals for equipment and processes using research and APA standards in writing  Performed research and acquisition of corporate operations technology and SaaS products necessary for marketing department development Multimedia Director | Senior Graphic Designer Proforma ProMediAspire, Morris Illinois 2006-2015 Multimedia Director and Senior Graphic Designer for advertising agency simultaneously handling graphic design projects servicing national and international clients and industries. Developed and implemented advertising and digital marketing strategies for clients’ competitive analysis and brand development.  Directed and designed B2B and B2C projects, including print collateral, logo design, catalog design, website design, video production and editing, packaging design, trade show display, and social media campaigns  Planned, facilitated, and participated in marketing and sales meetings for national and international clients  Trained clients and office personnel in graphic design, CMS website maintenance, and social media campaigns  Custom-designed, developed, and launched client HTML and CMS websites utilizing SEO and SEM strategies  Directed, filmed, and edited videography production projects for demonstration and promotional usage  Photographed consumer products and office personnel; performed photo retouch and COB techniques  Both PC and Mac experienced; proficient in Adobe Creative Suite and Microsoft Office Adjunct Faculty Computer Information and Office Systems Dept., Joliet Junior College, Joliet Illinois 2010–2015  Trained and educated students in computer technology and web design for CIOS department  Wrote, researched, and developed own coursework curriculum using personal professional experience, college textbooks, and online research  Developed and taught diverse student population including multicultural and disabled students  Assisted with additional teaching materials and classroom instruction for full-time college professors  Volunteered as judge for student website and gaming competitions Classes taught include:  HTML and CSS website coding and design  Website design and principles using website building applications  Web Content Management Systems | Joomla! | WordPress  Microsoft Office Suite | Word | Excel | PowerPoint | Access Senior Graphic Designer Green Thumb Graphics, Morris Illinois 1999–2006  Designed and produced marketing projects in B2B and B2C graphic design services and deliverables for national and international clients  Developed and managed sales and marketing strategic business plans Pg. 2
  • 3.  Developed and designed multimedia projects in corporation rebranding, logo design, website design, videography, book publishing, billboards, digital photography and retouch, and music CD design  Performed reorganization, layout, and design of product catalogs, corporate cook books, and city historical commemorative booklets Education Bachelor of Arts - BA, Commercial Design Minor - Business Administration Carthage College, Kenosha Wisconsin - Attended one semester at the American College in London, London, England Master of Arts - MA, Teaching School of Graduate and Adult Studies Olivet Nazarene University, Bourbonnais Illinois Master of Fine Arts – MFA, Visual Communication (9 hrs. completed) Northern Illinois University, DeKalb Illinois Pg. 3