1. Sally A. Turner
815-942-0544
Email: sallyturner2020@gmail.com
LinkedIn: www.linkedin.com/in/sallyturner2020/
Online portfolio: https://sallyturner.myportfolio.com
Summary
Integrated marketing project manager and senior-level graphic designer with hands-on expertise in traditional and digital
media. I specialize in the development of corporate branding and digital content for sales collateral, social media
marketing, web design, video production, product photography, and corporate events.
Utilizing competitive analysis and current marketing strategies, I have developed B2C and B2B projects that align with
corporate objectives and KPIs. My employment experience includes ad agency work, a trade show publishing company,
college institution, software developer, and construction equipment manufacturer.
Technical Skills
Project Management | MS Project | SmartSheet
Adobe Creative Cloud | InDesign | Illustrator | Photoshop
Website Design | CMS | eCommerce | Joomla! | WordPress | UX | UI | HTML | CSS | PHP
SEO | SEM | Google Analytics | Google My Business
Email marketing | customer lead generation | Constant Contact | ActiveCampaign
Video Production | video editing | Premiere Pro | After Effects | Studio design
Digital Photography | Studio design
Learning Management Systems | Canvas | Docebo
CRM | Salesforce | ActiveCampaign
Social Media | Buffer | YouTube channel
Microsoft Word | Excel | PowerPoint
Technical writing | creative writing | editing | proofreading
Personal Skills
Dependable, mature team member who works well independently with assigned tasks and responsibilities
Very creative with keen eye for design and branding
Prioritizes and multi-tasks agile project deliverables in order to hit deadlines
Strong writing, composition, proofreading skills including proper grammar and punctuation
Excellent communication skills and attention to detail
Active in professional development by obtaining PMP certification from the Project Management Institute
Work Experience
Marketing Project Manager
Substrate Technology, Inc., Morris Illinois 2015–Present
Responsible for business development, product launch, and management of marketing department for construction
equipment manufacturer. Produced B2B and B2C marketing projects and deliverables using consistent corporate
branding and marketing strategies for print materials, web, video, email, blog, and social media.
Directed creative development of corporate branding materials including print collateral, website design, video,
email marketing, social media, product photography, packaging, and trade show display
Produced national and international ad campaigns utilizing analytics and data reporting for marketing initiatives
and improvements
Implemented inbound marketing strategies and action plans to generate sales leads and engage new customers
that resulted in 150% increase
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2. Analyzed department finance budget costs, created reporting presentations, and decreased department
expenditures over 30% in one year
Coordinated with management and sales teams in strategic planning, KPI goals, and budget management
Writer of content development and proofing of marketing materials such as literature, POP, website content,
blog articles, technical papers, and PowerPoint presentations
Designer, developer, and database administrator of website content management system utilizing user
experience and mobile responsive technology
Collaborated with outside agencies and SEO team to develop eCommerce website for corporate and partner
equipment and accessories
Produced, directed, and edited demonstration and promotional videos
Writer and editor of blog articles, technical procedures, and manuals for equipment and processes using
research and APA standards in writing
Performed research and acquisition of corporate operations technology and SaaS products necessary for
marketing department development
Multimedia Director | Senior Graphic Designer
Proforma ProMediAspire, Morris Illinois 2006-2015
Multimedia Director and Senior Graphic Designer for advertising agency simultaneously handling graphic design
projects servicing national and international clients and industries. Developed and implemented advertising and
digital marketing strategies for clients’ competitive analysis and brand development.
Directed and designed B2B and B2C projects, including print collateral, logo design, catalog design, website
design, video production and editing, packaging design, trade show display, and social media campaigns
Planned, facilitated, and participated in marketing and sales meetings for national and international clients
Trained clients and office personnel in graphic design, CMS website maintenance, and social media campaigns
Custom-designed, developed, and launched client HTML and CMS websites utilizing SEO and SEM strategies
Directed, filmed, and edited videography production projects for demonstration and promotional usage
Photographed consumer products and office personnel; performed photo retouch and COB techniques
Both PC and Mac experienced; proficient in Adobe Creative Suite and Microsoft Office
Adjunct Faculty
Computer Information and Office Systems Dept., Joliet Junior College, Joliet Illinois 2010–2015
Trained and educated students in computer technology and web design for CIOS department
Wrote, researched, and developed own coursework curriculum using personal professional experience, college
textbooks, and online research
Developed and taught diverse student population including multicultural and disabled students
Assisted with additional teaching materials and classroom instruction for full-time college professors
Volunteered as judge for student website and gaming competitions
Classes taught include:
HTML and CSS website coding and design
Website design and principles using website building applications
Web Content Management Systems | Joomla! | WordPress
Microsoft Office Suite | Word | Excel | PowerPoint | Access
Senior Graphic Designer
Green Thumb Graphics, Morris Illinois 1999–2006
Designed and produced marketing projects in B2B and B2C graphic design services and deliverables for national
and international clients
Developed and managed sales and marketing strategic business plans
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3. Developed and designed multimedia projects in corporation rebranding, logo design, website design,
videography, book publishing, billboards, digital photography and retouch, and music CD design
Performed reorganization, layout, and design of product catalogs, corporate cook books, and city historical
commemorative booklets
Education
Bachelor of Arts - BA, Commercial Design
Minor - Business Administration
Carthage College, Kenosha Wisconsin
- Attended one semester at the American College in London, London, England
Master of Arts - MA, Teaching
School of Graduate and Adult Studies
Olivet Nazarene University, Bourbonnais Illinois
Master of Fine Arts – MFA, Visual Communication
(9 hrs. completed)
Northern Illinois University, DeKalb Illinois
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