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Social Knowledge: Are You Ready for the Future?


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John Girard's keynote talk at The Clute Institute International Academic Conference, January 3, 2014

Published in: Business, Education
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Social Knowledge: Are You Ready for the Future?

  1. 1. Knowledge Management is the creation, transfer, and exchange of organizational knowledge to achieve a [competitive] advantage. Knowledge  Sharing  –  Nothing  New?   2/3 of managers complained of Information overload (KPMG, 2000) CHAPTER 1 THE WHERE Managers “dwell on information that is entertaining but not informative, or easily available but not of high quality” (Linden, 2001, p.2) 43% of the managers delayed decisions because of too much information. (Wilson, 2001) 38% of the surveyed managers waste a substantial amount of time locating information (Wilson, 2001) The number of books published annually has increased exponentially since the 16th century. At present, the prediction is that the number of books doubles every 33 years (Hanka & Fuka, 2000). Where is the wisdom we have lost in knowledge? Where is the knowledge we have lost in information? —T. S. Eliot, The Rock (1935) The total accumulated codified database of the world, which includes all books and all electronic files, doubles every seven years and some predict this will double twice a day by 2010 (Bontis, 2000). The  Problem  –  Enterprise  Demen�a     1                                                                          
  2. 2.   Big  Data   Big  Data   n tio ea Cr ge ow led ge Ed Kn e dg le ow Kn 14 November 2004 Wisdom “With 3,600 stores in the United States and Understanding roughly 100 million customers walking Knowledge Knowledge through the doors each week, Wal-Mart has access to information about a broad slice of America Information . . . The data are gathered item by item at the checkout aisle, then recorded, mapped and updated by store, by state, by Data region . . . By its own account Wal-Mart has 460 terabytes of data.” ( 750,000 CDs 1 terabyte ~ 1,000,000 MB) Hurricane Data  Mining:  Unknown  Unknowns   Lost  in  the  data  -­‐  Knowing  what  you  see!     2                                                                          
  3. 3.  “a  group  of  obviously  related  units  of   which  the  degree  and  nature  of  the   rela�onship  is  imperfectly  known”   HP   Data Ackoff’s Apex Communication Information Wisdom Understanding Knowledge Knowledge Culture Knowledge:  knowledge is "defined broadly Concepts, experience, and to include information, data, insight that provide a framework communication and culture” for creating, 293) (p. evaluating and using information (p. 373). Information Wisdom: Data The  Cogni�ve  Hierarchy   What  is  knowledge?   The collective and individual experiences of applying knowledge to the solution of problems (p. 373).   3                                                                          
  4. 4. Easier to document and Explicit share Easier to replicate 20% Contributes to efficiency Leads to competency Michael Polanyi Tacit 80% Harder to articulate October 27, 1917 Higher competitive advantage Q1 - What time is it? Q2 – Where are these people? Carla O’Dell Harder to steal Harder to transfer O’Dell, C. (2002, May). Knowledge Management New Generation. Presented at the APQC’s 7th Knowledge Conference, Washington, DC. Q3 – Why is the boy smiling? The  difference  .  .  .  Data  to  Knowledge   Types  of  Knowledge   TACIT Ext n tio ern a ati Soc liz ial i za in liz Co mb on ati TACIT EXPLICIT on Ikujiro Nonaka on a ti Inte r na EXPLICIT Exchange  and  Transfer  of  Knowledge   The  importance  of  sharing  .  .  .   Leadership  Transparency  Vision and example  Resources (including time)  Tending toward free    Need to Share vs Need to Know  Privacy  Content Creators Technology Technology  Security issues A  New  View  of  KM   Measurement Leadership Culture  Help or hinder Culture Process Technology Process Culture Measurement Leadership A  li�le  TLC  goes  a  long  way!     4                                                                          
  5. 5. New  Technology   The  Right  Technology   Including Ray Downey, Special Operations Command lost 95 men that day – totaling 1,600 years of experience. (emphasis added) “. . . there are known knowns; there are things we know that we know. There are known unknowns; that is to say there are things that we now know we don’t know. But there are also unknown unknowns — there are things that we do not know we don't know.” TLC:  Leadership   Unknown Knowns A  leader’s  view  on  “knowing”.  .  .   Unknown Unknowns HP   Known Knowns Known Unknowns Comp  Intell   Knowns  and  Unknowns   Unknown  unknowns     5                                                                          
  6. 6. The  Genera�on  Game   Digital  Na�ve  or  Digital  Immigrant?   Are  we  ready  for  them?   Genera�on  Z     6