Specifying audience for a social realism media project

2. Mass or Niche
The target audience would be a niche audience because
the topic of the film is about the evolves around the
topic of recreational drugs and teenage angst. It would
be a cult film, because it will have an unpopular with
mainstream audiences.

3. Social Status
The social status that my film will apply to would be
Group E for older students. This is because the
characters in the film are of school/college age, so it
would more apply to an audience in the same social
group as the characters.

4. Gender
The gender that my film is targeted at is more male
because the main protagonist, and is based around
recreational drugs and rap music. Which stereotypically
appeals more to male gender rather than female gender,
especially in the school/college age group.

5. Age
The age group my film is going to target is from 15-18
which is around the age of upper school/college, I have
chosen this because the characters in the film will also
be around this age group therefore the themes in the
film could apply to the audience in this age group.

6. Location
The location for the target audience would be those
who live in middle class homes in middle class cities.
This is because they can relate to the themes of the film
and therefore the film would appeal to this audience
location.