Global Trends in Market Reserch & Insights - Ray Poynter - May 2023.pdf
November 2019 seo news updates
1. November 2019 SEO News Updates – Week 1
Google ranking factor “speed” made easy
Presented by SEOPressor
2. 4/11/2019 - Google officially launched the Search
Console Speed Report.
Drawing data from the Chrome User
Experience Report, the speed report will
automatically group URLs into “Fast”,
“Moderate”, and “Slow” buckets.
3. 7/11/2019 – Instant answer for holiday searches.
Valentin Pletzer tweeted a new feature
on Google, instead of returning a series
of results or a featured snippet, Google
can now provide instant answer for
holiday searches – as reported by Barry
Schwartz.
And as shown in the SERP screenshot
here.
4. 7/11/2019 – Big movements on Google My Business
Local Listing”
Barry Schwartz noticed chatter on both Twitter and the Local Search Forum, and
after his post, there’s also a flood of comments reporting the same thing to their
listing.
There is volatility across all industries according to Local RankFlux.
5. 5/11/2019 - Bing Introduces spam penalty for
“inorganic site structure”
Those affected includes: PBN and link networks, doorways and duplicate content,
subdomain or subfolder leasing, and spammy web hosts and hacked sites.
Those who believe they are unfairly penalized can file a reconsideration request via
Bing Webmaster Support.
6. 5/11/2019 – Developers docs update alert: JavaScript
SEO basics guide and troubleshooting guide
Martin Splitt from Google tweeted that he and Lizzi Harvey have worked on
extending the JS guides to include web components.
Here’s the link to the documents
https://developers.google.com/search/docs/guides/javascript-seo-basics#web-com
ponents
https://developers.google.com/search/docs/guides/fix-search-javascript
7. 6/11/2019 - Martin Splitt: "We're not using such
metrics."
He was asked “Does Google (Search Algorithm) use UX (such as dwelling time/time
on page, etc.) as a ranking factor? If so, how Google get the data? Does it use
Google Analytics data or something else?”
The answer? "We're not using such metrics."