2. REPRESENTATIVES
I have represented the male youth as street wise and urban,
even though all males aren’t like this the ones who typically
listen to music are like this and this is the stereotype.
Demographics –
C2DE
Psychographics –
Mainstreamers and strugglers. The psychographics of my
representatives are that they achieve for a better life and
want a social change in the world.
3. HOW I HAVE REPRESENTEDTHE
AUDIENCE
The way I have represented my group through photo’s is
mainly fashion and for this I decided to dress my models in
hoodies and tracksuits (branded Nike, due to the mainstream
involvement the brand has) The use of colours are mainly
based off other rap magazines and those colours and dark
monotone colours and bright red colours. I have left things
like celebrity fashion out because I don’t believe that my
target audience are interested in celebrity fashion in a whole
but are still certainly interested in the fashion. I have
reinforced the stereotype with the photo’s which are taken in
urban areas to emphasize the lifestyle.
