Master The Art of Social Selling

1. PIOTR MROZINSKI
HEAD OF CUSTOMER
ACQUISTION
LINKEDIN

2. 2
Piotr Mrozinski
Head of Customer Acquisition - LinkedIn Sales Solutions / CEE
pmrozinski@linkedin.com
Master The Art of Social Selling

3. Background
3
Glengarry Glen Ross

4. 4
I only use

5. 5
Four ingredients of social selling
Create a
Professional brand
Find the
right people
Engage with
insights
Build strong
relationships

6. 6
Create a
Professional brand
From resume to reputation – professional branding

7. 7
Find the right people

8. 8
I found you on LinkedIn so …

9. 9
Engage with
insights
Add value before you ask
Share and comment – DIY is not always
great idea
Write a blog – it took me a day and
never wasted so much time 
Industry Best Practice
Take your time to educate

10. 10
Build strong
relationships
Everybody Sells
Leverage introductions
Stay on top of changes
Be personal

11. few things you can do tomorrow
Revamp your Profile – its
not a cv
Clean your
LinkedIn network
– its full of spam
Post or share and
add value
GetSalesNavigator
itsPipelinesummitafterall