Parsoco will show you whats going on at your nearby bars and clubs right now. With real time social media following you will see content and photos from not only our own users but users on Facebook, Twitter, Foursquare, and Instagram. We give you the information you need like Happy Hours, Cover Pricing information, and Event Details.

1. P A R S O C O
Eric Crisp
CEO and Co-Founder
Eric@Parsoco.com
757-575-9226
www.parsoco.com
Party and Social Coordinator

2. Overview
 Parsoco is a nightlife discovery and social networking
mobile application.
1. Focus on real time reviews and aggregate content from
not only our own users, but from users of other social
media platforms like Instagram, Twitter, Facebook, and
Foursquare.
2. Provide valuable localized data such as cover pricing
information, happy hour times, and detailed event
listings.
3. Enable users to make new private connections, keep their
existing ones, and make going out easy with features like
Start a Party and Chat.

3. Pain Points and Opportunities
 Reviews about clubs and bars from a month ago are
stale. People want to know what is happening now.
 Finding out what's going on at your nearby clubs and
bars can be hard. The information you need is often
scattered across a businesses’ social media or buried
in their site.
 Current social networks focus on the detailed
cataloging and recording of their user’s life history.
This level of detail incurs a heavy transaction cost to
the user in that it inhibits the creation of new and
spontaneous real-life digital connections.

4. Parsoco Advantages
 Aggregating data about a location from all possible
sources will provide incredible value to the user by
making discovery significantly easier and reliable.
 Utilizing an auto check in process, we can provide
better service to our users by learning about their
preferences. We can provide effective advertising
and reliable loyalty programs to all of our nightlife
businesses.
 Multiple sources of revenue including local business
advertising as well as commission on ticket sales,
bottle service purchases, and subscription model for
general public for public Events and promotion.

5. Explore / My Parties

6. My Profile / Chat

7. Sales and Marketing
 Initial focus will rely on building a large user base
within the Los Angeles/Santa Ana/Long Beach county
areas with our free iPhone app and a free Android
app soon to follow.
 As our user base builds we will be able to offer
affordable and effective advertising to nightlife
locations and members of the Industry like
Promoters and DJs.
 Marketing across Facebook and Google Adwords.
Working grassroots with popular nightclubs and
offering free advertising. Sponsoring app in popular
YouTube Channels.

8. We do, it doesn’t It does, we don’t
Coaster
Organize Parties,
Provide Reviews, Chat
with Friends.
Pre Order Drinks
Yelp
Facilitate in person
social connections,
aggregate reviews from
multiple sources,
provide happy hour and
cover pricing.
Very detailed user
reviews, coupon/deal
market in place.
Facebook
Private Social
Connections, provide
localized event listing.
Enable Gaming, User
Walls, Photo Tagging,
Life Diary type logging.
Competition

9. Business Model
 According to IBISWorld, Bars & Nightclubs is a
$22bn industry with an estimated 70,000 business in
the US.
 With a Freemium Model, all users, including
businesses, can generate up to one public event per
month for free and can upgrade to different tiers to
promote more events.
 Projection: Localized to the Los Angeles/Long
Beach Community first with 1000 targeted
businesses aiming for a minimum of 10%
subscribing with Parsoco, at a rate of $10 dollars a
day per business for 4 days of active advertising a
week, will bring in revenue of approximately
$208,000 /year.

10. Team
 Eric Crisp: CEO and Co-Founder
Degrees : USC MS, EE(2009) , USC BS, EE (2008).
Previous Experience : Firmware Engineer at
Qualcomm
 Michael Dresser: CTO and Co-Founder
Degrees : BS C.S, Artificial Life Programming (2009)
Previous Experience : SW Engineer at Qualcomm