Method of presentations Effective Presentations

Presented By;
Name:………
Class:…….…
Session:…….
Effective Presentations

Presenting is a Skill…
Developed through training
and experience
“Great speakers aren’t born,
they are trained.”

© 2007 Peter Masucci - Slide - 3January 26, 2007 Effective Presentations
Presentation Outline
 Introduction
 Planning your presentation
 The presentation sequence
 Creating effective visual aids
 Effective presentation techniques

Why Give A Presentation?
Three Main Purposes
1. Inform
2. Persuade
3. Educate

Definitions
Presentation
 “Something set forth to an audience for the
attention of the mind “
Effective
 “…producing a desired result”

No.1 − Fear
Feared more than death!
 THE FACTS:
1) Shaky hands,
2) Blushing cheeks,
3) Memory loss,
4) Nausea, and
5) Knocking knees
 NORMAL!

Causes of the Anxiety
 Fear of the unknown OR loss of control
 Fight or flight mode
 No backup plan
 No enthusiasm for subject
 Focus of attention

Effective Presentations
 Control anxiety – Don’t fight it
 Audience centered
 Accomplishes objective
 Fun for audience
 Fun for you
 Conducted within time frame

Planning Your Presentation
1. Determine purpose
 What do you want to accomplish?
2. Know your audience !!!
i. Success depends on your ability to
reach your audience
ii. Size
iii. Demographics
iv. Knowledge level
v. Motivation
vi. Why are they attending?
vii. What do THEY expect?

More Planning
3. Plan Space
i. Number of attendees and seats
ii. Seating arrangement
iii. Lighting, and lighting controls
iv. Audio/Visual equipment
v. Distracters
4. What Day and Time?
i. Morning
ii. Afternoon
iii. Evening
iv. Work day versus weekend
v. Any day!

Still More Planning
5. Organization
i. Determine main points (1-5)
ii. Evidence
iii. Transitions
iv. Prepare outline
v. Prepare a Storyboard
6. Rehearse…Rehearse…Rehearse!!
i. In the actual room if possible
ii. Work to a script and time your presentation
iii. Practice Q & A
iv. Check equipment – load your slides in advance
v. Make contingency plans

Organizing Your Presentation
Organizational Patterns
 Topical
 Chronological
 Problem/Solution
 Cause/Effect

Presentation Outline
 Keyword reminders
 Conversational flow
 Flexibility
 More responsive to audience

Storyboarding

No.1: Build Relationship
1) … Relation marked by harmony or affinity
 Audience members need to trust you and feel that
you care about them
2) Start before you begin
 Mingle; learn names
 Opportunity to reinforce or correct audience
assessment
 Good first impression
3) People listen to people they like

No.2: Opening Your Presentation
1) Introduce yourself
 Why should they listen
2) Get attention, build more rapport,
introduce topic
i. Humor
ii. Short story
iii. Startling statistic
iv. Make audience think
v. Invite participation
3) Get audience response

No. 2…Completing the Opening
1) Clearly defining topic
2) If informative…
 Clear parameters for content within time
3) If persuasive…
 What’s the problem
 Who cares
 What’s the solution
4) Overview

No. 3: Presenting Main Points
1) Make point-transition,…make point-
transition,…make point-transition, etc…
2) Supporting evidence
3) Examples
4) Feedback & questions from audience
5) Attention to, and focus on, audience…
are they listening?

No. 4: Concluding Your Presentation
Goal
1) Inform audience that you’re about to close
2) Summarize main points
 “Tell ’em What You Told ‘em.”
3) Something to remember, or call-to-action
4) Answer questions

Creating Effective Visual Aids

Designing Good Slides
1) Content
 If it doesn’t add value, don’t say/use it
2) Introduction
 Is drama useful or necessary?
3) Color
 Know your room and lighting
 Dark room – use light font on dark background
 Bright room – use dark font on light background
4) Subliminal messages
 Consider your audience and use carefully

1) Content
i. Purpose
 Complement speakers
 Talk ≠ technical report
ii. Density
 7-10 lines/page
 4-8 words/line
 Test: Project a sample in the room, or in a
room of approximately the same size as
will be used in the real presentation

Visual Aids
1) To make, explain or identify a point
2) To emphasize, clarify or reinforce a
point
3) To remind, summarize or review a
point
• We remember –
– 10% of what we read
– 20% of what we hear
– 30% of what we see
– 50% of what we see and hear

Visual Aids
 Enhance understanding
 Add variety
 Support claims
 Lasting impact
Used poorly, however, they can be a
distraction and lead to an ineffective
presentation

1) PowerPoint slides
2) Overhead transparencies
3) Graphs/charts
4) Pictures
5) Web links
6) Films/video
7) Flip charts
8) Sketches
9) Chalk or white board
Visual Aids

Visual Aids Should…
i. Outline, explain, support main points
ii. Serve audience’s needs, not speaker’s
iii. Be simple and clear
iv. Supplement and support…
NOT DOMINATE!...
the presentation

Be Visible
1) Use Sans Serif fonts (fonts without feet)
 e.g. Arial, Tahoma, Trebuchet, Verdana, etc.
2) Titles should be 32- 44 pt. font size,
BOLD
3) Text should be as large as possible
i. First level 24-32 pt font size
ii. Second level 20-28 pt font size
iii. Etc.
4) Use color wisely
 Contrasting colors

Red/Blue Conflict
Red letters on blue background
creates “flicker effect”
Blue letters on red background
just as bad

Low Contrast
White on yellow Yellow on white
Black on blue Blue on black

“Fly-In” vs “Wipe”
 Less distracting
 Reduces eye movement
 Increases readability
 Could you read this?
 How about this one?
 Maybe the third time is the charm!
Be CONSISTENT throughout presentation!

Effective
Presentation Techniques

What Makes an Effective Speaker?
1. Control of information
2. The voice used
3. The right words
4. Use of body language
5. Prompts, scripts and notes
6. The right location
7. Useful and meaningful visual aids

Vocal Techniques
1) Loudness
 Will you be using a microphone?
2) Pitch
 Vary to make points
3) Rate
 Watch your audience
4) Pause for effect
 Allow time for message to “sink in”
5) Deviate from the norm for emphasis

The Voice
C: Clear – the use of simple, easily understood
words and phrases
L: Loud (enough) – it is important that
everyone can hear you
A: Assertive – a bright and confident air born
of knowledge of the subject and good
preparation
P: Pause – it is essential to allow the listeners
time to digest what you have said

Use the Rights Words
What you say, and how you say it,
is the key to a successful presentation:
P – state your Position or Point
I – explain your ideas
E – use examples
P – restate your Position or Point

Body Language
1) Make eye contact,…but move focus
around the audience
2) Use your hands,…but don’t go crazy
3) If possible move around,…but slowly!
4) Maintain good posture
5) Make sure everyone can see you
6) DON’T speak with your back to the
audience

Scripts and Notes
1) Learn and use a script for formal
presentations to large groups
2) Small note cards, or PPT notes page, can
be used, but FIRST write a script
3) Underline key words that will best remind
you what you want to say
4) Use one card for each slide or topic
5) If possible, have someone else advance
slides for you

Speaker Reads Slides
 A speaker may put his entire presentation on his
slides. He turns his back to the audience and
reads the slides aloud. Perhaps he feels this
approach guarantees all the information will get to
the audience.
 This may be the most annoying way to give a
presentation. Audience members feel insulted:
they already know how to read! They wonder why
the lecturer doesn’t simply hand out a copy of the
slides.
 The visual presentation dominates the presenter.
The presenter is not adding any value to what is
on the slides.
Psst! This slide is way too busy!

Common Problems
1) Verbal fillers
 “Um”, “uh”, “like”, “you guys”
 Any unrelated word or phrase
2) Swaying, rocking, and pacing
3) Hands in pockets
4) Lip smacking
5) Fidgeting
6) Failure to be audience-centered

Pauses
1) Useful
 Awaiting thought
 Switching gaze
 Reading slide
 Reinforcing point
2) Powerful
3) Difficult

Control of Information
1) Know your subject well
2) Know what you are talking about
3) Practice
4) More practice
5) More rehearsals
6) - in front of the mirror
7) - in front of colleagues or friends
8) - in front of family members
9) Believe in yourself
10) Know your opening by heart

Closing Summary
1) Audience is always attentive at the
begining
2) Somewhat less attentive in the middle
3) Generally more attentive at the end
4) Tell them what you are going to say
5) Then say it
6) At the end, say it again
7) Allow time for questions

Questions and Answers
Opportunities
1) Welcoming gestures
2) Focusing gaze
3) Body language
4) Getting point
5) Reinforcing message
6) Including audience
Pitfalls
1) Hostile gestures
2) Wandering gaze
3) Body language
4) Missing point
5) Seeking approval
6) Excluding audience

5 Presentation Tips
1. Smile
2. Breathe
3. Water
4. Notes
5. Finish on, or under time

Summary
1. Guide audience gently
2. Design slides carefully
3. Use pauses effectively
4. Answer questions inclusively

Method of presentations Effective Presentations

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