Presentation at On The Edge Reading, 24th September 2014. Unlocking the Potential of Search with James Murray, Search Advertising Lead, Microsoft UK - How is your future being inhibited by a lack of imagination? How can you overcome this? - Understand why your expectations of Search are not advancing in step with the pace of technology - Discover the future: A world of Search with searching - How Search stitches together the fabric of your digital life and how to re-imagine this intelligent thread