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Nick Andrews - Digital Mindset


Published on

Topic: Digital Mindset

- Exactly what is digital transformation?
- What it means for professional services
- Quick wins and the holy grail of Channel Marketing
- 10 tips from the trenches

Published in: Marketing
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Nick Andrews - Digital Mindset

  1. 1. Hello.
  2. 2. Transform.
  3. 3. Pensions360. Pensions360.
  4. 4. Health check.
  5. 5. 1. Change is easier if you push an open door 2. Have a vision for what, and a strategy and tactics to get there 3. Make it evidence-based 4. Rally around people or groups who are doing it well 5. Spot skills gaps and bridge or fill them 6. Avoid jargon 7. Constantly strive to remove process steps 8. If you’re not multi-channel you’re not optimising your content 9. Don’t let shiny new toys distract you 10. Socialise your ideas Tips
  6. 6. Discuss.