1. P NARESH KUMAR E-mail: nareshkumar2133@gmail.com
Sr. Territory Sales Incharge M: +91 8096986081
GCMMF LTD. (AMUL),Hyderabad.
PROFESSIONALABRIDGEMENT
A result oriented professional with total experience of 49 months consisting of a relevant experience of
4 years 1 month in sales, marketing and distribution
Deft in handling FMCG sales, business development, key account management and channel management
Knowledge of diverse product range in three different distribution highways- Dry, Ambient, and Frozen
WORK EXPERIENCE
Organization: Gujarat Co-operative Milk Marketing Federation (AMUL) July 2012- present
Role and Responsibilities:Sr. Territory Sales In charge (General Trade & Modern Trade),Hyderabad.
To manage sales, distribution and marketing of Amul Products across Hyderabad both General trade and
Modern Format Stores(MFS) and handling a turnover of Rs.24 crores annually
To expand the distribution channel by adding a network of distrbutors
To lead a team of 10 sales member and 8 distributors by setting targets and guiding them to achieve it
To develop marketing, sales and promotional activities for new product launch and existing products
To correspondence with all distributors (both Dairy and Ice Cream) regarding infrastructure addition and
market development.
To Formulate trade scheme to improve penetration and push sale
To manage entire branding budget and use it in order to boost sales
To manage two key accounts which includes Big bazaar, Dmart.
To develop key accounts and add more accounts for business development
To maximize fill rates and ensure maximum product penetration across all the key accounts
To create franchisee outlets in order to expand the retailing business
Achievements:
Shown growth of 21% value growth in Dairy line and 45 % value growth in frozen line from Apr’ 15-
Mar’16 as compared to that of previous year
Shown overall value growth of 36% in 2015-16 compared to previous year
Shown more than 30 % growth in Fresh ceam,Ice-creams, Panner and Mithai Mate in 2014-15 as compared
to previous year
Shown more than 20% growth in Cheese, Beverages , and Butter
Top performer in opening of Amul Franchisee in Hyderabad.
Successful tie-up with big-basket for making ice-cream available online.
CERTIFICATION
Attented “ Communication and Presentation Skills” program conducted at Institute Of Rural Management
(IRMA) sponsored by GCMMF LTD.(AMUL)
2. INTERNSHIP
EXTRA-CURRICULAR ACTIVITIES:
PROJECTS
Amul pouch milk launch, Hyde rabad Jan 2015
Led one of the task force teams consisting of 15 members
To plan & execute BTL activities like setting up kiosks, home to home delivery, sampling at
schools/colleges, campaign against loose milk, hoardings, etc…
Achieved target of 15000 litres/ day within 3 days of launch and increased to 25000 litres/ day by the 15
th
day
Sales and Marketing
Organization: O-Zone Networks Pvt. Ltd, Cochin.
Project: A Study on” Wi-Fi usage profile among youth segment in Tier1 (Bangalore) and Tier2 (Cochin) sites”-
O-Zone networks Pvt.Ltd., Cochin.
Participated in blood donation camp conducted by Kerala State AIDS Control Society.
Organizing member of Rippple 2K7 and 2K8.
Organizing member of “Expo-2009”
Organizing member of RPL and RTL
Date of Birth : 16th June, 1988
Father’s Name : P. Venkatramana
Address : Door no: 6-5-706, Srinagar Colony, Anantapur-515001
Languages Known: English, Telugu and Hindi
ACADEMICBACKGROUND
Qualification Year Institute Percentage
PGDM [Marketing] 2012 SCMS-COCHIN CGPA (3 out of 4)
B.Tech 2009 RGMCET-Nandyal 62.00%
XII [Intermediate ] 2005 CAN Junior college-Tirupati 88.50%
X [SSC] 2003 Sri Vidyanikethan High School,-Piler 79.00%
PERSONAL DOSSIER: