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P NARESH KUMAR E-mail: nareshkumar2133@gmail.com
Sr. Territory Sales Incharge M: +91 8096986081
GCMMF LTD. (AMUL),Hyderabad.
PROFESSIONALABRIDGEMENT
 A result oriented professional with total experience of 49 months consisting of a relevant experience of
4 years 1 month in sales, marketing and distribution
 Deft in handling FMCG sales, business development, key account management and channel management
 Knowledge of diverse product range in three different distribution highways- Dry, Ambient, and Frozen
WORK EXPERIENCE
Organization: Gujarat Co-operative Milk Marketing Federation (AMUL) July 2012- present
Role and Responsibilities:Sr. Territory Sales In charge (General Trade & Modern Trade),Hyderabad.
 To manage sales, distribution and marketing of Amul Products across Hyderabad both General trade and
Modern Format Stores(MFS) and handling a turnover of Rs.24 crores annually
 To expand the distribution channel by adding a network of distrbutors
 To lead a team of 10 sales member and 8 distributors by setting targets and guiding them to achieve it
 To develop marketing, sales and promotional activities for new product launch and existing products
 To correspondence with all distributors (both Dairy and Ice Cream) regarding infrastructure addition and
market development.
 To Formulate trade scheme to improve penetration and push sale
 To manage entire branding budget and use it in order to boost sales
 To manage two key accounts which includes Big bazaar, Dmart.
 To develop key accounts and add more accounts for business development
 To maximize fill rates and ensure maximum product penetration across all the key accounts
 To create franchisee outlets in order to expand the retailing business
Achievements:
 Shown growth of 21% value growth in Dairy line and 45 % value growth in frozen line from Apr’ 15-
Mar’16 as compared to that of previous year
 Shown overall value growth of 36% in 2015-16 compared to previous year
 Shown more than 30 % growth in Fresh ceam,Ice-creams, Panner and Mithai Mate in 2014-15 as compared
to previous year
 Shown more than 20% growth in Cheese, Beverages , and Butter
 Top performer in opening of Amul Franchisee in Hyderabad.
 Successful tie-up with big-basket for making ice-cream available online.
CERTIFICATION
 Attented “ Communication and Presentation Skills” program conducted at Institute Of Rural Management
(IRMA) sponsored by GCMMF LTD.(AMUL)
INTERNSHIP
EXTRA-CURRICULAR ACTIVITIES:
PROJECTS
Amul pouch milk launch, Hyde rabad Jan 2015
 Led one of the task force teams consisting of 15 members
 To plan & execute BTL activities like setting up kiosks, home to home delivery, sampling at
schools/colleges, campaign against loose milk, hoardings, etc…
 Achieved target of 15000 litres/ day within 3 days of launch and increased to 25000 litres/ day by the 15
th
day
Sales and Marketing
Organization: O-Zone Networks Pvt. Ltd, Cochin.
Project: A Study on” Wi-Fi usage profile among youth segment in Tier1 (Bangalore) and Tier2 (Cochin) sites”-
O-Zone networks Pvt.Ltd., Cochin.
 Participated in blood donation camp conducted by Kerala State AIDS Control Society.
 Organizing member of Rippple 2K7 and 2K8.
 Organizing member of “Expo-2009”
 Organizing member of RPL and RTL
 Date of Birth : 16th June, 1988
 Father’s Name : P. Venkatramana
 Address : Door no: 6-5-706, Srinagar Colony, Anantapur-515001
 Languages Known: English, Telugu and Hindi
ACADEMICBACKGROUND
Qualification Year Institute Percentage
PGDM [Marketing] 2012 SCMS-COCHIN CGPA (3 out of 4)
B.Tech 2009 RGMCET-Nandyal 62.00%
XII [Intermediate ] 2005 CAN Junior college-Tirupati 88.50%
X [SSC] 2003 Sri Vidyanikethan High School,-Piler 79.00%
PERSONAL DOSSIER:

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P Naresh Kumar

  • 1. P NARESH KUMAR E-mail: nareshkumar2133@gmail.com Sr. Territory Sales Incharge M: +91 8096986081 GCMMF LTD. (AMUL),Hyderabad. PROFESSIONALABRIDGEMENT  A result oriented professional with total experience of 49 months consisting of a relevant experience of 4 years 1 month in sales, marketing and distribution  Deft in handling FMCG sales, business development, key account management and channel management  Knowledge of diverse product range in three different distribution highways- Dry, Ambient, and Frozen WORK EXPERIENCE Organization: Gujarat Co-operative Milk Marketing Federation (AMUL) July 2012- present Role and Responsibilities:Sr. Territory Sales In charge (General Trade & Modern Trade),Hyderabad.  To manage sales, distribution and marketing of Amul Products across Hyderabad both General trade and Modern Format Stores(MFS) and handling a turnover of Rs.24 crores annually  To expand the distribution channel by adding a network of distrbutors  To lead a team of 10 sales member and 8 distributors by setting targets and guiding them to achieve it  To develop marketing, sales and promotional activities for new product launch and existing products  To correspondence with all distributors (both Dairy and Ice Cream) regarding infrastructure addition and market development.  To Formulate trade scheme to improve penetration and push sale  To manage entire branding budget and use it in order to boost sales  To manage two key accounts which includes Big bazaar, Dmart.  To develop key accounts and add more accounts for business development  To maximize fill rates and ensure maximum product penetration across all the key accounts  To create franchisee outlets in order to expand the retailing business Achievements:  Shown growth of 21% value growth in Dairy line and 45 % value growth in frozen line from Apr’ 15- Mar’16 as compared to that of previous year  Shown overall value growth of 36% in 2015-16 compared to previous year  Shown more than 30 % growth in Fresh ceam,Ice-creams, Panner and Mithai Mate in 2014-15 as compared to previous year  Shown more than 20% growth in Cheese, Beverages , and Butter  Top performer in opening of Amul Franchisee in Hyderabad.  Successful tie-up with big-basket for making ice-cream available online. CERTIFICATION  Attented “ Communication and Presentation Skills” program conducted at Institute Of Rural Management (IRMA) sponsored by GCMMF LTD.(AMUL)
  • 2. INTERNSHIP EXTRA-CURRICULAR ACTIVITIES: PROJECTS Amul pouch milk launch, Hyde rabad Jan 2015  Led one of the task force teams consisting of 15 members  To plan & execute BTL activities like setting up kiosks, home to home delivery, sampling at schools/colleges, campaign against loose milk, hoardings, etc…  Achieved target of 15000 litres/ day within 3 days of launch and increased to 25000 litres/ day by the 15 th day Sales and Marketing Organization: O-Zone Networks Pvt. Ltd, Cochin. Project: A Study on” Wi-Fi usage profile among youth segment in Tier1 (Bangalore) and Tier2 (Cochin) sites”- O-Zone networks Pvt.Ltd., Cochin.  Participated in blood donation camp conducted by Kerala State AIDS Control Society.  Organizing member of Rippple 2K7 and 2K8.  Organizing member of “Expo-2009”  Organizing member of RPL and RTL  Date of Birth : 16th June, 1988  Father’s Name : P. Venkatramana  Address : Door no: 6-5-706, Srinagar Colony, Anantapur-515001  Languages Known: English, Telugu and Hindi ACADEMICBACKGROUND Qualification Year Institute Percentage PGDM [Marketing] 2012 SCMS-COCHIN CGPA (3 out of 4) B.Tech 2009 RGMCET-Nandyal 62.00% XII [Intermediate ] 2005 CAN Junior college-Tirupati 88.50% X [SSC] 2003 Sri Vidyanikethan High School,-Piler 79.00% PERSONAL DOSSIER: