2. Krewella - Broken record
EDM/Dance-pop
In this music video you see a lot of different imagery which is directed to the lyrics, and
progress along with the beat
The imagery and
different shot types
promote her
personal look as an
artist
Many of the shots,
include her friend. I
believe she
represents her
different yet similar
sides
There are some
blurred out motion
shots to create
more suspense, and
tense atmosphere
This shot shows that she
had a very emotional
bond with the person she
sings about
“Some things are permanent, like the ink
that’s on my skin” Imagery directly reflecting
the lyrics. Also means that the tattoos oh him
are permanent, unlike their relationship
Various shots are in
different colour,
which represent her
emotions
3. Krewella - Broken record
EDM/Dance-pop
Whenever the beat
drops, the shots
become somewhat
blurry, and have
lines outlining
motion The outlines makes
the video more
powerful without
using a large variety
of different shots
These shots help her
promote her own style,
as it is linked directly to
her music
4. Lucas Graham - 7 Years old
Pop/Soul
Lucas Graham shows his
own style by showing a lot
of symbolism which
represent different events
in his life.
Many of the things which
are shown in his videos
represent his childhood
and the way he grew up.
This song is about his life,
and him sitting in the
cinema suggest that he is
watching his life
These are the people he refers to
as friend in his song. The reason
they are in this video is to
represent their unspoken bond
The book in this shot represents
his years flying by
In this shot we see
him ripping a page out
of his book with lyrics,
suggesting that he
started a new page in
his life with music
5. Lucas Graham - 7 Years old
Pop/Soul
The video is shot in B&W creating
a more dramatic look to this music
video
This look promotes him as
an artist, and as the video
has over 500 million views
people will be able to
recognise him
The video was shot in low
budget, making his look
appear more authentic
6. Sia – Chandelier
Pop
The wig represents Sia
not wanting to be
seen in public
In the music video, the
girl dances and makes
some mystic moves
which seem very
strange and weird.
Many mysterious
movements are
shown to further
imply Sias mystery as
an artist.
The performance
appearance is almost
doll like, which helps to
create Sia’s own style
End with an open
ending, making the
viewer wonder what
happens after. Further
crating her mysterious
appearance.
The place where the
girl is located is run
down, and looks
abandoned
