1. • Overall Goal:
– Inspire educators to think about integrating
technology into their classrooms
• Audience:
– K-5 licensed elementary school teachers
• Message:
– Technology in education is a vital tool to help
students learn in today’s society
4. • Redesign Elements:
– Wanted a completely different feel
– Shifted focus to promoting students wants &
needs in the classroom
– Use of infographic to show statistics
– Emphasized the idea of students “wanting more”
6. • Proximity:
– Professional look but a bit too text-centric
– Chunked body text
• Images directly correspond with text to the right
• Alignment:
– Left-alignment
• Alignment was the most difficult for me to try!
• Text aligned to left, tracking the eyes to the left of the
design overall
8. • Repetition:
– Repeating font and colors
– Repeating checkmark sign, tied in to the bottom
right text
• Contrast:
– Contrast shown with colors
• High contrast & emphasis created with bright red
• Eyes were drawn to the title and subheadings because
of color specifically
10. • Color Schemes:
– Complementary
• Blue created high contrast against black & white
– Triadic
• Had a very distinct look; my favorite one!
– Analogous
• Difficult to distinguish colors in this scheme
• Style:
– “Youthful” / “Fun”
• Softer typeface
• Young graphics (stars)
12. • Typography: (from left to right)
– Oldstyle & Script
• Simple yet formal feel
– Size, form
– Decorative & Modern
• Fun and more K-5 classroom feel
– Size, weight, form, direction
– Oldstyle & Decorative
• Color emphasized key words
• Used typefaces that enhanced the words themselves
– Size, form, structure, color
14. • Final Design Changes:
– Monochromatic color scheme
– Proximity of buzz words to corresponding image
– Fully center-aligned design
– Repetition of typefaces
– Contrasts of color, weight, and form
– Two types of complementary fonts used