Making connections through Social Media.

2. Building Connections through
Social Media

3. USC SECE Early Head Start

4. USC Early Head Start
 148 children and their parents receive
services at their home
 Provided by 12 Home Visiting Teachers
 90% of families are within poverty
guidelines
 93% of families are Hispanic, 3% African
American, 3% Asian and 1% Caucasian

5. USC Early Head Start
USC SECE is funded by
 Grants from the U.S. Dept. of Health
and Human Services, Administration for
Children and Families,
 California State Dept. of Education,
Child Development Division

6. Current Connections
 Monthly Calendar
 Letters
 Flyers
 In person meetings

7. Why Social Media?
 Foster internal community
 Provide immediate and transparent
communication
 Allow for two way discussion
 Promote positive image and branding
 Create easy access to information

8. Who Benefits?
Internally
 Teachers, Policy Council, Board,
Contracted Consultants

9. Who Benefits?
Externally
 Parents, Children, Local Schools,
Community Partners

10. Who Benefits?
 USC SECE Early Head Start!

11. How will this happen?
 Facebook
 Twitter
 Program Website
 Instagram
 MailChimp

12. Facebook
 Teachers post twice monthly parent and
child successes
 Community Consultants provide
program specific resources and
information at least once a month
 Program leaders provide weekly
announcements and successes

13. Facebook
 Parents, Schools, Teachers, Parent
Leadership, Board and Community will
be able to provide feedback and
questions

14. Twitter
 EHS Supervisor
provides program
meeting
information weekly
 EHS Supervisor
provides
developmental
information and
resources at least
once daily

16. Program Website
 Parent and staff portals with policies,
procedures, forms, and meeting minutes
 Referral information and forms
 Community Consultant contract
information

17. Instagram
 Photos and videos posted weekly by
teachers and supervisor to document
success and provide positive branding
USC EHS

18. MailChimp
 Weekly email to parents, community
partners, and staff regarding program
meetings and events.

19. Asses Success
 Is there an increase in connections?
 Are the connections increasing other’s
access to timely information?
 Is there an increase in attendance,
feedback and sense of community?

20. Is it Working?
 Social Media Reports and Tracking
Systems
 Surveys
 Focus Group Outcomes