Business Model Innovation Workshop
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The business model workshop is a 2-day learning experience about designing and implementing profitable growth engines. With today's fast moving business environment, organizations need a way to sense and respond to both threats and opportunities in a dynamic way. The business model workshop introduces participants to business model thinking and the methods/tools they need to maximize profitable growth. The business model workshop introduces a new tool called the Value Exchange Map, which works with the Business Model Canvas. Both together provide a kind of business model "stereo vision".
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Business Model Innovation Workshop
- 2. The Business Model Workshop... is a learning experience about designing and implementing profitable growth engines. more info: www.isiworld.org More info on the business model workshop at: www.isiworld.org
- 3. What is a business What is a business model and why is it model and why is it important? important?
- 7. Organizations often do not meet their growth expectations Why?
- 11. Most organizations cannot fully articulate their business model
- 12. The Business Model Canvas: Exploring the nine building blocks
- 25. Netflix Key Partners Business Model Canvas Key Activities Post office Value Propositions Processing DVD orders Content licensing Flat rate DVD rental via mail Streaming Producing digital content original content Content providers Customer viewing suggestions Technology development Content production companies Licensed content Original content Customer viewing behavior data Knowledge of what content will be popular No late fees unlimited # turns on DVD's per plan DVD order processing costs Channels Content hubs (ex: AppleTV) Website Stream video on a number of devices Broad exposure of ads to customers DVD Customers Streaming Content Customers Customer homepage No commercials Cost Structure DVD mailing fees Customer Segments Self-service via Web All you can stream video Key Resources Technology infrastructure Customer Relationships Advertisers Video game consoles iOS Apps Mail Revenue Streams Content license contracts Cost of producing original content Data equipment, facilities & staff DVD plan subscriptions Streaming plan subscription Advertising fees
- 26. Value Exchange Mapping: Capturing Business Model Interactions
- 31. Spotify Value Exchange Map Royalty fees Distributor / aggregators Subsidized Right to distribute music Large music labels Add users Merlin Network Reach customers Free service Unlimited service Spotify $4.99/month Partners Premium service ISP's Platform Operators Consumer electronics companies mobile operators $9.99/month Targeted exposure (free users) Increase utility value of product or ser vice Revenue from advertising (Free users only) Advertisers Growth Strategist
- 32. Angie's List Small Businesses Value Exchange Map Reputation Management Tools Growth Strategist Free Listing Subsidize Home Service Providers Consumer Review Database Angie's List Magazine Big Deal Notifications Add Businesses Advertising Medical Service Providers Call Center Support Complaint Resolution 6-12 Month Campaigns Angie's List Sign-up Fees & Subscription Fees Storefronts & e-Commerce Ser vices Auto Service Providers Other Service Providers General Consumers Subscription Fees Big Deal Promotions 40% of Sale 60% of Sale Homeowner Consumers More Members Commissions Per Sign-up Affiliates More Customers Revenue from Delivery of Products/Services Products from Reputable Businesses Reliable & High Quality Services
- 33. Whole Foods Market Unique Shopping Environment Supplier Partners Custom Ser vices Happy, Friendly and Knowledgeable Staff Customer-centric Attitude Customer Service #1 Grocery Products Producers Elagent/Artistic Stores Produce & other items meticulously displayed Purchases Distributors Coffee Bar, Bakery and Eatery (Large Selection) Eating/Socializing Areas Various Ser vices Specialty Service Providers Purchases Support Fair Trade Certifiers Whole Foods Market Social Responsibility Certifiers Samples Throughout Store Sustainable Practices Certifier Consumers Healthy Lifestyle Shoppers Affluent Social Shoppers Quality Standards & Values Lifestyle Grocery Brand (Customer Pull) Supply Chain Compliance to Standards Growth Strategist In-store Cooking Exhibition & Food Sampling Fresh Juice Bar Other Partners Organic Certifiers Value Exchange Map Grocery Products Purchases Values-based Shoppers
- 42. The Business Model as a Contemporary Strategy Tool
- 53. CONTACT INFO www.isiworld.org Dr. Michael S. Jordan Growth Strategist LinkedIn Profile http://linkd.in/1eDx8Se mjordan@isiworld.org Atlanta, Georgia USA +1.678.691.4473 Get the Value Exchange Mapping Guide & Icons at: http://slidesha.re/1lpQCTs