2. Kickoff
Meeting
GROUP 4 MEMBERS
M H E L L Y R A M O S I N T R O D U C T I O N
W I N D S A Y M E R C A D O W H A T I S P E R F O R M A N C E
A S S E S S M E N T ?
D I A N A I B U S C A
A R V I N A M I G O W H A T A R E T H E C H A R A C T E R I S T I C S
O F A G O O D P E R F O R M A N C E
A S S E S S M E N T ?
M H E L L Y R A M O S
D A I S Y C A S T R O
W H A T A R E T H E G E N E R A L
G U I D E L I N E S I N D E S I G N I N G
P E R F O R M A N C E A S S E S S M E N T ?
K Y L A L I S C A N O H O W D O Y O U C O N D U C T
P E R F O R M A N C E A S S E S S M E N T ?
R O S E L L E R B A S I L L I O
7. Kickoff
Meeting
CREATE A 1 MIN COMMERCIAL
1. START WITH A CAPTIVATING HOOK
2. KNOW YOUR AUDIENCE
3. KNOW YOUR PRODUCT
4. SHOWCASE YOUR PRODUCT
5. MAKE IT MEMORABLE
YOU CAN TELL A STORY, CATCHY JINGLE,
MESSAGE
MUST INCLUDE A SLOGAN AND NAME OF
PRODUCT
11. 20.08.21
Kickoff Meeting
Remembering
● Recalling the key features and details about
the product we are promoting.
● Describe the basic features of a pen, such
as its purpose, ink type, and writing
functionality.
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Kickoff Meeting
Applying
● We design a commercial that
showcases the unique features and
benefits of a specific pen.
● PEN + COMMERCIAL
■ Connect, relate
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Kickoff Meeting
Analyzing
● Analyze the strengths and weaknesses of
the commercial strategy and consider how
well they align with the target audience.
● Compare and contrast
● Pros and cons
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Kickoff Meeting
Evaluating
● consider the persuasive techniques used, the
clarity of the message, and the effectiveness in
convincing viewers to choose the advertised pen.
● Judgevalue
24. Business
Meeting
INTRO
With so many different types of performance
assessment tasks or tools that can be used to
measure students' learning outcomes,
deciding which one to use can be confusing
and challenging. In choosing and designing
the best performance assessment, it is
good to evaluate its suitability against the
following criteria:
25. Business
Meeting
IT IS AUTHENTIC, THAT IS,
IT INCLUDES PERFORMANCE
TASKS THAT ARE
MEANINGFUL AND
REALISTIC.
1
Performance assessment
should present or require
tasks that are realistic and
related to everyday life.
26. Kickoff
Meeting
As it involves an authentic task, it should convey its
purpose and reflect its relevance to the students, their
discipline, and the outside world as a whole. For
example, in an Entrepreneur class wherein one of the
learning outcomes is the ability to develop a business
plan, instead of giving final exams to test students'
knowledge of concepts, principles, and processes of
developing a business plan, the students will be
required to submit a proposed business plan for a
putting up a new investment.
27. Business
Meeting
IT PROVIDES OPPORTUNITIES
FOR STUDENTS TO SHOW BOTH
WHAT THEY KNOW AND HOW
WELL THEY CAN DO WHAT
THEY KNOW.
2
Performance assessment should achieve a balanced
approach wherein it gives students opportunities to show
their knowledge-and-skil competencies.
28. Kickoff
Meeting
Since the main goal of teaching and learning is for
students acquisition and application of knowledge
and skills, course assessments should therefore help
answer the questions "Do the students know it?"
and
"How well can they use what they know?" to
determine whether the students have actually
achieved this goal.
29. Kickoff
Meeting
For example, in a Practical Research 2 class, the
teacher may require research output at the end of the
course, since this performance task will not only
inform the teacher whether the students learned the
different parts of a research paper but also whether
the students can conceptualize a good research
paper, conduct review of related literature, apply
appropriate data gathering procedure and analysis,
and make valid interpretations and implications of the
results.
30. Business
Meeting
IT ALLOWS STUDENTS TO BE
INVOLVED IN THE PROCESS OF
EVALUATING THEIR OWN AND
THEIR PEERS' PERFORMANCE
AND OUTPUT.
3
Performance assessment should allow students to be
involved in the process of evaluating themselves and their
peers.
31. Kickoff
Meeting
It should give students the opportunity for self-
reflection or self-assessment, as well as to be involved
in evaluating their classmates' performance. Self-
assessment allows students to make judgment about
their learning process and products of learning, track
their progress, and identify the areas where to focus
or improve on.
32. Kickoff
Meeting
Peer assessment, on the other hand, allows students
to give constructive feedback about the performance
of their classmates or groupmates, which the latter
can use to revise or improve their work. Both
assessments require that scoring or grading is based
on the criteria agreed upon by the teacher and the
students.
The use of a rubric can facilitate self-assessment and
peer assessment.
33. Business
Meeting
IT ASSESSES MORE
COMPLEX SKILLS.
4
Unlike traditional tests that usually assess a single skill and
require simple tasks such as remembering or recalling of
concepts, performance assessment usually taps higher-
order cognitive skills to apply knowledge to solve realistic
and meaningful problems.
34. Kickoff
Meeting
As such, performance assessment allows
students to engage in more challenging
activities that require various skills, such
as planning and decision-making,
problem-solving, critical thinking,
communication, and creative skills,
among others.
35. Kickoff
Meeting
For example, instead of giving final
exams to assess students' learning in a
marketing class, the teacher may require
the students to conduct a marketing
and market research, come up with a
marketing strategy, and/or conduct an
actual marketing for a product of their
choice.
36. Kickoff
Meeting
These performance tasks not only assess
students' knowledge of principles and
processes in marketing but also tap
their creativity, planning skills,
collaborative skills, communication
skills, and research skills.
37. Business
Meeting
IT EXPLAINS THE TASK, REQUIRED
ELEMENTS, AND SCORING CRITERIA
TO THE STUDENTS BEFORE THE
START OF THE ACTIVITY AND THE
ASSESSMENT.
5
At the start of the class, it is important
that the requirements of the subject
are presented and explained to the
students.
38. Kickoff
Meeting
These include the required tasks,
activities or projects, the expected
quality and level performance or output,
the criteria to be included for
assessment, and the rubric to be used.
39. Kickoff
Meeting
Ideally, students should be involved in the
whole assessment process from the very
onset, by providing them assessment options,
getting them involved in discussions and
decision-making on performance standards
and criteria, allowing them opportunity to give
feedback on teacher-made rubrics and to
revise them, and training them on how to
apply rubric for self- and peer-assessment.
43. CREDITS: This presentation template was created by Slidesgo,
including icons by Flaticon, infographics & images by Freepik
THANKS
GROUP
4
Business
Meeting
Kickoff Meeting
Editor's Notes
Grab the viewer's attention from the beginning with a compelling opening scene, catchy jingle, or intriguing statement.
EDUCATIONAL OBJECTIVES
Have students recall and describe the basic features of a pen, such as its purpose, ink type, and writing functionality.
Have students recall and describe the basic features of a pen, such as its purpose, ink type, and writing functionality.
Use the information
Use the information
Use the information
Use the information
EDUCATIONAL OBJECTIVES
Performance assessmentshould present or requiretasks that are realistic and related to everyday life. As it involves an authentic task, it should convey its purpose and reflect its relevance to the students, their discipline, and the outside world as a whole. For example, in an Entrepreneur class wherein one of the learning outcomes is the ability to develop a business plan, instead of giving final exams to test students' knowledge of concepts, principles, and processes of developing a business plan, the students will be required to submit a proposed business plan for a putting up a new investment. This performance task entails students to identify the market needs and gaps. plan out the marketing mix (7Ps) and the 4Ms of operations, and forecast the costs and revenues of the business. This task allows students to have hands-on experience in performing a task that is done in the actual world.
rprovides opportunities for students to show both what they know and how well they can do what they know.
Performance assessment should achieve a balanced approach wherein it gives students opportunities to show their knowledge-and-skil competencies. Since the main goal of teaching and learning is for students acquisition and application of knowledge and skills, course assessments should therefore help answer the questions "Do the students know it?" and
"How well can they use what they know?" to determine whether the students have actually achieved this goal. For example, in a Practical Research 2 class, the teacher may require research output at the end of the course, since this performance task will not only inform the teacher whether the students learned the different parts of a research paper but also whether the students can conceptualize a good research paper, conduct review of related literature, apply appropriate data gathering procedure and analysis, and make valid interpretations and implications of the results. The main challenge is for the teachers to choose performance tasks that can measure both the competencies of "knowing" and
"applying" and at most "creating".
rprovides opportunities for students to show both what they know and how well they can do what they know.
Performance assessment should achieve a balanced approach wherein it gives students opportunities to show their knowledge-and-skil competencies. Since the main goal of teaching and learning is for students acquisition and application of knowledge and skills, course assessments should therefore help answer the questions "Do the students know it?" and
"How well can they use what they know?" to determine whether the students have actually achieved this goal. For example, in a Practical Research 2 class, the teacher may require research output at the end of the course, since this performance task will not only inform the teacher whether the students learned the different parts of a research paper but also whether the students can conceptualize a good research paper, conduct review of related literature, apply appropriate data gathering procedure and analysis, and make valid interpretations and implications of the results. The main challenge is for the teachers to choose performance tasks that can measure both the competencies of "knowing" and
"applying" and at most "creating".
rprovides opportunities for students to show both what they know and how well they can do what they know.
Performance assessment should achieve a balanced approach wherein it gives students opportunities to show their knowledge-and-skil competencies. Since the main goal of teaching and learning is for students acquisition and application of knowledge and skills, course assessments should therefore help answer the questions "Do the students know it?" and
"How well can they use what they know?" to determine whether the students have actually achieved this goal. For example, in a Practical Research 2 class, the teacher may require research output at the end of the course, since this performance task will not only inform the teacher whether the students learned the different parts of a research paper but also whether the students can conceptualize a good research paper, conduct review of related literature, apply appropriate data gathering procedure and analysis, and make valid interpretations and implications of the results. The main challenge is for the teachers to choose performance tasks that can measure both the competencies of "knowing" and
"applying" and at most "creating".
rprovides opportunities for students to show both what they know and how well they can do what they know.
Performance assessment should achieve a balanced approach wherein it gives students opportunities to show their knowledge-and-skil competencies. Since the main goal of teaching and learning is for students acquisition and application of knowledge and skills, course assessments should therefore help answer the questions "Do the students know it?" and
"How well can they use what they know?" to determine whether the students have actually achieved this goal. For example, in a Practical Research 2 class, the teacher may require research output at the end of the course, since this performance task will not only inform the teacher whether the students learned the different parts of a research paper but also whether the students can conceptualize a good research paper, conduct review of related literature, apply appropriate data gathering procedure and analysis, and make valid interpretations and implications of the results. The main challenge is for the teachers to choose performance tasks that can measure both the competencies of "knowing" and
"applying" and at most "creating".