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SINM Freelancing Training
Institute
One step forward to your success.
Topics today
★ Keywords
★ Backlink
★ Anchor text
★ Pagerank
★ Website age
Keyword Research
Your SEO keywords are the key words and phrases in
your web content that make it possible for people to find
your site via search engines. A website that is well
optimized for search engines "speaks the same
language" as its potential visitor base with keywords for
SEO that help connect searchers to your site.
Type of Keywords
➢General Keywords,More specific keywords
➢Longtail keywords,Information keywords,
➢Branded Non branded keywords
➢Geographical Keywords,Misspelled
keywords
➢Seasonal keywords,Meta keywords
Broad keywords
Broad keywords are short words or phrases
that, while they may apply to your own
industry and company, they might also apply
to every company in your industry or even to
those in other industries.
Broad keywords
It’s bird's eye view on keyword analysis system
which define huge amount of traffic on a single
keywords.
➢As example we will take a tour to find out a
broad keyword.
➢Broad keywords are to be
loans,magazines,shoes,dresses etc.
Longtail keywords
Long-tail keywords tend to be longer words or
phrases that are more specific to your company or
industry.
As example we will take a tour to find out a
Longtail keyword.
➢Broad keywords are to be - Commercial real
estate loans.
Broad vs Longtail keywords
Here is an example feature -
Broad vs Longtail keywords
Here is an another example feature -
Create a Longtail keywords
Ask Questions
Use your common sense
to make something
different progress. Tip
Use phrase with
keywords by your own
knowledge.
Measure all the matter,
people may search to
get their expected
information.

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offpage seo and onpage seo strategy

  • 1. SINM Freelancing Training Institute One step forward to your success.
  • 2. Topics today ★ Keywords ★ Backlink ★ Anchor text ★ Pagerank ★ Website age
  • 3. Keyword Research Your SEO keywords are the key words and phrases in your web content that make it possible for people to find your site via search engines. A website that is well optimized for search engines "speaks the same language" as its potential visitor base with keywords for SEO that help connect searchers to your site.
  • 4. Type of Keywords ➢General Keywords,More specific keywords ➢Longtail keywords,Information keywords, ➢Branded Non branded keywords ➢Geographical Keywords,Misspelled keywords ➢Seasonal keywords,Meta keywords
  • 5. Broad keywords Broad keywords are short words or phrases that, while they may apply to your own industry and company, they might also apply to every company in your industry or even to those in other industries.
  • 6. Broad keywords It’s bird's eye view on keyword analysis system which define huge amount of traffic on a single keywords. ➢As example we will take a tour to find out a broad keyword. ➢Broad keywords are to be loans,magazines,shoes,dresses etc.
  • 7. Longtail keywords Long-tail keywords tend to be longer words or phrases that are more specific to your company or industry. As example we will take a tour to find out a Longtail keyword. ➢Broad keywords are to be - Commercial real estate loans.
  • 8. Broad vs Longtail keywords Here is an example feature -
  • 9. Broad vs Longtail keywords Here is an another example feature -
  • 10. Create a Longtail keywords
  • 12. Use your common sense to make something different progress. Tip Use phrase with keywords by your own knowledge. Measure all the matter, people may search to get their expected information.