1. Matthew Byrne
123 Aviston Street
Staten Island, NY 10306
matthew_byrne@aol.com
646-330-8228
SUMMARY
Diverse experience developing and implementing innovative strategies to improve upon brand
recognition. Customer-orientated problem solving skills. Strong communication and
organizational skills. Proficient in Microsoft: Word, Power Point, Excel, Access, and Publisher.
Adept in Adobe Photoshop and Illustrator
EDUCATION
DeVry University North Brunswick, NJ 10/2014
Bachelors of Science in Business Administration
Concentration: Sales and Marketing
SENIOR PROJECT
The goal of this project was to improve upon the marketing strategy of Scott & Scott Inc., a real
estate firm located in Highland Park, NJ.
Objective: Developing an Integrated Brand Promotion Campaign
Strategy: Creation of interactive webpage, development of flyers and banners, and design of
new business cards
Result: Improved communication between firm and prospective clients. An innovative
promotional plan generated
CURRICULUM SUMMARY
- Business Marketing
- Salesmanship
- International Marketing
- Creativity, Innovation,
Product Development
- Advertising and
Public Relations
- Consumer Behavior
- Principles of
Management
- Intro to Business
- Financial Accounting
- Managerial Accounting
- Principles of Economics
EMPLOYMENT HISTORY
Thriftway Pharmacy/Card and Gift, Staten Island, NY
Cashier 09/06-08/08
Assistant Manager 08/08-Present
 Conduct opening and closing procedures of store locations
 Manage multiple cashiers during shift
 Interact with customers on a daily basis and provide them with quality customer service
 Procure new merchandise for inventory
 Merchandising
 Sales Promotion
o Distributing sales flyers, Decorating window displays, Assisting in design of
Facebook page and Email sales flyers, Design of signage throughout store
OTHER PROJECTS/RELATED EXPERIENCE
Website Design and Formatting, Development of Email Marketing, Business Cards Designs,
and Design of Flyers to Promote Sales. Tools used: Publisher, Photoshop, and Word