The document discusses the need for change regarding dementia care and support in the UK. It notes that 850,000 people have dementia, with many undiagnosed or without adequate support. Dementia costs the UK economy £26.3 billion per year. Surveys found that over half of people with dementia do not feel they receive enough government support and many do not feel treated with dignity in hospitals. The document proposes a new deal to transform dementia support through increased community support, societal understanding and acceptance, and investment in research to improve care and find a cure.