As we have seen recently the flood in the Philippines and the bushfires in Australia had destroyed many lives and the infrastructure in those countries. In this non-profit and charity industry, often non-profits organizations lead the charge in disaster relief, racing against time as events escalate and help is immediately needed. Let's take a look at what types of natural disasters would be likely to affect people, animals and the habitat we live in.
Why should we donate to these victims? What can we donate and what are the six steps to a successful natural disaster relief campaign?
2. NATURAL DISASTER RELIEF FUNDRAISING
- Disaster can be floods, wildfires, tornadoes, earthquakes, hurricanes, tsunamis, war,
terror attacks, famine, drought.
- Though we can predict them by meteorologists with some degree of accuracy.
- Many of these disasters cannot be prevented or avoided, and they can come without
warning or time to prepare.
- In 2018, natural disasters claimed 10,400 lives and imposed $160 billion worth of
damage to the global economy.
- These natural disasters affect millions of people each year.
HOW
- Crowdfunding
- Online fundraising
- Utensils donation
- Emergency volunteering
3. 1. Victims needs essentials
- Many victims of natural disasters lack access to essentials, including shelter or safe housing, food,
clean water, and healthcare.
- Those individuals living below the poverty level, especially developing countries, are most in need of
relief.
2. Animal are in danger and need treatment
- Animals living in the wild are incredibly vulnerable to natural disasters.
- Take the Australian bushfire as an example: 480 million animals have been affected by the bushfire
since September.
3. Long term damage to the economy
- Long-term effects of a disaster can be crippling to a family or a community.
- Therefore, natural disaster relief cannot ignore these consequences.
- Strategies include finding long-term stable and permanent housing, investing in the local economy,
rebuilding and re-planting agriculture, ongoing physical and mental health challenges, rebuilding
infrastructure, and more.
WHY SHOULD WE RAISE FUNDS FOR DISASTER RELIEF
4. WHAT TO DONATE FOR
NATURAL DISASTER RELIEF
- Clean water
- Non- perishable food
- Medicine
- Feminine hygiene supplies
- Clothing
- Children’s items
- Household goods
5. 6 STEPS FOR A SUCCESSFUL NATURAL DISASTER
RELIEF CAMPAIGN
Step 1. Set up a relief fund for the community
- Crowdfunding is an effective way to raise money instantly for
disaster relief.
- Advantages of using crowdfunding:
• Quick
• Engage donors with beneficiaries
• The low operating cost required
Step 2. Use your social network to spread the world
- If you use social media for crowdfunding, you can attract
more donations and keep the campaign going.
- Encourage your friends to share your project.
- Tag your posts with the most popular hashtags associated
with the situation—for example, #prayaustralia.
6. 6 STEPS FOR A SUCCESSFUL NATURAL DISASTER
RELIEF CAMPAIGN
Step 3. Reach out to media for higher exposure
- Reach out directly to local media outlets ( TV, radio, online news
sites, etc.)
- Post your link in the comments section of related news stories and
any social media posts about it.
- Find the Twitter and Facebook pages of your local news
organizations, and post links to your fundraiser there.
Step 4. Host a fundraising event
- Fundraising events do more than generate donations—they
physically engage your community, increase awareness, and
reach new kinds of donors.
- Fundraising events allow such people to bring donated items,
meet like-minded people, and team up on relief efforts.
7. 6 STEPS FOR A SUCCESSFUL NATURAL DISASTER
RELIEF CAMPAIGN
Step 5. Partner with local organization and businesses
- Local organizations or businesses typically offer help after
a disaster in several ways.
- They can match donations, provide space for fundraising
events, or donate a percentage of proceeds from products
or services to fundraisers.
Step 6. Keep your community updated
- When people donate to your fundraiser, they become
financially and emotionally invested in helping the victims.
- They often expect updates about the relief fund’s progress
and its positive impact.
- Remember the thank you note for every donor!