Leonard Burch is a recent MBA graduate from Clayton State University seeking a career in business. He has experience in operations, marketing, and digital marketing from internships at ZooFit 20Minute Fitness and Cardinal Web Solutions. Burch also has several years of work experience in inventory management at Wal-Mart and as a team leader at Dairy Queen & Brazier. He is proficient in Microsoft Office and data analysis software.

1. LEONARD BURCH
1604 Spring Lake Ct.
Morrow, GA 30260
(678) 852-7660 – Residence/Mobile
Email: lennyburch815@gmail.com
SUMMARY
Young, energetic, self-motivated individual eager to excel and succeed in business. Dedicated to establishing
high standards of achievement through leadership, communication and organizational skills. Very successful in
delivering results through commitment, hard work, team development and continuous self-improvement.
EDUCATION
Clayton State University, Morrow, Georgia
MBA, Supply Chain and Logistics – 2015 (3.5 GPA)
Clayton State University, Morrow, Georgia
BBA, Marketing - 2013
Note: Worked full-time while carrying a full course load.
WORK EXPERIENCE
ZooFit 20Minute Fitness, Fayetteville, Georgia 2015 - 2015
Operations/Marketing Intern
• Value-stream mapped Heal-Zoo and Fatflush supplements to reduce product lead times.
• Introduced forecasting methodology so that safety stock and seasonal demand could be formulated, thus
leading to reduced carrying cost and increased inventory control.
• Created a written, dynamic marketing plan that focused all existing media and marketing practices into
an effective marketing strategy.
• Enhanced and developed marketing and social networking activities.
• Provided tactical support for the field sales team.
• Implemented innovative strategies to insure unique branding of ZooFit, LLC.
Cardinal Web Solutions, Norcross, Georgia 2014 - 2014
Digital Marketing Intern
• Executed on-site client optimization strategies to increase client search rankings.
• Managed Google + content to increase website linking and authority.
• Analyzed search terms and phrases using Google AdWords for more effective key phrase strategies.
• Disavowed volatile backlinks responsible for lowering client page rankings.
• Worked with applications including Moz, Screaming Frog, Trello, and Google Analytics.

2. Leonard Burch Page 2
Wal-Mart, Fayetteville, Georgia 2006 - 2013
Inventory Manager
• Processed perpetual inventory in receiving, stocking, and store set-up.
• Trained multiple employees in departmental procedures and store policies.
• Supervised special releases and promotions involving consoles, movies, and major game sales.
• Collaborated with major vendors to create displays and promotional items for in-store merchandising.
Dairy Queen & Brazier, Eastman, GA 2001 - 2005
Team Leader 2003 - 2005
• Responsible for daily operations in a fast-paced food service environment.
• Accelerated order processing time by training employees in the value of efficient processes and good
customer skills.
Counter/Cook Associate 2001 –
2003
• Performed multiple duties in servicing the customer in all product offerings in a fast-paced food service
environment in a most efficient and satisfactory manner.
HONORS/AFFILIATIONS
MBA GPA, 3.5/4.0 – 2015
Wal-Mart Employee of the Month - 2011
Hope Scholarship Recipient – 2003 to 2005
APICS - Student Member - 2014
Clayton State University AMA Marketing Collegiate Chapter - Co-Founder – 2013
Clayton State University Marketing Club – Vice President – 2013 to Present
Clayton State University Supply Chain Roundtable – 2013 to Present
Clayton State University Alumni Association– 2013 to Present
TECHNICAL SKILLS
Proficient in Microsoft Suites and comfortable in handling data bases through Excel and Access.
Exposure to Minitab, SPSS, and POM software to interpret data collection.