2. Genre
I am going to create a Indie/Rock magazine, which will be similar to
Q and Mojo. I think I will be able to create a unique and unusual
magazine for the genre, but still keep the typical Rock features. My
magazine will focus on new and upcoming bands and follow them
as they enter the music industry. This will appeal to aspirers as they
will be interested in knowing the steps to becoming successful. It
will include reviews of their music and interviews of the artists
themselves and discuss how they came into the music industry. It
will also advertise upcoming events involving certain artists and
different album signings that they may be doing in the near future.
This will provide the readers with all the information they need to
be dedicated fans and followers of the magazine brand.

3. Content
My magazine will include interviews from the cover
artist which will include information about their
journey into the music industry and their plans
for the future. It will also have some general
background information on them so the reader
can get to know them. This will be useful as they
will be new artists, so people will not yet know
anything about them. This will positively promote
them and will then link well with promoting their
concerts and CD signings. Once people have read
about the artists in the interviews, they will be
more inclined to book tickets for the concert.

4. Style
My magazine will convey itself as informal towards artists
and this will cause the reader to form a bond with the
friendly writing tone. This will give off a positive vibe to
the reader as it will seen as informal and more focused
on making the artists feel comfortable with talking to
the magazine. Making the magazine more desirable for
artists to feature in. The rock genre has a lot of
competition for magazines, therefore I will have to
make sure my magazine stands out from the crowd and
is unique from the rest.

5. Front cover
For my front cover I will have the colour scheme of
black, white and red as this is very stereotypical for the
genre. I will have a female on the cover and hopefully
use a long shot to illustrate the models body language
and the clothing she’s wearing. I will make sure she’s
wearing those three colours in eye-catching patterns to
engage the reader straight away. I have decided that
the name I'm using for my masthead will be ‘Signed’
which signifies that the magazine includes both new
artists and existing ones already in the industry. This
will be in black and I will make the sell-lines red to tie
in with the colours in the main image.

6. Target Audience
My magazine will be aimed at a younger
demographic, covering between the ages of 16 to 25. I
will make it unique and different as teenagers are often
more willing to try new unusual things, therefore the
magazine should try and become desirable to them. I
want the contents of the magazine to be appealing to
the younger audience as it will hopefully inspire
them, as a lot of the artists featured in the
magazine, will be of a similar age. I am also going to
price the magazine at a reasonable price which will
attract teenagers, as its generally known that they have
little money to spend.

7. Magazines success
I think my magazine is going to be successful
because there is nothing else like it on sale at the
moment. It will be eye-catching and different to
anything else on the shelves. I think having a
lower price will make it popular and having lots of
interesting content will attract new readers. It will
give the reader all the information they need to
become dedicated fans to some of the top artists
In the 21st century.

8. Pricing
I have decided to price my magazine reasonably
low, as I think this will attract more readers and
therefore sell more copies, which will make up
the costs for selling it cheaper. I will make it
around £1.50 as I think this is the maximum
teenagers would be willing to pay every month
for a copy of the magazine. Also as it is a new
magazine, people will be hesitant to buy it at first
so the price is more persuasive as its much
cheaper than other similar magazines already in
the market.

9. New technology
I am going to make sure my magazine is online aswell as
this will appeal to my target audience more. I want to
make it as convenient for people as possible. Therefore
I will have a mobile app for people to download where
they can have their very own copy of the magazine on
their phone to read at any time. I tihnk this will help to
widen my target audience too as they can then read it
at their own leisure and not have to carry around a
paper copy. I will also set up a website for the
magazine which will include extra information that’s
not in the magazine, such as links to ticket websites
and photos of the different bands.