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Mediapedia sampler laybourne
- 2. Ten Promises 1. increase your creative punch 2. broaden your visual thinking 3. provide a 30,000 ft overview 4. demystify computer terms 5. learn the lingo of designers 6. keep to simple, consumer-level gear 7. assist in choosing tools 8. supply design precepts 9. look up things fast 10. help in sharing your work
- 4. Mediapedia Type & Layout
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Editor's Notes
- • At first glance, Mediapedia looks like a book about digital technology. But really it’s a book about creativity. Its mission is to help you take your own work to the next level. • It tries to do this by using two kinds of language: words and pictures. • The book is organized as a lexicon with (a) short and clear definitions, (b) discussions that amplify interesting aspects of an entry, and (c) with plenty of visual examples. • The combination of words and images open doorways that expand your creative options. After all, if you don’t know something exists, you’ll never incorporate it into your personal work.
- 1 increase your creative punch. The focus is on aesthetics. 2 broaden your perceptions.. almost 1000 images offer distinctions that help one see with fresh eyes. 3 provide a 30,000 ft view. that shows how different digital media all fit together into a single creative tablet. 4 demystify computer terms while helping to ….. 5 learn the lingo of designers, which is essential for working with others in the design community. 6 keep to simple, available, consumer-level gear. Covers both Mac and Windows computers. 7 assistsin choosing tools. Not training, per se, but perspective about capabilities,values and creative characteristics of different hardware and software. Mediapedia is less a””how-to” book than a “why to” book. 8 supply you with design precepts - Mojo that works across all digital disciplines. 9 look things up fast. Mediapedia seeks to be resource volume you’ll want to keep close. 10 finally, the book promises help in sharing of your work through distribution channels that are free.
- • This is a spread showing the Contents of Mediapedia. • There are three Parts (in blue): The Photographic Image, The Page and Sharing Your Work • There are 7 chapters (in coral): Photography, Image Editing (Photoshop), Type & Layout, Illistration (Adobe Illustrator), Slide Shows, Display and Distribution, and Project Ideas. • There are 66 Topics (which you see in black) • The heart of the book is the 327 terms that come under the topics. Each has images as well as a written definition.
- • To show you how the lexicon works, I am going to do a super fast flip through chapter 3, Type and Layout. • Most of us have learned about type and layout by the osmosis of usage. After all, you’ve been making letters and crating documents since the 2nd or 3rd grade. •As I run through the chapter you can gauge for yourself whether Mediachops delivers a good overview, whether it fills in some gaps, and whether it opens up some new creative options.
- Paula Schere examples from the public theater for 13 terms of structure - actually 2 posters each plus a thumb nail.
- each chapter ends with a simple assignment. This one uses MS Word as an unlikely design engine.
- There are sixteen projects in Mediapedia.
- • Mediapedia has grown out of my teaching in this program. And it has informed my teaching too. • The balance between Professional and Personal is becoming unstable..... end
- • These media chops we help you develop are not just useful in your careers. • glorious imbalance
- In fact, I think that the professional may prove be of secondary value to your creative work in your own personal life. • You don’t need a job or even a classroom assignment to start learning and using the language of Media Design. - make a slide show for your parents - build a web site curating personal photos and design work - produce a movie to offer your favorite organization or cause • develop your media chops through a life-long body of Personal Media • engage in glorious imbalance