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O U R M I S S I O N …
To provide best-in-class
marketing solutions to
help our clients achieve
their business goals.
A systematic approach to multi-channel
marketing that is creative, data driven and
results oriented. This process ensures
that your projects are part of an
increasingly effective, responsive and
coherent strategy.
What is Kelmscott Connect?
RESEARCH…
Connect The Facts
• We analyze your market, competition, and your
best opportunities
• In depth knowledge is the foundation of any
successful marketing campaign
• We explore what separates your company’s
products and services and build our plan on these
strengths
STRATEGY…
Connect The Means
• Create a truly customized plan
• Utilize a multi-channel approach to ensure all
elements work in harmony for best results
• Solid market strategy ensures your design, E-
business, print, target mail and promotional
products work together
DEVELOPMENT…
Connect The Experts
• Our marketing experts and award winning design
work together to deliver proper brand image and
functionality, therefore impacting your target
audience
• All elements are tailored to your brand strengths
always keeping your objectives in mind
EXECUTION…
Connect The Resources
• Success of a project hinges on the quality,
timeliness, and coordination of the final
products. These critical elements are where we
excel
• Without proper delivery of all elements, no
marketing effort will be as effective as required
MEASUREMENT…
Connect The Results
• Collecting data and measuring response rates
assists our marketing efforts moving forward for
continual improvement
• Analyzing returns provides information to
validate a positive return on marketing dollars
spent
Core Products
Experienced strategic, design and technical support
staff, that can provide creative results for both your
interactive and traditional application needs.
Research, Strategy, Copy and Design
Data Management
We work with you to find the right lists, work with your in-
house list or combine internal and external lists.
We offer several options for collecting data from your
audience allowing you to gather and store in your
database and view via our dashboard reporting.
• List acquisition and build
• List manipulation and enhancement
– Data segmentation
– Data cleansing
• Mail preparation; NCOA, Cass Certification,
IMB bar coding
• Campaign data analytics
E-Business
Provide interactive services for B2B and B2C
applications using on-line data driven marketing
programs to target specific audiences to generate a
greater response.
• Targeted Email
• Social media applications including paid search
• Personalized URL’s (PURL’s)
• Customized Microsites
• Mobile (Cell) Phone applications
• On-line interactive surveys
• Interactive publications
• Print On Demand
• Fulfillment
Print
Traditional and digital, FSC Certification
capabilities.
• Digital, Color and B&W,
with variable data capabilities
• Traditional offset; 1 thru 6 color,
40” with inline coating
• Wide format for signage and banners
• Full bindery
We combine print and e-solutions to deliver
integrated marketing campaigns providing solutions
that reduce costs and enhance ROI.
• Email, Dimensional Mail and Direct mail using
Vertical, Title and Offer Segmentation with
personalized URL’s and real time reporting
• Marketing and collateral materials using
variable data
• Satisfaction survey programs with on-line
response and reporting for B2B and B2C
applications
• Full in-house mailing capabilities
Targeted Mail
Wide Format Signage
• Signs
• Banners
• Decals
• Posters
• Window Displays
• Vehicle Displays
• Wall Graphics
• Magnets
• Tabletops
• Trade Show Displays
• Window Decals
• The List Goes
On and On
Promotional Products
As a long standing member of the Advertising
Specialties Institute (ASI), we offer both promotional
products and apparel from over 3,400 ASI
suppliers. We often integrate these products into
campaigns.
Reporting Capabilities
• 24/7 real-time campaign tracking
• Real-time response rates and reporting
notification
• Web-based dashboard accessible on any
platform and or operating system
• Multiple lead analysis tracking such as
– Personalized URLs
– Direct Mail Response
– Phone Inquiry
– Mobile Web
– Referral (Refer a Friend)
– Social Media Tracking
Reporting Capabilities
To schedule a meeting or for further information,
PLEASE CONTACT:
Chuck Randazzo
630.898.0800
sales@kelmscott.com

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Kelmscott Integrated Marketing Solutions-2013

  • 1.
  • 2. O U R M I S S I O N … To provide best-in-class marketing solutions to help our clients achieve their business goals.
  • 3.
  • 4.
  • 5.
  • 6. A systematic approach to multi-channel marketing that is creative, data driven and results oriented. This process ensures that your projects are part of an increasingly effective, responsive and coherent strategy. What is Kelmscott Connect?
  • 7. RESEARCH… Connect The Facts • We analyze your market, competition, and your best opportunities • In depth knowledge is the foundation of any successful marketing campaign • We explore what separates your company’s products and services and build our plan on these strengths
  • 8. STRATEGY… Connect The Means • Create a truly customized plan • Utilize a multi-channel approach to ensure all elements work in harmony for best results • Solid market strategy ensures your design, E- business, print, target mail and promotional products work together
  • 9. DEVELOPMENT… Connect The Experts • Our marketing experts and award winning design work together to deliver proper brand image and functionality, therefore impacting your target audience • All elements are tailored to your brand strengths always keeping your objectives in mind
  • 10. EXECUTION… Connect The Resources • Success of a project hinges on the quality, timeliness, and coordination of the final products. These critical elements are where we excel • Without proper delivery of all elements, no marketing effort will be as effective as required
  • 11. MEASUREMENT… Connect The Results • Collecting data and measuring response rates assists our marketing efforts moving forward for continual improvement • Analyzing returns provides information to validate a positive return on marketing dollars spent
  • 13. Experienced strategic, design and technical support staff, that can provide creative results for both your interactive and traditional application needs. Research, Strategy, Copy and Design
  • 14. Data Management We work with you to find the right lists, work with your in- house list or combine internal and external lists. We offer several options for collecting data from your audience allowing you to gather and store in your database and view via our dashboard reporting. • List acquisition and build • List manipulation and enhancement – Data segmentation – Data cleansing • Mail preparation; NCOA, Cass Certification, IMB bar coding • Campaign data analytics
  • 15. E-Business Provide interactive services for B2B and B2C applications using on-line data driven marketing programs to target specific audiences to generate a greater response. • Targeted Email • Social media applications including paid search • Personalized URL’s (PURL’s) • Customized Microsites • Mobile (Cell) Phone applications • On-line interactive surveys • Interactive publications • Print On Demand • Fulfillment
  • 16. Print Traditional and digital, FSC Certification capabilities. • Digital, Color and B&W, with variable data capabilities • Traditional offset; 1 thru 6 color, 40” with inline coating • Wide format for signage and banners • Full bindery
  • 17. We combine print and e-solutions to deliver integrated marketing campaigns providing solutions that reduce costs and enhance ROI. • Email, Dimensional Mail and Direct mail using Vertical, Title and Offer Segmentation with personalized URL’s and real time reporting • Marketing and collateral materials using variable data • Satisfaction survey programs with on-line response and reporting for B2B and B2C applications • Full in-house mailing capabilities Targeted Mail
  • 18. Wide Format Signage • Signs • Banners • Decals • Posters • Window Displays • Vehicle Displays • Wall Graphics • Magnets • Tabletops • Trade Show Displays • Window Decals • The List Goes On and On
  • 19. Promotional Products As a long standing member of the Advertising Specialties Institute (ASI), we offer both promotional products and apparel from over 3,400 ASI suppliers. We often integrate these products into campaigns.
  • 21. • 24/7 real-time campaign tracking • Real-time response rates and reporting notification • Web-based dashboard accessible on any platform and or operating system • Multiple lead analysis tracking such as – Personalized URLs – Direct Mail Response – Phone Inquiry – Mobile Web – Referral (Refer a Friend) – Social Media Tracking Reporting Capabilities
  • 22. To schedule a meeting or for further information, PLEASE CONTACT: Chuck Randazzo 630.898.0800 sales@kelmscott.com