Kelmscott Connect provides marketing solutions including research, strategy, development, execution, and measurement across multiple channels. Their services include data management, e-business solutions, print, targeted mail, wide format signage, promotional products, and reporting capabilities. The goal is to help clients achieve their business goals through a creative and data-driven approach.
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Kelmscott Integrated Marketing Solutions-2013
1.
2. O U R M I S S I O N …
To provide best-in-class
marketing solutions to
help our clients achieve
their business goals.
3.
4.
5.
6. A systematic approach to multi-channel
marketing that is creative, data driven and
results oriented. This process ensures
that your projects are part of an
increasingly effective, responsive and
coherent strategy.
What is Kelmscott Connect?
7. RESEARCH…
Connect The Facts
• We analyze your market, competition, and your
best opportunities
• In depth knowledge is the foundation of any
successful marketing campaign
• We explore what separates your company’s
products and services and build our plan on these
strengths
8. STRATEGY…
Connect The Means
• Create a truly customized plan
• Utilize a multi-channel approach to ensure all
elements work in harmony for best results
• Solid market strategy ensures your design, E-
business, print, target mail and promotional
products work together
9. DEVELOPMENT…
Connect The Experts
• Our marketing experts and award winning design
work together to deliver proper brand image and
functionality, therefore impacting your target
audience
• All elements are tailored to your brand strengths
always keeping your objectives in mind
10. EXECUTION…
Connect The Resources
• Success of a project hinges on the quality,
timeliness, and coordination of the final
products. These critical elements are where we
excel
• Without proper delivery of all elements, no
marketing effort will be as effective as required
11. MEASUREMENT…
Connect The Results
• Collecting data and measuring response rates
assists our marketing efforts moving forward for
continual improvement
• Analyzing returns provides information to
validate a positive return on marketing dollars
spent
13. Experienced strategic, design and technical support
staff, that can provide creative results for both your
interactive and traditional application needs.
Research, Strategy, Copy and Design
14. Data Management
We work with you to find the right lists, work with your in-
house list or combine internal and external lists.
We offer several options for collecting data from your
audience allowing you to gather and store in your
database and view via our dashboard reporting.
• List acquisition and build
• List manipulation and enhancement
– Data segmentation
– Data cleansing
• Mail preparation; NCOA, Cass Certification,
IMB bar coding
• Campaign data analytics
15. E-Business
Provide interactive services for B2B and B2C
applications using on-line data driven marketing
programs to target specific audiences to generate a
greater response.
• Targeted Email
• Social media applications including paid search
• Personalized URL’s (PURL’s)
• Customized Microsites
• Mobile (Cell) Phone applications
• On-line interactive surveys
• Interactive publications
• Print On Demand
• Fulfillment
16. Print
Traditional and digital, FSC Certification
capabilities.
• Digital, Color and B&W,
with variable data capabilities
• Traditional offset; 1 thru 6 color,
40” with inline coating
• Wide format for signage and banners
• Full bindery
17. We combine print and e-solutions to deliver
integrated marketing campaigns providing solutions
that reduce costs and enhance ROI.
• Email, Dimensional Mail and Direct mail using
Vertical, Title and Offer Segmentation with
personalized URL’s and real time reporting
• Marketing and collateral materials using
variable data
• Satisfaction survey programs with on-line
response and reporting for B2B and B2C
applications
• Full in-house mailing capabilities
Targeted Mail
18. Wide Format Signage
• Signs
• Banners
• Decals
• Posters
• Window Displays
• Vehicle Displays
• Wall Graphics
• Magnets
• Tabletops
• Trade Show Displays
• Window Decals
• The List Goes
On and On
19. Promotional Products
As a long standing member of the Advertising
Specialties Institute (ASI), we offer both promotional
products and apparel from over 3,400 ASI
suppliers. We often integrate these products into
campaigns.
21. • 24/7 real-time campaign tracking
• Real-time response rates and reporting
notification
• Web-based dashboard accessible on any
platform and or operating system
• Multiple lead analysis tracking such as
– Personalized URLs
– Direct Mail Response
– Phone Inquiry
– Mobile Web
– Referral (Refer a Friend)
– Social Media Tracking
Reporting Capabilities
22. To schedule a meeting or for further information,
PLEASE CONTACT:
Chuck Randazzo
630.898.0800
sales@kelmscott.com