Joseph Grossi has over 30 years of experience in sales, marketing, business development, and project management. He has a proven track record of developing and executing strategies that increase revenues, market share, and exceed goals. He is adept at identifying new business opportunities, delivering customer value, and leading high-performing teams.

1. JOSEPH GROSSI
5205 Zachary Grove #206, Colorado Springs, CO 80919 719-310-5631
joepgro@hotmail.com
DIRECTOR – SALES & MARKETING
Growth Strategies / Business Development / Advertising / Integrated Marketing / Branding / B2B / CRM
Promotions / Communications / Operations / Product & Project Management / Events / Budgets
Developed and executed winning sales and marketing plans and go-to-market strategies that increased revenues,
expanded market share and exceeded goals. By creating solutions to customer and market needs, penetrated new
markets, improved territory performance and established long-term, profitable client relationships.
Leveraging an ability to quickly understand and adapt to new customers, clients and competition in varied markets,
including retail, real estate, telecom, electronics and recreation and fitness, can contribute immediately by:
 Driving sales and maximizing competitive advantage in challenging markets
 Identifying and seizing upon new business opportunities
 Aligning solutions with customer expectations to deliver value
 Recruiting, training and leading top performing sales and marketing teams
Adept at achieving buy-in from disparate groups, creating common vision and consensus. Regarded as an
aggressive, hardworking self-starter who leads by example. Quickly earns the respect of customers and teams.
Earned an AS in Electronics Engineering while taking selective Business courses from Ventura College.
SELECTED ACCOMPLISHMENTS
Led nation in sales, hitting 311% of area targets and quotas. Western Wireless conducted companywide sales
contest encompassing US sales force. Set up different events during contest month in least populated territory in
nation. Finished contest as top salesperson and winning over $7K in prizes.
Created and implemented integrated marketing campaign, generating $20M in sales. Hammers needed to sell
properties in its commercial development portfolio. Conducted extensive market research regarding potential
buyers. Directed successful marketing campaign via print, online, email, phone and cold call visits.
Waged communications campaign, boosting brand awareness. Vail Resorts needed to increase sales and market
awareness. Local newspaper solicited community input regarding top area businesses. Implemented
communications campaign to obtain write-in support. Won awards. Increased community awareness and business.
Delivered $100M+ in high-profile development projects on-time and within budgets. Realty Development lacked
effective management for major projects. Assumed task of simultaneously managing five development projects
spread over two counties. Consistently met and exceeded all budget and time deadlines.
Persistence and pro-active approach turned around failing territories. Several Power One territories were
underperforming. Achieved above average contract award rates through planning and coordination of special client
meetings. Established communication strategy that consistently turned around faltering negotiations.
Planned and hosted special event, generating leads and new business. Vail Resorts planned on hosting special
biking event for ladies only. Recruited all reps and vendors to participate in event and donate prizes for raffle.
Engaged wine store to sponsor wine tasting with proceeds going to local non-profits.
Accelerated completion of RFP package, securing win of major contract. Power One needed to complete response
to sophisticated bid package in one third of the normal time frame in order to meet RFP submission deadline.
Coordinated receipt and compilation of input from various internal groups in order to submit on time.
Took control of RFP process, saving upwards of 50% of allocated bid budgets. Realty Development was
consistently over budget on environmental, engineering and sewer projects. Developed tighter bid specs.
Conducted more thorough bid offer and review process. Secured more cost-effective contract work.
Spearheaded trade show efforts, gaining new business. Hammers needed to improve results from trade show
attendance. Assumed task of representing company at various trade shows and business expos. Created display
and marketing materials and professional trade show booths. Won many awards leading to awareness and sales.
Developed and implemented successful print and digital advertising sales campaign. Hammers needed advertising
billboard and signage for business park clients. Created design allowing ten business signs surrounding electronic
billboard. Sold all ten spots of permanent ad spots before the sign was built, paying for construction cost.

2. JOSEPH GROSSI PAGE 2
CAREER HISTORY
Sales/Operations Manager, Vail Resorts/Bicycle Village, 2011-2015. Managed daily operations for Bicycle Village
which included payroll, scheduling, daily reports, bank/cash management, sales, customer service, ride coordinator,
public relations, club sponsorship, store safety guidelines. Managed $2M+ budget.
 Managed/motivated employees to improve sales/customer service and implement and embrace Vail/SSV
philosophies.
 Managed and coordinated indoor spin program and outdoor group rides to help promote cycling and increase
store traffic/sales.
 Coordinated and managed in-store and out-of-store events. Organized vendor participation and sponsorships
for events.
Marketing Director, Hammers Construction, 2004-2010. Marketed and promoted new commercial industrial
business parks, including Claremont Business Park, Claremont Retail Center, Rolling Thunder Business Park,
Blackwood Retail Center, Wolf Business Park and RDH Business Park.
 Created market specific lists for direct marketing campaigns.
 Represented company through local business seminars/networking events and various business expos.
 Enhanced property and profits through specific marketing and special zoning designations.
Project Manager/Marketing Manager, Realty Development Services, 2001-2004. Managed and marketed five
different large-scale real estate development projects simultaneously in El Paso County and Fort Collins areas
including: Meadowlake Airport expansion, Cumberland Green/Fountain, Falcon Highlands/Falcon, Santa Fe
Springs/Colorado Springs and Windsor residential development/Ft Collins.
 Instrumental in raising millions of dollars of investment capital through various individual investors for numerous
projects.
Corporate Manager, 24 Hour Fitness, 2000-2001. Manage corporate accounts for four different clubs, two in south
Denver and two in Colorado Springs.
 Set up corporate membership accounts and sales events at company locations.
 Attend company sales meetings at corporate headquarters.
Major and Government Account Manager, Western Wireless Cellular One/Voicestream, 1991-2000. Performed
business to business sales and account management of telecom services.
 Worked in various markets from Wyoming to Colorado.
 Managed business and government accounts.
 Consistently exceeded sales quotas and won various companywide sales contests.
Applications/Sales Engineer, Power One Inc., 1985-1991. Responsible for a large territory spanning one-third of the
continental United States.
 Sold thousands of pieces of technical equipment to engineers worth millions of dollars to Fortune 500
companies.
 Due to success, also assigned to poor-performing territories to improve sales and customer relations.
Manager, Stan’s Bicycles-Store. Performed day-to-day operations in order to keep Stan’s one of the best local bike
shops in the area.
 Managed sales and customer service operations resulting in improved sales and service.
 Created sponsorship program by recruiting local racers who rode for Stan’s bicycles.
PROFESSIONAL AND PERSONAL
Education: Completed coursework in Business Management/Communications from Ventura College and extensive
sales presentation and computer courses, technical product training and sales/marketing seminars.
Professional: Colorado Springs Chamber Ambassador for over nine years, holding many leadership positions
including advisory council. Awarded Ambassador of the Month multiple times.
Community: Trails and Open Space in Colorado Springs and local bicycle organizations.

3. Sports and Hobbies: Road and Mountain biking, hiking, yoga and music.