Check out this second installment of Google Business Tools to find information about: Google calendar for business, correlate, digital garage and feedburner.

1. Google
Business
Tools
Free tools business can use from
Google.

2. Table
of
Contents
PageTitle Page Number
Developer Tools 4
Google Alerts 8
Google Analytics 13
Google Blogger 17
Google Calendar for Business 21
Google Correlate 24
Google Digital Garage 28
Google Drawings 32
Google Feedburner 37
Google for Retail Business 42
Google Forms 46
Google Groups 51

3. Table
of
Contents
PageTitle Page Number
Google Keep 56
Google My Business 60
Google PageSpeed 64
Google Resizer 67
Google Scholar 71
GoogleTrends 74
Hangouts for Business 80
Keyword Planner 84
Public Data Explorer 88
Think with Google 91
URL Shortener 95
Webmaster Tools 99
Work Cited 103

4. GoogleCalendar for Business
Compiled by Author from: profitbooks.net

5. Google
Calendar
for
Business
Google calendar is not just
about keeping track of
meetings, it also has
hidden functions that can
improve productivity
Companies can create
different calendars for
different purpose (specific
to a team, etc)
They can schedule
meetings with groups
using “Find aTime” or
“SuggestedTimes” and
add a Google Hangout to
the even
Companies can also browse
interesting calendars, sync
calendars with a CRM and
do much more
Compiled by Author from: profitbooks.net

6. Google
Calendar
for
Business
Advantages
Compiled by Author from: smallbusiness.chron.com
Google Calendar for Business offers several
advantages that a business user might want
Added security
and disaster-
recovery
features make it
easy to access
and share
confidential
calendars
Businesses can
create specific
team calendars
and easily share
calendars
company-wide
Companies can
delegate access
to another user,
such as your
personal
assistant, who
can manage the
calendar and
schedule events
The calendar
overlay feature
and "free or
busy" widget
allows
companies to
quickly and
easily schedule
events at the
most
convenient time
for everyone
Businesses will
be able to sync
the Google
calendar with
Microsoft
Outlook or
Blackberry
Enterprise
Server

7. GoogleCorrelate
Compiled by Author from: profitbooks.net

8. Google
Correlate
With Google Correlate, companies enter a data series
(the target) and get back a list of queries whose data
series follows a similar pattern
Using this can help companies find correlations across
time and space
Companies can use correlations to get deep insights
about their audiences when they are trying to define
their target personas for a new product or service
The more fascinating part of Google Correlate is the
Search by Drawing function
Draw a graph and Correlate will give search keywords
that best match the graph created
Compiled by Author from: profitbooks.net

9. Google
Correlate
Advantages
Compiled by Author from: google.com
CompareTime
Series
Compare US
States
Find Searches
that Correlate
with Real-world
Data

10. Google
Correlate
Advantages
Compiled by Author from: google.com
CompareTime Series
Many search terms
vary in popularity over
time
Compare US States
Search terms are often
popular in some states
and less popular in
others
Find Searches that
Correlate with Real-
world Data
Google Correlate finds
search patterns which
correspond with real-
world trends

11. Google DigitalGarage
Compiled by Author from: profitbooks.net

12. Google
Digital
Garage
Digital Garage is a fantastic resource from
Google where you get free tutorials on
everything from your website to online
marketing and beyond
Choose the topics you want to learn, or
complete the whole online course for a
certification from Google
Topics range from building online presence,
improve search engine rankings, using social
media, selling online and lot more
Compiled by Author from: profitbooks.net

13. Google
Digital
Garage
Advantages
Compiled by Author from: learndigital.withgoogle.com
Apply your Knowledge
Keep Going
Learn from Experience
Set Goals
Track the Progress

14. Google
Digital
Garage
Advantages
Compiled by Author from: learndigital.withgoogle.com
Apply your
Knowledge
Test what is
learned and get
practical tips
for applying
your new skills
to the business
grow
Keep Going
Discover other
ways to grow
your business
and gain new
customers or
get a certificate
by completing
all topics in the
garage
Learn from
Experience
Watch video
tutorials from
everyday
experts or visit
a physical
location for
face-to-face
training and
mentoring
Set Goals
Create a
learning plan
that’s right for
you- whether
you want to sell
online, reach
more people on
social media or
simply get your
work noticed
Track the
Progress
The personal
dashboard will
keep users
motivated, on
track and
entertained

15. Google Feedburner
Compiled by Author from: profitbooks.net

16. Google
Feedburner
With Google
Feedburner,
companies allow
visitors to
subscribe to
website content
such as blog
content
Feedburner uses
RSS feeds to
subscribe visitors
After subscribing,
visitors can
receive regular
updates via their
web browsers,
RSS readers, or
email
This can prove
very helpful for
the growth and
reach of business
blogs
Compiled by Author from: profitbooks.net

17. Google
Feedburner
Advantages
Compiled by Author from: code.tutsplus.com
Analytics forYour
Feed
Offering Email
Subscriptions
Feed Redirection
Publishing to
Twitter and
Facebook
Without a Plugin
An HTML Output
forYour Latest
Posts

18. Google
Feedburner
Advantages
Compiled by Author from: code.tutsplus.com
Analytics forYour Feed
• Statistics available: number of users, growth of subscribers, how they
subscribe, browsers they use, if they're subscribed with a web service,
items viewed and clicked, subscribers locations, how they read posts,
and how often they go to the website
Offering Email Subscriptions
• Emails can be customized: subscriptions can be offered in a variety of
languages, subscription forms can be directly embed into pages with
HTML, titles of the email, colors and fonts can be changed, and delivery
times can be scheduled
Feed Redirection
• With FeedBurner, feed settings can be changed by clicking the "Edit
Feed Details..." link and change the actual URL of the feed, then save it
• No need to mess with .htaccess tricks or pray subscribers update their
subscription URLs - update the address and click save

19. Google
Feedburner
Advantages
Compiled by Author from: code.tutsplus.com
Publishing toTwitter and
Facebook Without a
Plugin
This allows companies to
connect the FeedBurner
account with yourTwitter
account and send updates
toTwitter
Updates can be
customized anyway: send
only the title, or
title and body, including
or not including the link
to the post, adding
hashtags and / or
additional text, send
multiple items per
update, filter the updates
with keywords
An HTML
Output for
Your
Latest
Posts
With the BuzzBoost
feature of FeedBurner,
lists can be embed
anywhere HTML is used
and they can be styled or
customized

20. Work
Cited
 “25 Free GoogleTools For Business -ThatYou Never Heard
About.” ProfitBooks.net, 19 May 2017,
www.profitbooks.net/google-for-business-free-tools/.
 “5 Benefits of Using FeedBurner With WordPress.” Code Envato
Tuts , code.tutsplus.com/articles/5-benefits-of-using-feedburner-
with-wordpress--wp-29609.
 “5 ReasonsYou Should Be Using Google Alerts.” OPEN Forum, 29
Nov. 2011, www.americanexpress.com/us/small-
business/openforum/articles/5-reasons-you-should-be-using-
google-alerts/.
 “About PageSpeed Insights | PageSpeed Insights | Google
Developers.” Google, Google,
developers.google.com/speed/docs/insights/about?hl=en-
US&utm_source=PSI&utm_medium=incoming-
link&utm_campaign=PSI.
 “Benefits of GoogleTrends.” TechAdvisory.org,
www.techadvisory.org/2014/04/the-benefits-of-google-trends/.
 “Blogger.” Blogger.com - Create a unique and beautiful blog. It's
easy and free., www.blogger.com/about/?r=1-null_user.

21. Work
Cited
 “Boost your digital knowledge.” LearnOnline Marketing - Free
TrainingCourse From Google,
learndigital.withgoogle.com/digitalgarage/.
 Dashevsky, Evan “7 ReasonsYou Might ActuallyWant to Use
Google Keep.” PCMAG, 12 May 2015,
www.pcmag.com/article2/0,2817,2483894,00.asp.
 “Get the latest data, insights and inspiration from
Google.” Think with Google APAC,
apac.thinkwithgoogle.com/index.html.
 “Google Analytics Solutions - Marketing Analytics &
Measurement.” Google, Google,
www.google.com/analytics/#?modal_active=none.
 “Google Calendar vs. Google Calendar for
Business.” Chron.com, smallbusiness.chron.com/google-
calendar-vs-google-calendar-business-61343.html.
 “Google Correlate.” Google Correlate, Google,
www.google.com/trends/correlate/.

22. Work
Cited
 “Google Developers.” Google Developers,Google,
developers.google.com/products/.
 “Google Forms .” Google, Google,
www.google.com/forms/about/.
 “Google Groups.” Google Groups, Google,
groups.google.com/forum/#!overview.
 “Google for Retail - Local and Online Retail Marketing
Solutions.” Google, Google,
www.google.com/retail/#?modal_active=none.
 “Google My Business - GetYour Free Business Listing on
Google.” Google, Google, www.google.com/business/.
 “Google Scholar: Advantages/Limitations of Google
Scholar.” ResearchGuides,
libguides.ecu.edu/c.php?g=89754&p=656912.

23. Work
Cited
 “Google URL Shortener.” Google URL Shortener, goo.gl/.
 “Hangouts.” Google Hangouts, Google, hangouts.google.com/.
 “Introducing Resizer.” Google Design,
design.google/library/introducing-resizer/.
 “Keyword Research & Strategy with Keyword Planner.” Google
AdWords, Google, adwords.google.com/home/tools/keyword-
planner/.
 “Resizer.” Resizer - Material Design,
material.io/resizer/#device=window&width=840.
 “WebmasterTools.” Google Search Console, Google,
www.google.com/webmasters/tools/ad-experience-
unverified?hl=en.
 “Wondrous Ways to Use Google Drawings.” TechNotes Blog -
TCEA, 23 July 2016, www.tcea.org/blog/google-drawings/.