1. How to –
Set Awesome
Objectives
“Objectives are not commands, they are
commitments”
Peter Drucker
2. How to - Set Awesome Objectives
What are the different types of objectives?
There are three differenttypes of objectives, highlighted in the blue blobs below. At any one time you will most likely be working on a mixture of all three types. It is advised that you don’t have more than three objectivesat any one time, as it will keep you focusedand your
momentumgoing.
What makes Camp Australia so special is our people. We are committed to supportingEngaged,Performing People and ensuring that you are set to fulfil your role to the very best of your ability is essential. At Camp Australia performanceis measuredby both ‘What’ you must achieve in
your role (Objectives) and ‘How’ you deliver these outcomes(Competencies).
WHAT (Objectives) + HOW (Competencies) = Overall Performance
This guide will not help you to decide what to have for dinner, or if you should buy those expensive shoes, but it will teach you how to write awesome and SMART objectives… EXCITING!
So first things first - why do we have to set objectives?
We set objectives so that at any time you know what is expectedof you. You know how you are performing,where you are succeedingand where you may need to concentrateyour attention. Your objectives will provide you guidanceon where you are going, what you have already
achieved,how you are contributingto the overall SOAP and ensuresyou are focussing on the things that matter.
Cool hey!
BUSINESS
(Strategic Pillars)
Cascaded objectives of the Company,
department or team
Changes occurring in the Company,
department or team
PERFORMANCE
(Competencies)
Objectives to build on your strengths and
development areas identified by the
review process
Areas to focus on from your role profile –
key accountabilities, not tasks!
Behavioural
Personal Objectives
Behaviours that need to be developed
3. How to - Set Awesome Objectives
Why do my objectives have to be SMART?
Great question!Being SMART is an acronymyou can use to ensure the objectives you write are awesome! Lets look at this in more detail!
SPECIFIC
This means the goal is clear and unambiguous. To make goals specific, they have to say exactly what the goal is. You can do this by asking your self these questions…
What: What do I want to accomplish?
Why: Specific reasons, purpose or benefits of accomplishing the goal.
Who: Who is involved?
Where: Identify a location.
Which: Identify requirementsand constraints.
MEASURE OF SUCCESS
How do you know if the objective has been reached? Measuring helps you stay on track, reach targetdates and experiencethe exhilaration of achievement that spurs us on to reach our ultimate goal… what ever that may be.
ATTAINABLE
Do not set unrealistic goals. If you do and thereforedon’t achieve them you will lose momentumand motivation. Ask your self;
Is the goal realistic and reasonable?
Is accomplishing the goal within your control?
RELEVANT
Relevant goals (when met) drive you, the team and business forward.A goal that supports or is in alignment with the business would be considereda relevant goal. Ask your self;
Is the goal or task aligned with brand and team goals?
Will accomplishing the goal positively impact results?
Is the goal significant? (We want to do meaningfulwork!)
TIME
When will you achieve your objective?A commitment to a deadline helps you to focus your efforts on completingthe goal on or beforethe due date.
4. How to - Set Awesome Objectives
Specific
What is the Objective? What will
be learnt/ delivered? Be specific.
Measure of Success
How would you measure
progress and know it is
achieved? (i.e. threshold, target,
stretch...)
Attainable
What skills and resources will you
need?
Relevant
What Focus Area does it fall
under?
Time
Objective is to be completed by.
Communicate consistently
- Tone of communication is
appropriate with audience
- Communication is clear and
consistent, even at times of
pressure
- Familiarity is reserved for the
right time, place and audience
Team and stakeholders agree that
-Message is rarely misunderstood
-Communication via all channels is
described by others as being polite
and clear
-No change in communication style
in times of pressure
-Recognise when and who you to be
familiar with.
-One to ones with GM to celebrate &
review
-Feedback from team and
stakeholders
-Explore development opportunities
around communication
-Competency - Communication One to Ones:
-Weekly to celebrate what has gone
well and review what will go better in
week ahead
-Final review after 3 months to check
consistency
That’s great, but what does a SMART objective look like?
Wow, you’re full of great question today! Below we have a SMART Objectives table, where each letter of the acronym has its own column for you to fill in. Neat Hey!
In the table we have an example objective that looks at improving someone's communication consistency.
