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© 2013 IBM Corporation
IBM PureFlex – Expert Integrated Systems for Cloud
Kim Mortensen – kim@dk.ibm.com
PureFlex Program Manager – Storwize Product Manager – System & Technology Group
© 2013 IBM Corporation
Clients are focused on three imperatives
Improve IT efficiency
with expert integrated
systems
Accelerate new
applications, big data
and analytics
Simplify cloud
application platforms
and infrastructure
by 2015
90% plan to
implement cloud68% of IT
* IDC; Converged Systems: End-User Survey Results presentation; September 2012; Doc
#236966
operating costs in 2013
will be for management
and administration
29%
1996 2013
68%
* IBM GBS 2011 IBV Study, “The power of cloud: driving business model
innovation
From a commissioned study conducted by Forrester Consulting on behalf of IBM
deploy late
34% of new IT
Projects
Server mgmt & admin costs
New server spending
Power & cooling costs
© 2013 IBM Corporation
You can fundamentally change the economics and experience of IT
Integration by Design
Deeply integrating and tuning
hardware and software
Built-in Expertise
Capturing and automating
what experts do
Simplified Experience
Making every part of the IT lifecycle easier
Systems with integrated expertise and built for cloud
© 2013 IBM Corporation
Integration yields simplicity and flexibility
Open tools and easy app access through Application Store
© 2013 IBM Corporation
Applications
Storage
Networking
Virtualization
ManagementCompute
Tools
Flexible and open choice in a fully integrated system
IBM PureSystems is Integrated by design
© 2013 IBM Corporation
The PureSystems Family: Simplifying cloud, big data & analytics
Data Platform
Delivering Big Data
Platform Services
Infrastructure
Delivering Cloud
Infrastructure Services
Application Platform
Delivering Cloud Application
Platform Services
© 2013 IBM Corporation
Datacenter manager enjoys the benefits of pre-integration
Optimizes the complete
solution stack:
• All hardware and software components
factory integrated and optimized
• Virtualized across the stack for efficiency
• Unified management, monitoring &
maintenance
• Integrated and elastic application and
data runtimes
• Application patterns allocate system and
application resources for optimal
performance, security and reliabilityServers
Storage
Networking
Virtualization
Management
Development
Middleware
Deployment
Applications
© 2013 IBM Corporation
Patterns of Expertise: Proven best practices and expertise for complex tasks learned from decades of client and
partner engagements that are captured, lab tested and optimized into a deployable form
Monitoring
Lifecycle
Management
What is a Pattern?
• The pre-defined architecture of an application
• For each component of the application (i.e. database, web server, etc)
• Pre-installation on an operating system
• Pre-integration across components
• Pre-configured & tuned
• Pre-configured Monitoring
• Pre-configured Security
• Lifecycle Management
• In a deployable form, resulting in repeatable deployment
with full lifecycle management
• Delivering superior results:
• Agility: Faster time-to-value
• Efficiency: Reduced costs and resources
• Simplicity: Simpler skills requirements
• Control: Lower risk and errors
© 2013 IBM Corporation
IBM PureSystems “patterns of expertise”
Platform Patterns
Expertise across the
middleware and infrastructure
Infrastructure Patterns
Expertise across the compute
resources
Application Patterns
Business application
expertise
IBM PureFlex System
Pre-integrated servers, storage,
networking, virtualization and
management
IBM PureApplication System
Pre-integrated middleware and
infrastructure
• Provisioning and automation
• Storage system optimization
• Scalability and upgradability
• Business intelligence
Included with system purchase Available in catalog
• Web experience
• Demand driven elasticity
• Simplified system setup and install
• Policy-based system management
• Simplified application migration
• Web application deployment
• Transactional database deployment
• Data mart deployment
• ISV applications (e.g., SAP CRM)
ISV or
Client
Tuned
Platform
© 2013 IBM Corporation
Private Clouds Public Cloud
IBM SmartCloud supports Application Patterns across
deployment options
Deploy patterns to your
existing infrastructure with
SmartCloud Foundation
Deploy patterns to
PureApplication System
Monitoring
Lifecycle
Managemen
t
Deploy patterns to
SmartCloud Application Services
Application Pattern
SmartCloud Application Services
SmartCloud Enterprise
© 2013 IBM Corporation
Compute
Network
Storage
SmartCloud Entry
Compute
Network
Storage
SmartCloud Provisioning
SmartCloud Entry
Legacy HW IBM Flex System IBM PureFlex IBM PureApplication
Compute
Network
Storage
Compute
Network
Storage
Pre-integrated entry point Upgrade opportunity
Platform and
Infrastructure
Management
SmartCloud Orchestration
ISV and IBM Patterns
Foundation
Patterns
© 2013 IBM Corporation
Extensibility from the broadest ecosystem is made easy
IBM PureSystems Centre:
 Gain access to a broad community of IBM and
certified partner expertise
 Download optimized, deployable application
patterns from 100+ leading ISV partners
 Search by solution area, industry or system
 Download fixes and patches
 Access to developer community
© 2013 IBM Corporation
IBM Flex System
Compute Nodes
Power 2S/4S*
x86 2S/4S
Storage Node
V7000
Expansion inside or
outside chassis
Management
Appliance
Optional
Networking
10/40GbE, FCoE, IB
8/16Gb FC
Expansion
PCIe
Storage
IBM PureFlex System
Pre-configured, pre-integrated
infrastructure systems with compute,
storage, networking, physical and
virtual management, and entry cloud
management with
integrated expertise.
Chassis
14 half-wide bays
for nodes
IBM PureApplication System
Pre-configured, pre-integrated
platform systems with
middleware designed for
transactional web applications
and enabled for cloud with
integrated expertise.
Simplified experience
Reduce time, effort and risk throughout the solution lifecycle
© 2013 IBM Corporation
Infrastructure Components
Beyond Blades
• Best Chassis
• Engineered for multiple generations of technology
• Highest I/O bandwidth for future growth
• Multi-platform for maximum flexibility
• Best Compute Nodes
• No compromise design allows you to do more with less
• Mixed architecture design enables infrastructure
standardization and reduced operating expenses
• Best Connectivity Options
• Open standards provides architectural choice
• High speed, low-latency in-chassis switching improves
performance and extends the life of core networks
• Best Management
• Manage IT as one, reducing complexity and automating
everyday manual tasks
• Chassis
• Compute Nodes
• Networking
• Flex System Manager
• Expansion
• Storage
Open choice of architectures, hypervisors, environments –
designed for multiple generations of technology
Architectures Hypervisors Operating Systems
© 2013 IBM Corporation
IBM is uniquely positioned to offer value and choice
You choose Pre-integrated
• Investment protection
• Designed for the next decade, no compromises
• Works with your existing systems
• Beyond blades
• Compute, storage, networking, management
• Designed and tested for inter-operation
• Simplification
• Management of physical and virtual domains
• Single point of management
• Competitive differentiation
• Choice of architectures, hypervisors, operating systems
• Leading management
Infrastructure Components
Beyond Blades
Integrated Infrastructure
Delivering Infrastructure Services
• Time to value
• Pre-integrated, set up in as little as 4 hours
• Pooled resources, deploy new services rapidly
• New solutions and applications
• Leading ERP, CRM, tens of thousands of available apps.
• Key solutions e.g. Virtual Desktop Infrastructure
• Simplification
• Expert integrated system
• IBM expertise from optimizing thousands of data centers
• Competitive differentiation
• Comprehensive – storage, networking, compute
• Partner ecosystem
© 2013 IBM Corporation
Virtualization
OS
Network
Compute
Storage
x86
IBM
HP
EMC
NetApp
Power
IBM
Juniper
Windows
Hyper-V
KVM
PowerVM
AIX
Linux
IBM i
VMware
Cisco
Brocade
IBM PureFlex and Flex System have open interoperability with the
complexity of your data center
16
• Power and Intel Architectures
• Tens of thousands of applications
• IBM Ethernet, FCoE, Inifiband, and Fibre Channel
• Support for Cisco, Brocade, Juniper
• IBM Storwize / XIV / DS8000 & more
• Support for EMC, NetApp, HP, Hitachi
• Single point of control
• Tested on PowerVM, KVM, VMware, MS Hyper-V
• Tested and qualified on multiple OS: AIX, Linux,
IBM i, and Windows
© 2013 IBM Corporation
IBM Flex System Manager: the brains behind Flex System & PureFlex
Servers
Storage
Network
Virtual Machines
VMVM VMVM VMVM
Integrated Management of Infrastructure at each point in the lifecycle
IBM Flex System
Manager
Hardware
Setup
System
Configuration
System
Provisioning
Virtual Machine
Lifecycle
Management
Infrastructure
Lifecycle
Management
Upward IntegrationUpward Integration
© 2013 IBM Corporation
VM VM
PureFlex Brings Differentiated Value to general hypervisors
VM VM
VM VM
VM
VM
VM VM
VM VM
VM
VM
Visualize virtual
topology for
bottlenecks
Create and assign
storage
Create and manage
network pools and
VM network profiles
Collect and view
system information
Automation for
virtualized
infrastructure
Monitor Server /
Storage Health+
Firmware
configuration
and update
Measure and
report power
consumption
Bare metal
hypervisor
deployment
VM
VM
VM
VM
VM
VM
VM
VM
© 2013 IBM Corporation
Built-in Expertise
Infrastructure patterns and self-
optimizing technology for lower cost.
2X improvement
in system
utilization2
53% lower
management
costs3
2X improvement
in fault diagnosis1
PureFlex by the numbers
Integration by Design
Designed from the start as a
complete, secure, and cloud-ready
system.
2X application
density in same
floor space6
50%
improvement in
administrator
productivity5
50% latency
improvement4
Simplified Experience
Management integration and
choice at every step, to make IT
easier.
66% faster
setup time7
72% lower
system costs over
3 years8
98% time
savings in
storage
provisioning9
1. Source: Based on IBM internal Research and Development testing. Comparison with previous generation of IBM systems. Specific client environments and results may vary
2. Compared with previous generations of IBM System x and BladeCenter HS22v servers. Specific client environments and results may vary.
3. Source: ITG study of actual client environment. Client results and IBM internal R&D estimates of overall management savings. Specific client environments and results may vary.
4. Sourced from IBM internal Research & Development estimates and published CISCO statements. This is a comparison with CISCO UCS for node-to-node traffic within a chassis. Ref: Cisco Unified Computing System: Announcing Third Generation of Fabric Computing - The Power of Unification, March 8, 2012. This is a comparison with CISCO UCS for node-to-node traffic within a chassis. Specific client environments and results may vary.
5. Sourced from whitepaper “Value Proposition for IBM Next Generation Platform System”, International Technology Group
6. Compared utilizing virtualized applications between Flex System and previous generation BladeCenter HS22V. Specific client environments and results may vary.
7. Compared with to previous generation blade servers. Specific client environments and results may vary.
8. Savings calculated based on the PureFlex System Consolidation Tool leveraging third party ALINEAN methodology, calculating systems costs to create a private cloud solution. The comparison was between over 30 non-IBM Unix servers and over 200 x86 based servers to one PureFlex System (26 compute nodes), supporting the same number of applications as virtual machines. The 3-year ongoing systems costs were 72% lower with PureFlex System. Potential migration costs excluded. Specific client environments and results may vary.
9. IBM internal Research and Development estimate comparing VMControl’s ability to automatically provision storage to a VM (90 second duration) vs. 2 administrators (storage and server admins) allocating the storage manually without VMControl (2 hour duration). Specific client environments and results may vary.
© 2013 IBM Corporation
The PureSystems Family: Simplifying cloud, big data & analytics
Data Platform
Delivering Big Data
Platform Services
Infrastructure
Delivering Cloud
Infrastructure Services
Application Platform
Delivering Cloud Application
Platform Services
© 2013 IBM Corporation
THANK YOU

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IBM PureFlex - Expert Integrated System

  • 1. © 2013 IBM Corporation IBM PureFlex – Expert Integrated Systems for Cloud Kim Mortensen – kim@dk.ibm.com PureFlex Program Manager – Storwize Product Manager – System & Technology Group
  • 2. © 2013 IBM Corporation Clients are focused on three imperatives Improve IT efficiency with expert integrated systems Accelerate new applications, big data and analytics Simplify cloud application platforms and infrastructure by 2015 90% plan to implement cloud68% of IT * IDC; Converged Systems: End-User Survey Results presentation; September 2012; Doc #236966 operating costs in 2013 will be for management and administration 29% 1996 2013 68% * IBM GBS 2011 IBV Study, “The power of cloud: driving business model innovation From a commissioned study conducted by Forrester Consulting on behalf of IBM deploy late 34% of new IT Projects Server mgmt & admin costs New server spending Power & cooling costs
  • 3. © 2013 IBM Corporation You can fundamentally change the economics and experience of IT Integration by Design Deeply integrating and tuning hardware and software Built-in Expertise Capturing and automating what experts do Simplified Experience Making every part of the IT lifecycle easier Systems with integrated expertise and built for cloud
  • 4. © 2013 IBM Corporation Integration yields simplicity and flexibility Open tools and easy app access through Application Store
  • 5. © 2013 IBM Corporation Applications Storage Networking Virtualization ManagementCompute Tools Flexible and open choice in a fully integrated system IBM PureSystems is Integrated by design
  • 6. © 2013 IBM Corporation The PureSystems Family: Simplifying cloud, big data & analytics Data Platform Delivering Big Data Platform Services Infrastructure Delivering Cloud Infrastructure Services Application Platform Delivering Cloud Application Platform Services
  • 7. © 2013 IBM Corporation Datacenter manager enjoys the benefits of pre-integration Optimizes the complete solution stack: • All hardware and software components factory integrated and optimized • Virtualized across the stack for efficiency • Unified management, monitoring & maintenance • Integrated and elastic application and data runtimes • Application patterns allocate system and application resources for optimal performance, security and reliabilityServers Storage Networking Virtualization Management Development Middleware Deployment Applications
  • 8. © 2013 IBM Corporation Patterns of Expertise: Proven best practices and expertise for complex tasks learned from decades of client and partner engagements that are captured, lab tested and optimized into a deployable form Monitoring Lifecycle Management What is a Pattern? • The pre-defined architecture of an application • For each component of the application (i.e. database, web server, etc) • Pre-installation on an operating system • Pre-integration across components • Pre-configured & tuned • Pre-configured Monitoring • Pre-configured Security • Lifecycle Management • In a deployable form, resulting in repeatable deployment with full lifecycle management • Delivering superior results: • Agility: Faster time-to-value • Efficiency: Reduced costs and resources • Simplicity: Simpler skills requirements • Control: Lower risk and errors
  • 9. © 2013 IBM Corporation IBM PureSystems “patterns of expertise” Platform Patterns Expertise across the middleware and infrastructure Infrastructure Patterns Expertise across the compute resources Application Patterns Business application expertise IBM PureFlex System Pre-integrated servers, storage, networking, virtualization and management IBM PureApplication System Pre-integrated middleware and infrastructure • Provisioning and automation • Storage system optimization • Scalability and upgradability • Business intelligence Included with system purchase Available in catalog • Web experience • Demand driven elasticity • Simplified system setup and install • Policy-based system management • Simplified application migration • Web application deployment • Transactional database deployment • Data mart deployment • ISV applications (e.g., SAP CRM) ISV or Client Tuned Platform
  • 10. © 2013 IBM Corporation Private Clouds Public Cloud IBM SmartCloud supports Application Patterns across deployment options Deploy patterns to your existing infrastructure with SmartCloud Foundation Deploy patterns to PureApplication System Monitoring Lifecycle Managemen t Deploy patterns to SmartCloud Application Services Application Pattern SmartCloud Application Services SmartCloud Enterprise
  • 11. © 2013 IBM Corporation Compute Network Storage SmartCloud Entry Compute Network Storage SmartCloud Provisioning SmartCloud Entry Legacy HW IBM Flex System IBM PureFlex IBM PureApplication Compute Network Storage Compute Network Storage Pre-integrated entry point Upgrade opportunity Platform and Infrastructure Management SmartCloud Orchestration ISV and IBM Patterns Foundation Patterns
  • 12. © 2013 IBM Corporation Extensibility from the broadest ecosystem is made easy IBM PureSystems Centre:  Gain access to a broad community of IBM and certified partner expertise  Download optimized, deployable application patterns from 100+ leading ISV partners  Search by solution area, industry or system  Download fixes and patches  Access to developer community
  • 13. © 2013 IBM Corporation IBM Flex System Compute Nodes Power 2S/4S* x86 2S/4S Storage Node V7000 Expansion inside or outside chassis Management Appliance Optional Networking 10/40GbE, FCoE, IB 8/16Gb FC Expansion PCIe Storage IBM PureFlex System Pre-configured, pre-integrated infrastructure systems with compute, storage, networking, physical and virtual management, and entry cloud management with integrated expertise. Chassis 14 half-wide bays for nodes IBM PureApplication System Pre-configured, pre-integrated platform systems with middleware designed for transactional web applications and enabled for cloud with integrated expertise. Simplified experience Reduce time, effort and risk throughout the solution lifecycle
  • 14. © 2013 IBM Corporation Infrastructure Components Beyond Blades • Best Chassis • Engineered for multiple generations of technology • Highest I/O bandwidth for future growth • Multi-platform for maximum flexibility • Best Compute Nodes • No compromise design allows you to do more with less • Mixed architecture design enables infrastructure standardization and reduced operating expenses • Best Connectivity Options • Open standards provides architectural choice • High speed, low-latency in-chassis switching improves performance and extends the life of core networks • Best Management • Manage IT as one, reducing complexity and automating everyday manual tasks • Chassis • Compute Nodes • Networking • Flex System Manager • Expansion • Storage Open choice of architectures, hypervisors, environments – designed for multiple generations of technology Architectures Hypervisors Operating Systems
  • 15. © 2013 IBM Corporation IBM is uniquely positioned to offer value and choice You choose Pre-integrated • Investment protection • Designed for the next decade, no compromises • Works with your existing systems • Beyond blades • Compute, storage, networking, management • Designed and tested for inter-operation • Simplification • Management of physical and virtual domains • Single point of management • Competitive differentiation • Choice of architectures, hypervisors, operating systems • Leading management Infrastructure Components Beyond Blades Integrated Infrastructure Delivering Infrastructure Services • Time to value • Pre-integrated, set up in as little as 4 hours • Pooled resources, deploy new services rapidly • New solutions and applications • Leading ERP, CRM, tens of thousands of available apps. • Key solutions e.g. Virtual Desktop Infrastructure • Simplification • Expert integrated system • IBM expertise from optimizing thousands of data centers • Competitive differentiation • Comprehensive – storage, networking, compute • Partner ecosystem
  • 16. © 2013 IBM Corporation Virtualization OS Network Compute Storage x86 IBM HP EMC NetApp Power IBM Juniper Windows Hyper-V KVM PowerVM AIX Linux IBM i VMware Cisco Brocade IBM PureFlex and Flex System have open interoperability with the complexity of your data center 16 • Power and Intel Architectures • Tens of thousands of applications • IBM Ethernet, FCoE, Inifiband, and Fibre Channel • Support for Cisco, Brocade, Juniper • IBM Storwize / XIV / DS8000 & more • Support for EMC, NetApp, HP, Hitachi • Single point of control • Tested on PowerVM, KVM, VMware, MS Hyper-V • Tested and qualified on multiple OS: AIX, Linux, IBM i, and Windows
  • 17. © 2013 IBM Corporation IBM Flex System Manager: the brains behind Flex System & PureFlex Servers Storage Network Virtual Machines VMVM VMVM VMVM Integrated Management of Infrastructure at each point in the lifecycle IBM Flex System Manager Hardware Setup System Configuration System Provisioning Virtual Machine Lifecycle Management Infrastructure Lifecycle Management Upward IntegrationUpward Integration
  • 18. © 2013 IBM Corporation VM VM PureFlex Brings Differentiated Value to general hypervisors VM VM VM VM VM VM VM VM VM VM VM VM Visualize virtual topology for bottlenecks Create and assign storage Create and manage network pools and VM network profiles Collect and view system information Automation for virtualized infrastructure Monitor Server / Storage Health+ Firmware configuration and update Measure and report power consumption Bare metal hypervisor deployment VM VM VM VM VM VM VM VM
  • 19. © 2013 IBM Corporation Built-in Expertise Infrastructure patterns and self- optimizing technology for lower cost. 2X improvement in system utilization2 53% lower management costs3 2X improvement in fault diagnosis1 PureFlex by the numbers Integration by Design Designed from the start as a complete, secure, and cloud-ready system. 2X application density in same floor space6 50% improvement in administrator productivity5 50% latency improvement4 Simplified Experience Management integration and choice at every step, to make IT easier. 66% faster setup time7 72% lower system costs over 3 years8 98% time savings in storage provisioning9 1. Source: Based on IBM internal Research and Development testing. Comparison with previous generation of IBM systems. Specific client environments and results may vary 2. Compared with previous generations of IBM System x and BladeCenter HS22v servers. Specific client environments and results may vary. 3. Source: ITG study of actual client environment. Client results and IBM internal R&D estimates of overall management savings. Specific client environments and results may vary. 4. Sourced from IBM internal Research & Development estimates and published CISCO statements. This is a comparison with CISCO UCS for node-to-node traffic within a chassis. Ref: Cisco Unified Computing System: Announcing Third Generation of Fabric Computing - The Power of Unification, March 8, 2012. This is a comparison with CISCO UCS for node-to-node traffic within a chassis. Specific client environments and results may vary. 5. Sourced from whitepaper “Value Proposition for IBM Next Generation Platform System”, International Technology Group 6. Compared utilizing virtualized applications between Flex System and previous generation BladeCenter HS22V. Specific client environments and results may vary. 7. Compared with to previous generation blade servers. Specific client environments and results may vary. 8. Savings calculated based on the PureFlex System Consolidation Tool leveraging third party ALINEAN methodology, calculating systems costs to create a private cloud solution. The comparison was between over 30 non-IBM Unix servers and over 200 x86 based servers to one PureFlex System (26 compute nodes), supporting the same number of applications as virtual machines. The 3-year ongoing systems costs were 72% lower with PureFlex System. Potential migration costs excluded. Specific client environments and results may vary. 9. IBM internal Research and Development estimate comparing VMControl’s ability to automatically provision storage to a VM (90 second duration) vs. 2 administrators (storage and server admins) allocating the storage manually without VMControl (2 hour duration). Specific client environments and results may vary.
  • 20. © 2013 IBM Corporation The PureSystems Family: Simplifying cloud, big data & analytics Data Platform Delivering Big Data Platform Services Infrastructure Delivering Cloud Infrastructure Services Application Platform Delivering Cloud Application Platform Services
  • 21. © 2013 IBM Corporation THANK YOU

Editor's Notes

  1. PureFlex er integrert fra begynnelsen av. Dette systemet tar tak I de utfordringene som en har I infrastrukturen sin rundt kabling, tuning, konfigurering etv Fritt valg av operativsystem, alt fra linux til microsoft på x86 samt at vi har Power noder som vi også kan benytte I løsningen Lagring Nettverk som er laget for å skalere til fremtidens behov innenfor infiniband, eternet med tilhørende nye standarer, fiber Støtte for flere virtualiserings løsninger Management, Management er en nøkkel faktor I denne boksen og management er på tvers av hele systemet. (US) Smartphones now represent 1 in 4 subscribers, compared to 1 in 10 just two years ago. Source: http://www.onlinemarketing-trends.com/2011/02/us-msmartphone-vs-non-smartphone-user.html Nielsen report that 31% of US mobile phone owners have a smartphone as of December 2010, and expect smartphones to become the majority by the end of 2011. eMarketer predicts that smartphone ownership will reach 43% of the US mobile population by 2015. According to figures for 2010 released by Gartner, smartphones accounted for 297 million (19%) of the 1.6 billion mobile phones sold that year. That's 72.1% more smartphone sales than in 2009. The same company expects US sales of smartphones to grow from 67 million in 2010 to 95 million in 2011, and become the highest-selling consumer electronic device category. For Q4 2010, the IDC Worldwide Quarterly Mobile Phone Tracker puts smartphone sales at 100.9 million, up some 87% over Q4 2009. They report total smartphone sales for 2010 as 302.6 million, up around 74% on 2009. The Coda Research Consultancy predict global smartphone sales of some 2.5 billion over the 2010-2015 period, and also suggest that mobile Internet use via smartphones will increase 50 fold by the end of that period. Morgan Stanley Research estimates sales of smartphones will exceed those of PCs in 2012. Gartner expect over 500 million smartphones to sell in 2012. Source: http://www.onlinemarketing-trends.com/2011/03/top-10-smartphone-market-statistics-and.html
  2. Main Point: IBM has taken the collective knowledge of integrating and tuning servers, storage, networking, virtualization, management and middleware and used it to design the system from the ground up in optimized fashion. Speaker Notes: Project Puresystems are integrated by design. IBM has taken the collective knowledge of integrating and tuning servers, storage, networking, virtualization and management and used it to design the system from the ground up in optimized fashion. In the Project Pureapplication system, the middleware, development and deployment capabilities are also integrated and optimized.
  3. Patterns of expertise come in three types: Infrastructure patterns bridge the base system infrastructure elements like servers, storage, network, virtualization and management. Platform patterns bring into play the middleware in addition to the system infrastructure. Application patterns then bring in expertise at the business application level. Many patterns are built-in the system directly out of the box. Still more are available in a catalog for you to easily purchase and download.
  4. Bring out the examples in speaker notes You can run dev/test of your pattern smartcloud application services, and deploy to PureApplication Flexibility to easily change your deployment from private to public or visa-versa
  5. . if a client buys NGP Standard or Enterprise and installs SC Entry, can they install SCP and SCO on the same box later? if a client buys NGP Standard or Enterprise, can they elect to NOT install SC Entry and install SCP and SCP on that box? -Software
  6. Main Point: IBM has the broadest open ecosystem of partners ready and able to provide industry expertise and solutions to clients and they now can take advantage of PureSystems Centre to deliver value even faster. Speaker Notes: IBM has the broadest open ecosystem of partners ready and able to provide industry expertise and solutions to clients. We have developed a PureSystems catalog and solution showcase that simplifies deployment of partner applications Clients will be able to access l inks to direct downloads and find such items as: ISVs application patterns Acquire licenses and download of code or fixes Partner “ PureSystems Ready” offerings A single entry is searchable under multiple IBM offerings  PureApplication System, SmartCloud Application Services… A repository of unified content with simple to find new content by category (industry, solution, geo etc)
  7. This is why we have a point of view that PureFlex systems – as well as Flex System components – need to interoperate with the data center you have now. We work with a broad range of other IT providers to enable certified testing of their products with PureFlex and Flex System so that you can be assured of flexible, open interoperability of the systems you have with the PureFlex and Flex capabilities you choose to deploy. Compute – support for Power and x86 enables choice of AIX, IBM I, Windows or Linux applications from thousands or providers across a broad range of hypervisors Storage – We’ve recently enhanced Flex System Manager to have even more integrated support for IBM storage like DS8000 and XIV, as well as recently completed testing of interoperability with storage from EMC, NetApp, HP and Hitachi – either direct attached or virtualized behind our integrated V7000 controllers Networking – Flex and PureFlex support broad choice of networking protocols across Ethernet, Fiber Channel, Infiniband, and FCoE. And interoperability testing has been completed and documented with Cisco, Brocade and Juniper – whom you’ll hear more from later in the day. How does this compare to the competition?