2. ARTIST BIOGRAPHY
• Formed as “El Grampo De Rock and Roll” in
1982
• Took name of “They Might Be Giants” after a
1971 film
• Gained fame in 1986 after “Dial-a-Song” – an
answering machine monitored by TMBG
playing their music for anyone who called it)
• First charted single in 1988 (“Ana Ng”)
3. CONTENT AND NAVIGATION
• The homepage’s content is simple, friendly
and modern (using multimedia; videos,
podcasts).
• The website is easy to navigate with a
heading banner with links to each sub-page
and a sidebar with miscellaneous information
in the sections of extra information,
merchandise and social network links).
4. COLOURS, STYLE AND IMAGES
• The main colours used on the website are white
and light brown, with dark red and dark brown
as secondary colours.
• The website uses a simplistic font throughout
with a two column layout.
• Several images are used, usually as sidepieces
for news updates or to advertise the band’s
albums (e.g. the title banner); typically low
angle and close up on important images and
people.
5. TONE
• The tone of the website is fun and
humourous for all ages.
• You could see from the website their new
releases, history of the band and other artists
they support.
6. PAGES AND PROMOTIONS
• The website has 20 plus pages, including
“About the Band”, “All the News”, “Music”,
“Merch”, “Events” and “Contact”.
• There are CD promotions on the front page
but also a special “Music” page that
promotes all albums.
7. INTERACTIVITY AND STYLE
• The website uses videos, including music
videos, which adds visual information and
performances of the band. The header also
changes colour when highlighted, which adds
to it’s child friendliness.
• The style is clear throughout and a typical
website of the genre compared to others in
the same genre (e.g. Franz Ferdinand)
8. What Did and Didn’t Work
What Worked
• Simplicity
• “Big box of free
things” – links to
extra content
• Ease of access
What Didn’t Work
• Did not advertise
most recent album
on front page.
