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THE BAND 
• Nu-metal/Punk/Rock 
• Originated from Bakersfield, 
California in the 1990’s 
• Lead singer Jonathan Davies 
• Formed with 3 former members of 
the band LAPD 
• Hits include: “Word Up”, “Freak on a 
Leash” and “Twisted Transistor”
No images of the band, 
only the album that the 
marketing companies 
want you to buy and 
remember 
Signature logo of 
backwards ‘R’ 
Where to buy the album; cross 
media convergence 
Korn.com = simplistic 
and easier to 
remember
Colour Scheme: Dark Blue, Green, 
Black, Red—masculine and oily. 
Grungy textures and signature font 
below > 
The option of 
signing up for the 
band= offers and 
Access to the band’s latest 
videos 
Navigation: 
Orange font to 
make it stand out 
Picture of the band 
performing, head 
banging. 
Atmospheric 
exclusivity 
New and 
updates 
from a 
twitter 
feed 
Audience: Young adults or thirtysomethings who followed the 
band when it first started. However, the artistic lay out will 
appeal to a broad audience and ensure album sales.
Tour ticket sails 
shown to the 
audience so 
they’re 
constantly 
bombarded 
with things to 
buy 
Album cover 
photos is a 
more artistic 
choice of 
advertising their 
music 
Technical jargon, 
copyright, band details
Music releases in a 
grid of album covers. 
Almost no words. 
Very visual.
News Page: Bold, orange title text in capital letters to draw the eye 
White minor text, 
still bright and 
stands out against 
the eerie blue 
background 
Gig info and more 
artwork, visual
WHAT TO NICK: 
Background images 
Simple, vibrant colour scheme 
Band Logo 
Artwork 
Visual – as little text as possible 
Album cover page 
Tour dates page 
Image gallery 
Fake news updates 
Social Media links

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  • 1.
  • 2. THE BAND • Nu-metal/Punk/Rock • Originated from Bakersfield, California in the 1990’s • Lead singer Jonathan Davies • Formed with 3 former members of the band LAPD • Hits include: “Word Up”, “Freak on a Leash” and “Twisted Transistor”
  • 3. No images of the band, only the album that the marketing companies want you to buy and remember Signature logo of backwards ‘R’ Where to buy the album; cross media convergence Korn.com = simplistic and easier to remember
  • 4. Colour Scheme: Dark Blue, Green, Black, Red—masculine and oily. Grungy textures and signature font below > The option of signing up for the band= offers and Access to the band’s latest videos Navigation: Orange font to make it stand out Picture of the band performing, head banging. Atmospheric exclusivity New and updates from a twitter feed Audience: Young adults or thirtysomethings who followed the band when it first started. However, the artistic lay out will appeal to a broad audience and ensure album sales.
  • 5. Tour ticket sails shown to the audience so they’re constantly bombarded with things to buy Album cover photos is a more artistic choice of advertising their music Technical jargon, copyright, band details
  • 6. Music releases in a grid of album covers. Almost no words. Very visual.
  • 7. News Page: Bold, orange title text in capital letters to draw the eye White minor text, still bright and stands out against the eerie blue background Gig info and more artwork, visual
  • 8. WHAT TO NICK: Background images Simple, vibrant colour scheme Band Logo Artwork Visual – as little text as possible Album cover page Tour dates page Image gallery Fake news updates Social Media links