1. PERSONAL BRAND EXPLORATION
Fedor Kulbak, July 3, 2022
Project & Portfolio I: Week 1
MONTH DAY, YEAR

2. My name is Fedor Kulbak, I study Music
Business as I believe this is the only industry
where I can work the traditional 9-5 job in the
beginning. I strongly disagree with how the
current educational system is set up being made
only to create the future labor market. I have
strong entrepreneurial tendencies and would
much rather start something on my own rather
than working for somebody who will not give me
a good salary when billions of dollars are being
printed by the government daily.
IDENTITY
Picture of You
Goes Here

3. PROFESSION
Potential Job Titles:
• Sales Manger
• First Line Supervisor of
Production and Operating
Workers
• Chief Executive
BRAND ARCHETYPE – The Maverick is
my brand archetype, and it consists of being rebellious
and revolutionary. I believe that this is the only
approach that there can be to becoming great, and I
can't see any other way. Being rebellious tends to
bring disagreements to people since they are not
capable of accepting change, but once they find out of
how innovative you can be with your ne idea, they will
join quietly.
[BROAD OCCUPATION] for [INDUSTRY/ MARKET]

4. [CATEGORY of PEOPLE]
TARGET AUDIENCE
Andrew Tate
Outreach Plan:
• Before my initial contact with Andrew Tate, I would like
to establish my golden rules and ideals which my future
business will go by and more importantly I would have
to become the best version of myself before beginning
any endeavors with him.
• I will try to explain my priorities and how I look at life
since that is what this person would be looking for.
• This would have to happen at some networking event in
the next couple of years.
PROFILE
PICTURE
Entrepreneur
Robert Kiyosaki
Outreach Plan:
• I will have to be financially free in order to be able to
speak about other ways how to get powerful.
• I will have to prove that I;/m capable of handling
business with him and that I'm genuinely interested.
• This would also have to be at some networking event
where I would get a chance to catch him.
PROFILE
PICTURE
[Founder] of [Rich Global
LLC]
Jordan Peterson
Outreach Plan:
• Become sophisticated enough to handle deep
conversations since he is a high rank psychologist.
• I would like to try something in common with this man
since I believe he is very powerful and upbeat.
• He organizes many networking events and attends
many as well, hopefully I can catch him there.
PROFILE
PICTURE [Professor] at [University of
Toronto]

5. GOALS
Short Term: (Immediately After Graduation, YEAR)
• I want to start an e-commerce business and begin to
learn how to operate a business.
Mid Term: (YEAR)
• I want to become financially free and escape the
social matrix placed upon us by the government.
Long Term: (YEAR)
• Have an influence on the world like that has been
unseen before and motivate others to similar ideals.

6. SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in TRADE & Current Proficiencies:
Excel
SOFT
HARD
Novice / Adept / Expert
FL Studios Novice / Adept / Expert
Communication Novice / Adept / Expert
Leadership Novice / Adept / Expert
Networking Configuration
SOFT
HARD
Novice / Adept / Expert
Project Management Novice / Adept / Expert
Attention to Detail Novice / Adept / Expert
Relationship Building Novice / Adept / Expert

7. I help the general mass do better in life by
giving them a new perspective on how to
look at certain things in life.
[WHO?] [WHAT?] [HOW?]
PROMISE

8. CREDENTIALS
Work Experience:
• NAHS Vice President
• Varsity Soccer Captain
Education:
• International Baccalaureate (Economics,
Business Management, Visual Arts)
(2021)
• )
Awards:
• Humanitarian Work in Ukraine
• Graduated with Honors
Picture Relevant
to Your Industry
Goes Here

9. COMPETITION
Alex Vincent
Industry Experience:
• Sound Engineer, Child Actor, Actor,
Singer
Education:
• Full Sail University
Leadership Experience:
• Owner of an AV Production Recording Studio
Skills and Proficiencies:
• Music Production
• Acting
• Sound Engineer
Fedor Kulbak
Overall Online Presence:
• Has a large media presence having a Wikipedia page
and all of his socials being displayed on a searching
browser.
• Grade: Average?, 60 out of 100
Industry Experience:
• Music Production
Education:
• Full Sail University
Leadership Experience:
• NAHS Vice President
• Varsity Soccer Captain
Skills and Proficiencies:
• Music Production
• Communication
• Targeting
Overall Online Presence:
• I have a very small media presence with only some of
my socials being shown on the browser.
• Grade: Poor, 35 out of 100.

10. COMPETITION
Andrew Tate
Noteworthy Experience:
• Created an Online University
• Businessman
• Social Figure
Fedor Kulbak
HEADSHOT HEADSHOT
Industry Experience:
• Kickboxer, Commentator,
Businessman
Education:
• N/A
Skills and Proficiencies:
• Mentor
• Leadership
• Communication
Overall Online Presence:
• Has a very large media presence. Ow that he is being
viral he is almost all over the internet.
• Grade: Superior, 95 out of 100
Industry Experience:
• Music Production
Education:
• Fullsail University
Leadership Experience:
• NAHS Vice President
• Varsity Soccer Captain
Skills and Proficiencies:
• Music Production
• Communication
• Targeting
Overall Online Presence:
• I have a very small media presence with only some of
my socials being shown on the browser.
• Grade: Poor, 35 out of 100.

11. BRAND POSITION
For [general mass] who [struggles to find the
bright light at the end of the tunnel], I provide [A
SYSTEMATIC APPROACH WHICH IS WAY
MORE AGGRESSIVE AND EYE OPENENING
THAN OTHERS] because [of my maverick
archetype and how rebellious and revolutionary
I’m. I do not filter anything just tell the clean truth.]
“NICKNAME?”

12. NETWORKING &
MARKETING
Industry Events & Organizations
• Small Business Spotlight Networking Meeting
‣ July 21, 2022 | Online
• Essential to Leadership Toastmasters Club
‣ July 5, 2022 | Online
• Money and Freedom
‣ July 12, 2022 | Online
Digital Marketing
• Primary Content: I would like to create a lot of video-based
content since in today's world nobody enjoys to read long
article and rather watch a short video which will give them the
same amount of information.
• Primary Tools: I will use all social media platforms and try to
post as much so that my content is all over the social media.
• Website: Once people will notice me on social media they can
then proceed to going to my personal website where more
thorough information can be given.
Picture of You
Goes Here

13. PROFESSIONAL DEVELOPMENT
Mentor
• Andrew Tate, he has a fascinating lifestyle because he
escaped the social matrix.
Formal Education
• Music Business Bachelors, 2024
• Business Management Masters, 2026
Technical Skills
• Networking Configuration
• Language Skills
• Social Media
• Marketing
• Economics
• Business Management
Soft Skills
• Leadership
• Communication
• Critical Thinking
• Project Management

14. Fedor Kulbak
You know [being forced to work a 9-5 for the rest of your life]? Well, what I
do is [make you look at certain things in life from a different perspective]. In
fact, [I will make you look at things from a different perspective since I
believe that all the social norms that have been placed by people are all
controlled by the government to keep us in minorities and make ti harder for
us to succeed. ].
Picture of You
Goes Here

15. REFERENCES
Pelta, R. (2022, March 30). 15 Transferable Skills Companies
Want: Examples & Definitions: FlexJobs. FlexJobs Job Search Tips
and Blog. Retrieved July 4, 2022, from
https://www.flexjobs.com/blog/post/transferable-skills/
Written byConrad BenzConrad Benz is a Digital Media Specialist &
Resume Expert at Resume Genius, Benz, C., Johns, S., & Team,
the R. G. (2022, February 18). What are hard skills? definition & 51
hard skills examples. Resume Genius. Retrieved July 4, 2022, from
https://resumegenius.com/blog/resume-help/hard-skills