2. Harry Potter and the Half Blood Prince -
Teaser
Initials keep
poster short,
but the font and
HP 6 teases the
audience of a
new Harry
Potter film.
Tag light quoting
Dumbledore, teasing
the audience of
another adventure for
Harry and friends.
Poster containing only a
close-up of harry with
Dumbledore in the
reflecting of his glasses.
This gives away none of
the story line or contents
of the film, teasing
audiences as they want to
know more.
Darkened colours give
the poster a more
mysterious feel,
drawing audiences in
further and creating
more excitement.
3. Harry Potter and the Half Blood Prince –
Theatrical
Full name in
recognisable font
across the top
Teases potential location for
film, as London can be seen
in the background.
More vibrant
colours used
compared to Teaser
poster.
All main characters
featured on the Theatrical
poster compared to the
Teaser poster.