Bauer

1. THE COMPANY,
BAUER.
Bauer Media Group is Europe’s largest
magazine publisher and one of the
leading players in Australia, the UK, New
Zealand, Poland and the USA. We publish
more than 600 magazines in 20 countries
with around 11,500 employees
contributing to our success on a daily
basis. As a member of the fifth
generation, Yvonne Bauer has headed the
family business since 2010.

2. HOW IT
BEGAN…
IT BEGAN WITH A BUSINESS CARD
In 1875, Ludolph Bauer has
just turned 23 when he sets up
a printing plant in Hamburg to
produce business cards. As
well as taking on various
printing jobs, he launches the
local advertising newspaper
Rothenburgersorter Zeitung.
This is later followed by
eventually in 1926 – a radio
magazine which quickly
reaches sales of over a half a
million copies weekly.
HOW IS IT
DOING?
Bauer Media Group enters the
digital era in the 1990s.
Successful magazine concepts
are extended to the Internet
establishing cross-media brand
families. Launched in the UK in
2000- till current day it is still a
top magazine company.