Resume

1. James Eric Brahney - 1
(James) Eric Brahney
ericbrahney@gmail.com / 202-503-6456 / Washington, DC / www.ericbrahney.com / www.linkedin.com/in/ericbrahney
Performance Profile
I am a seasoned communications professional who can develop, coordinate, and implement smart marketing
communications strategies, tactics, and programs. I develop strong content that distills complex information into
benefits-oriented text. I am experienced in:
• Content generation: Write and edit marketing communications that adhere to branding, messaging, positioning.
• Digital communications: Write content for websites, e-campaigns, online videos, and other web representation.
• Social media: Promote corporate milestones, new business, publications, corporate citizenship, etc.
• Brand management: Enforce brands across all communications platforms according to set standards.
• Media relations: Pitch story ideas, place leadership in trade media, coordinate outreach campaigns.
• Project management: Manage projects from initiation to implementation, ensure action, measure results.
I am interested in a senior position that will enable me to make an impact from a communications perspective
while contributing to organizational mission.
Professional Experience
Marketing and Communications Senior March 2015 – present
Freddie Mac McLean, VA
Support Freddie Mac's Single-Family Credit Guarantee business line, developing and implementing B2B
communication strategies, tactics, and plans.
• Write content for newsletters, emails, articles, briefings, and other customer-facing communications; internal
talking points; audio and video scripts; Website content; and other internal and external communications
tactics.
• Develop and implement communications plans and multi-channel communication tactics that involve complex
secondary mortgage requirements and operational procedures.
• Work directly with business decision-makers and subject matter experts at multiple levels to develop
communications that support business objectives.
• Actively participate on project teams to influence approach and functional deployment of initiatives to ensure
appropriate positioning of communications.
• Manage workflow and internal reviews and interface with subject matter experts and project stakeholders.
Director of Corporate Communications October 2007 – September 2014
Catapult Technology (Acquired by DC Capital Partners/SIG Holdings) Bethesda, MD
Established the inaugural communications program ($200K budget) for this $160M mid-tier federal contractor.
Initiated, planned, scheduled, and drove all communications and consistently enforced corporate brand.
• Developed messaging to promote organizational image and position as a reputable thought leader.
• Managed and directed internal teams and consultants (media relations, graphics, web design and
development) on a project-by-project basis; monitored consultant contracts and oversaw billing.
• Launched Twitter presence (@Catapult_Tech); grew followers by 40% in first 15 months.
• Wrote content for all corporate communications, including: website; internal email campaigns; lines of
business and services literature; case studies; brochures; white papers; press releases; talking points; media
kit; speeches; video; and a range of other materials.
• Managed migration of bi-monthly print employee newsletter to monthly digital version; wrote all content;
published via WordPress; promoted publication to readership.
• Wrote winning nominations for 50 national and regional industry awards, citations, or listings for the company,
its relationships, and members of management between 2007 and 2014.
• Planned and coordinated participation in trade events, including panel and speaking opportunities.
• Implemented a formal media relations program, establishing relationships, pitching story ideas, fielding press
inquiries, and coordinating interviews. Highlights:
o Successfully placed senior executives in trade and industry publications and broadcast media:
Washington Business Journal, Washington Post, Washington Technology, Federal Computer Week,

2. James Eric Brahney - 2
Military Information Technology, Government Executive, WWRC 1260, others.
o Coordinated media campaign to promote August 2009 opening of call center operation supporting a
$208M contract with the General Services Administration, attended by GSA CIO, representatives of
Chambersburg (PA) Chamber of Commerce, government, and universities, and local press.
o Coordinated media outreach regarding Catapult’s 2012 acquisition by investment firm DC Capital
Partners; successfully pitched post-acquisition profiles of new president and CEO.
Communications Consultant February 2006 – present
Independent sole proprietorship Washington, DC; Arlington, VA; Pittsburgh, PA
Founded this consultancy in 2006 to provide communications solutions to technology, consumer, education, and non-
profit customers. Recent customers include EMC
2
, Sungard Availability Services, Integrated Security Technologies,
RouteSmart Technologies, and Tier1.
• Write a range of communications vehicles, including brochures, white papers, email campaigns, e-books,
infographics, website content, video scripts, newsletter articles, and other materials.
• Worked with the Small Business Administration to develop marketing, operational, and financial plans, and
establish start-up budget.
• Directed new business development, branding and identity initiatives, and client relationships.
• Acted as a writing resource for such marketing communications agencies as The Pomerantz Agency,
Reingold, 400 Lb. Communications, Vance Wright Adams, Nezen Creation, and Vantage Point
Communications.
Marketing Communications Writer July 2002 – February 2006
TimeSys Corporation Pittsburgh, PA
Senior Writer/Account Manager March 2000 – March 2002
CommuniTech Bridgeville, PA
Corporate Communications Specialist February 1998 – February 2000
Systems Modeling Corporation (Acquired by Rockwell Automation in 2000) Sewickley, PA
Junior Writer March 1996 – February 1998
Carnegie Group Inc. (Acquired by Logica, Inc. in 1998) Pittsburgh, PA
Corporate Communications Coordinator February 1994 – March 1996
CTR Systems Inc. Warrendale, PA
Education
• MA in Professional and Technical Writing, Carnegie Mellon University, May 1993
• BA in Communications, Robert Morris University, May 1991
Certifications & Awards
• Freddie Mac Certificate of Customer Excellence. May 2016. Series of courses on how to advocate for
customers and deliver an exceptional customer experience.
• W3 – “Who We Are, What We Do, Why It Matters.” 2016-2017. Series of classes to build acumen on
various areas of Freddie Mac business, including Operations, Data Governance, Pricing and
Securitization, Affordable Lending, Sales and Relationship Management, Strategic Delivery and others.
• Content Marketing Certification, October 2013. Earned certification through 7-hour Online Marketing
Institute course in various aspects of content marketing.
• Chairman’s Circle Award, December 2011. (Catapult Technology)
• Finalist for American Business Awards, June 2011 - Best Web Design for a Computer Services company;
and Best Writing/Web Content. (Catapult Technology)
• Going the Extra Mile Award, December 2008. (Catapult Technology)
Memberships & Volunteering
• International Association of Business Communicators (IABC). Washington, DC Metro Chapter Board
Member, 2015 and 2016. As VP, Communications, I managed Chapter website (www.iabcdcmetro.org), event
promotions, monthly newsletter and other communications tactics.
Portfolio website: www.ericbrahney.com