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CHATTER-BOX
My idea pitch
Synopsis of main ideas
For my magazine name I chose ‘Chatterbox’ simply because it is a real-life magazine. I also felt it
would appeal to the target audience as the mode of address is the same language used by them,
informative but informal.
From analyzing multiple magazines, I found that most real-life magazines are either aimed at
either females or males, there isn’t a many that bring this together to have one for all to share.
Therefore I want to try and make it a magazine and website that will appeal to everyone in the
age bracket.
Within my website I want to make it as interactive as possible as from previous website analysis I
found that those with less interaction were the ones that people didn’t spend as much time on.
The website will act as a follow up from the magazine but also providing extra stories and
information for the reader.
Representations
Issue One:
Within issue one the group I will be
representing is gender. This will be through
showing anti-stereotypes and basically
showing how it is okay not to fit into a certain
mould. Upon research into the TA I found
many magazines focused on this idea which
is why I know this will appeal to them.
Issue Two-
Within my second issue I want to try and
create the representation of class. This will
be done through my model showing how
they have become a successful business
owner from previously struggling financially.
Appealing to Target Audience
These types of magazines are aimed at the
same target audience, the main image being
a popular celebrity attracts the readers. The
complimentary colour palette also us visually
appealing for the reader.
Typography Ideas:
◦ Chatterbox
◦ Chatterbox
◦ Chatterbox
◦ Chatterbox
Appropriate for the industry
From researching into the company I will be
representing I found that there were many
similarities between their current magazines
and my ideas. Such as:
◦ Use of colour
◦ Bold typography
◦ Mast head style
◦ Call to action

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Chatter box pitch 2021

  • 2. Synopsis of main ideas For my magazine name I chose ‘Chatterbox’ simply because it is a real-life magazine. I also felt it would appeal to the target audience as the mode of address is the same language used by them, informative but informal. From analyzing multiple magazines, I found that most real-life magazines are either aimed at either females or males, there isn’t a many that bring this together to have one for all to share. Therefore I want to try and make it a magazine and website that will appeal to everyone in the age bracket. Within my website I want to make it as interactive as possible as from previous website analysis I found that those with less interaction were the ones that people didn’t spend as much time on. The website will act as a follow up from the magazine but also providing extra stories and information for the reader.
  • 3. Representations Issue One: Within issue one the group I will be representing is gender. This will be through showing anti-stereotypes and basically showing how it is okay not to fit into a certain mould. Upon research into the TA I found many magazines focused on this idea which is why I know this will appeal to them. Issue Two- Within my second issue I want to try and create the representation of class. This will be done through my model showing how they have become a successful business owner from previously struggling financially.
  • 4. Appealing to Target Audience These types of magazines are aimed at the same target audience, the main image being a popular celebrity attracts the readers. The complimentary colour palette also us visually appealing for the reader. Typography Ideas: ◦ Chatterbox ◦ Chatterbox ◦ Chatterbox ◦ Chatterbox
  • 5. Appropriate for the industry From researching into the company I will be representing I found that there were many similarities between their current magazines and my ideas. Such as: ◦ Use of colour ◦ Bold typography ◦ Mast head style ◦ Call to action