1. Daniel Morris
Newspaper Front Cover Analysis
Here we can see an attractive model
placed in the upper right hand corner.
The fairly large image would
stereotypically attract men to the
newspaper. It is placed by a red
banner, an eye-catching colour that
represents love and lust etc; this suits
the model in the way that it will be
generally attracting men to the paper.
A very large Main Article title is
used; it is in a much larger,
bolder font than the newspaper.
This may be attracting readers
who are more into the stories
and current situations rather
than those who buy the paper
because it is the “London
Evening Standard” out of
popularity/preference.
The main image conveys the
personality and the housestyle of the
newspaper rather well. The colours in
the image match the ones used both at
the top and the bottom of the page,
showing consistency.
It is formal, represents a mature age
and is dealing with important matters.
The image conveys importance by the
serious look on his face, the dark suit
and the seemingly important booklet
he is holding. Because of this potential
reader will not even have to know who
the man is in order to know that the
topic is very serious.
There is a fairly large advertisement banner across the bottom of the page, I find this strange as they are
choosing this over something else, for example, a contents bar. However there aren’t any other advertisements
on the front page, so I can understand why they would have to place a large advertisement here. The adverts
colour scheme also seems to go very well with the colour scheme of the paper, so it flows rather well and is a
good choice for the paper.
Two smaller Sub-headlines are
used in a much smaller font;
they are easily visible from a
distance. This is a good way of
giving a very brief idea of what
the article is about.
I think that the Masthead is
rather small, yet because of its
unique style it is still effective
and clearly visible.
I have also noticed that the
date, website + slogan are in
their conventional positions.

2. Daniel Morris
Newspaper Front Cover Analysis
A competition in the upper corner is
highlighted in red, with bold and
capital text – drawing plenty of
attention.
The first word used is “Win” instantly
attracting readers to this section as
everybody likes to win.
The masthead is rather large, on a par
with or slightly smaller than the main
Article Headline. This is a good thing
as many regular newspaper readers
choose their paper based off which
newspaper company wrote it. With
the Masthead so large, this will attract
many readers. I also like the way in
with the website and price of the
paper has been worked around the
Masthead.
A very shocking and distressing Main
Article Headline has been used to pull
on the heartstrings of potential
readers. This has been constructed in
a way to engage readers emotionally,
making them want to find out more
about the tragic story. – Especially
those involving death and loss.
The Headline itself is in a very large
font, possibly slightly bigger than the
Masthead. It is in a bold white,
drawing attention from far away.
The images used suit the story’s
Headline very well, a clearly upset
woman seemingly fighting back the
tears conveys a very strong sense of
pain and distress. The image below of
a baby is not a happy one, this keeps
in with the flow of the Article. The
way in which the two images overlap
represents a clear connection
between the two, urging potential
readers to find out more about the
connection and why they are
serious/saddening pictures.
We can clearly tell the emphasis on
stories throughout the front page as
there are no clear advertisements;
only one competition is included.There are multiple short introductions to articles placed throughout the paper,
including a contents bar stretching across the entire bottom of the page.
I like this as it adds a certain amount of information about this particular paper
before a reader has even turned a page.

3. Daniel Morris
Newspaper Front Cover Analysis
Initial burst of red at the top page excites the
mind, thoughts of danger immediately ensue.
The lighter gradient of the colouring points
towards the title of the paper and the main
article of the front page. This creates a natural
curiosity towards the rest of the page.
Involved are questions, all of them are relevant
and directly affect the audience. Instantly
provoking the reader into feeling somewhat
angry or threatened; this makes them think
about the story and want to read more.
A stereotypically well thought out newspaper title
includes features such as alliteration to instantly
captivate and entertain the audience. Or anger
them as the case may be. This is clearly present.
The picture used to display Osborne is less
than flattering; they have used this particular
image to convey the idea that he is far from
perfect. The expression on his face is a
mixture of idiocy and evil, this relates with
the main title of the story.
The name and logo of the paper is
sandwiched between two of the
largest stories in the paper almost
signifying its importance.
The name and logo itself follow a
similar ethos and style, the font mixed
in with the boldness of it really makes
the title stand out from the rest of the
text on the page.
The entire image of the front cover
presents a very formal appearance
with the use of bold and simple
colours, a man in a suit and very
formal text fonts.
A Byline is used in order to credit the
journalist. If the particular journalist was
somewhat famous then it would encourage
people to read the article in a positive light,
in the favour of the writer