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2017
MERIT ANNUAL
CUSTOMER
WEBINAR
#MeritPages2017
JASON FOX
Founder, Head of Technology
Merit
@jfoxny
AMY MENGEL
VIce President, Marketing
Merit
@amymengel
#MeritPages2017
THANK YOU CUSTOMERS!
“Merit is quickly becoming a
critical strategy for how we tell
the story of our institution. Our
students are doing amazing
things and we want to ensure
that our most important
audiences are hearing about
their accomplishments.”
Jim Stellar, Interim President,
University at Albany
THANK YOU CUSTOMERS!
“By using Merit, in just one year
we reached more than 1,800
newspapers. We couldn’t have
imagined doing that before. Just
34 Merit stories generated
6,500+ press releases and let us
publicly recognize tens of
thousands of students.”
Andy Ellis, Director of University Relations,
Troy University
THANK YOU CUSTOMERS!
“Merit helps us build
relationships with our students.
The students get the sense that,
‘Oh, LMU cares about me because
they sent me this notification.’
It’s gratifying to look at the
reports and see how many local
newspapers I’m reaching.”
Kate Reagan, Senior Director of Marketing & PR,
Lincoln Memorial University
WELCOME NEWEST MERIT CLIENTS
Copyright © 2016 Merit Pages, Inc.
ON THE ROAD 2017
TELL A
FRIEND…
OR
SEVERAL!
“I am trying the Contributor Form in full
force! It's really helped me streamline the
process of granting achievements. I find I
am getting information quicker from the
deans and program coordinators.”
Valerie Welsh
Illinois Central College
Engage your peers in storytelling with

CONTRIBUTOR
FORM
More than 65 story contributions
featuring 668 students have
been sent in via Merit’s new
contributor form feature since it
launched!
Put faces to your Merit stories with

STUDENT
HEADSHOTS
“The great thing about Merit is they listen
to or needs and react effectively. We took
almost 700 individual photos at
orientation. Merit automated the process
of bulk-uploading them. From day 1, all of
our incoming students had a great-
looking Merit profile.”
Judy Curran
Western New England University
MORE AUTOMATION OF DATA IMPORT
Automate student imports each term, so
that you don’t have to format a spreadsheet
of students each semester. Very simple,
lightweight integration with your SIS
Launched ability to integrate with platforms
like OrgSync/CollegiateLink, so that you can
add student organization participation and
leadership to student Merit pages easily and
automatically.
We are fanatically dedicated to 

CLIENT
SUCCESS
Work with our talented CSM team and
take advantage of Merit’s new
achievement calendar to plan your
strategy each year.
Danielle
Valenti
Jenn
Connally
Erin
Mark
Debbie
Brosen
MORE COMING SOON!
Overhaul of Merit’s user interface, aimed at
making it easier to use and easier to locate
the information you need within the app.
Adding more visibility to what your peers are
doing in Merit to give you ideas to try

Changes to reports. Making it more clear
the impact that your efforts have in reaching
stakeholder groups.
FEEDBACK DRIVES OUR ROADMAP
“You guys are awesome! We
were just talking about what
great customer service you give
and how you run circles around
other companies. Can't thank
you enough!”
Mona Prufer
Coastal Carolina University
Hometown Newspapers
High Schools
Students & families
State Legislators
Merit reaches critical audiences by connecting every student’s story to…
Merit connects every student’s story to
HOMETOWN
NEWSPAPERS
"When a Merit email pops up in the
inbox, it is immediately copied and
pasted into the next week's 'College
News' column of our paper."
Cynthia Prairie
Publisher and Editor
Chester Telegraph
IN BETA: MERIT CLIPPING SERVICE
Crawls RSS feeds of newspapers in Merit’s
database looking for mentions of student
names and school names based off of the
acheivements you’ve published

Returns links to the online articles right in
your Merit account to demonstrate pick-up
Estimated soft-launch in fall 2017
Will be available to ALL customers who
want it at no additional cost
Introducing our newest product…
NEWSROOM
A robust new platform right within
Merit for targeting local news media
with press releases about institutional
programs or announcements.
Announce new academic programs,
major donations, awards and honors
earned by your institution, events and
lectures, and more!
“MERIT IS MY ANSWER”
“Merit’s Newsroom is a very
intuitive platform, making sending
a press release very easy, while still
giving our college a professional
look. Merit's Newsroom helps you
build lists in all different news
markets and makes it easy to add
your own contacts to those lists.”
Julie Long
Nazareth College
Newsroom is powerful and
FEATURE-
PACKED• Select or deselect media outlets based
on geography

• Add your own personal contacts

• Save custom media contact lists

• Target broadcast outlets, too

• Include multi-media with your releases

• Specify the sender’s email address

• Schedule releases for the future

• Releases are posted to your Merit page

• RSS feed available

• Delivery tracking right within Merit

• Easy correction management
Newsroom will be available
starting March 1 as an add-on to
your annual Merit contract.
Newsroom includes unlimited
use and unlimited users.
Merit connects every student’s story to
HIGH SCHOOLS
"Getting notifications of awards for
alumni is a valuable aspect of Merit -- it is
hard to rely on alumni to share their good
news with us. Merit has a clean look, it is
easy to navigate, and receive updates.
We pull the information and put it into
newsletters or other communications."
Darren Price
Principal
Houston Christian High School
HIGH SCHOOLS LOVE MERIT
"Merit is an invaluable way for our
school to follow and promote the
achievements of our alumni.
Sharing these stories of alumni
success can inspire our current
students to achieve, and it helps
our school demonstrate our role in
positive outcomes."
Ben McMurray
Principal, Ottawa Hills High School (OH)
AN EXPANDING HIGH SCHOOL NETWORK
More than 6,000 internatinoal high schools
now in the Merit network, including 2,300 in
Canada.
Pilot programs with select high schools for
promoting student achievements and
connecting them to colleges.
Merit connects every student’s story to

STATE
LEGISLATORS
“I am very impressed with Merit. It
provides a wonderful way to learn about
the achievements of students in my
district. Thank you!”
Senator Randall Hardy
24th District
Kansas State Legislature
when their elected offiicials use Merit’s
new legislator portal to send
congratulatory messages to their
constituents for their collegiate
achievements.

Students can choose to make each
legislator’s congratulatory message
publicly visible on their Merit page.
Students can now receive

LEGISLATOR
CONGRATS
LEGISLATORS LOVE MERIT
"If you're an elected official and
you're not using Merit, you are
missing an awesome tool to
congratulate students in your
district on a job well done."
Senator Jimmy Higdon
14th District of Kentucky
UNIVERSITIES LOVE MERIT
"My phone is ringing off the hook
from legislators who have received
Merit emails about students in their
districts. I LOVE getting our student
accomplishments in front of
lawmakers, especially in the face of
dwindling support for education."
Gwen Larson
Emporia State University
Merit connects stories of success to
STUDENTS &
FAMILIES
"I come from a family where college was
not the goal in life. I had to teach myself to
be who I am today. My Merit page shares
my college academic achievements and
when I forget my goals I can go to the
page and see how much I’ve really done.”
Katiria Rivera
Student
Goodwin College
IMPROVING THE STUDENT EXPERIENCE
Will be adding ability for students to add
media (photos, videos) to acheivements on
their Merit pages (not just to activities).
Will allow students to link out to portfolio
sites like Behance and Github to show their
work in key disciplines.
New option for student login lets them login
via their email right from their public page
Make mom and dad proud and
ENGAGE
PARENTS
“Merit allows some of our most rapid fans
— parents of current students — to spread
the good word about their student, but
also about the great things happening at
Carleton College.”
Eric Sieger
Director of Public Relations
Carleton College
Merit sub accounts for

ATHLETICS
ACHIEVEMENT
Kevin Beattie
Rensselaer Polytechnic Institute
“We have increased the number of media
hits and placements about Rensselaer
student-athletes since ramping up our
outreach to each student’s local commu-
nity with Merit.”
We’re proud to announce our
new partnership with
A L E A R F I E L D C O M P A N Y
900+ SIDEARM SPORTS is the official digital partner of more than 900 schools
Stories	&	
Press	Releases	
Photo	
Galleries	
Mobile	
Apps	
Infographics	
Game	Day	
Services	
Design	
Services	
Schedules	
Support	
Services	
Live	Stats	
Responsive	
Websites	
Ads	&	
PromoAons	
Mobile	
IntegraAon	
Streaming	
Video	&	Audio	
Social	
Media	
Rosters	
Signing	Day	
Services	
SIDEARM	
CMS	
modules available in a best-of-breed CMS with custom design100+
Direct integration available for
your SID, so that they can send
out hometown news stories via
Merit’s distribution engine from
right within their SIDEARM
content management system
+
A powerful partnership

MERIT +
SIDEARM
Academic achievements published via
Merit about student-athletes will also
show up on their SIDEARM profile 

Athletics news articles published to your
athletics website via SIDEARM can be
automatically tagged for Merit distribution
to student-athletes’ hometown
newspapers, right from within SIDEARM
ONE MORE THING…
WATCH YOUR EMAIL IN THE COMING
WEEKS FOR MORE INFORMATION ABOUT
WHAT WE’VE ANNOUNCED TODAY
Merit now comes standard with

ARTIFICIAL
INTELLIGENCE
powered by IBM’s Watson!
Your media relations efforts can now
be smarter than Ken Jennings…
INTRODUCING MERIT AI
Merit AI, available immediately for all
accounts, now automatically: 

• reads the RSS feeds of your website news

• identifies students in those stories 

• creates story drafts for you to approve

Merit AI turns existing news content you’ve
already published into Meit updates,
hometown press releases, high school and
government connections, and more.
by extending them to new audiences with
the power of Merit AI.
Make your storytelling efforts

MORE
MEANINGFUL
TELL YOUR PEERS ABOUT MERIT
SHOWCASE YOUR RESULTS
CONNECT WITH YOUR CSM
GIVE US FEEDBACK!
Keep being awesome customers:
THANK YOU!
Contact us:

schools@meritpages.com

www.meritpages.com

518-429-2800

@merit_pages

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Merit 2017 customer_webinar

  • 2. JASON FOX Founder, Head of Technology Merit @jfoxny AMY MENGEL VIce President, Marketing Merit @amymengel #MeritPages2017
  • 3. THANK YOU CUSTOMERS! “Merit is quickly becoming a critical strategy for how we tell the story of our institution. Our students are doing amazing things and we want to ensure that our most important audiences are hearing about their accomplishments.” Jim Stellar, Interim President, University at Albany
  • 4. THANK YOU CUSTOMERS! “By using Merit, in just one year we reached more than 1,800 newspapers. We couldn’t have imagined doing that before. Just 34 Merit stories generated 6,500+ press releases and let us publicly recognize tens of thousands of students.” Andy Ellis, Director of University Relations, Troy University
  • 5. THANK YOU CUSTOMERS! “Merit helps us build relationships with our students. The students get the sense that, ‘Oh, LMU cares about me because they sent me this notification.’ It’s gratifying to look at the reports and see how many local newspapers I’m reaching.” Kate Reagan, Senior Director of Marketing & PR, Lincoln Memorial University
  • 7. Copyright © 2016 Merit Pages, Inc. ON THE ROAD 2017
  • 9. “I am trying the Contributor Form in full force! It's really helped me streamline the process of granting achievements. I find I am getting information quicker from the deans and program coordinators.” Valerie Welsh Illinois Central College Engage your peers in storytelling with CONTRIBUTOR FORM
  • 10. More than 65 story contributions featuring 668 students have been sent in via Merit’s new contributor form feature since it launched!
  • 11. Put faces to your Merit stories with STUDENT HEADSHOTS “The great thing about Merit is they listen to or needs and react effectively. We took almost 700 individual photos at orientation. Merit automated the process of bulk-uploading them. From day 1, all of our incoming students had a great- looking Merit profile.” Judy Curran Western New England University
  • 12. MORE AUTOMATION OF DATA IMPORT Automate student imports each term, so that you don’t have to format a spreadsheet of students each semester. Very simple, lightweight integration with your SIS Launched ability to integrate with platforms like OrgSync/CollegiateLink, so that you can add student organization participation and leadership to student Merit pages easily and automatically.
  • 13. We are fanatically dedicated to CLIENT SUCCESS Work with our talented CSM team and take advantage of Merit’s new achievement calendar to plan your strategy each year. Danielle Valenti Jenn Connally Erin Mark Debbie Brosen
  • 14. MORE COMING SOON! Overhaul of Merit’s user interface, aimed at making it easier to use and easier to locate the information you need within the app. Adding more visibility to what your peers are doing in Merit to give you ideas to try Changes to reports. Making it more clear the impact that your efforts have in reaching stakeholder groups.
  • 15. FEEDBACK DRIVES OUR ROADMAP “You guys are awesome! We were just talking about what great customer service you give and how you run circles around other companies. Can't thank you enough!” Mona Prufer Coastal Carolina University
  • 16. Hometown Newspapers High Schools Students & families State Legislators Merit reaches critical audiences by connecting every student’s story to…
  • 17. Merit connects every student’s story to HOMETOWN NEWSPAPERS "When a Merit email pops up in the inbox, it is immediately copied and pasted into the next week's 'College News' column of our paper." Cynthia Prairie Publisher and Editor Chester Telegraph
  • 18. IN BETA: MERIT CLIPPING SERVICE Crawls RSS feeds of newspapers in Merit’s database looking for mentions of student names and school names based off of the acheivements you’ve published Returns links to the online articles right in your Merit account to demonstrate pick-up Estimated soft-launch in fall 2017 Will be available to ALL customers who want it at no additional cost
  • 19. Introducing our newest product… NEWSROOM A robust new platform right within Merit for targeting local news media with press releases about institutional programs or announcements. Announce new academic programs, major donations, awards and honors earned by your institution, events and lectures, and more!
  • 20. “MERIT IS MY ANSWER” “Merit’s Newsroom is a very intuitive platform, making sending a press release very easy, while still giving our college a professional look. Merit's Newsroom helps you build lists in all different news markets and makes it easy to add your own contacts to those lists.” Julie Long Nazareth College
  • 21. Newsroom is powerful and FEATURE- PACKED• Select or deselect media outlets based on geography • Add your own personal contacts • Save custom media contact lists • Target broadcast outlets, too • Include multi-media with your releases • Specify the sender’s email address • Schedule releases for the future • Releases are posted to your Merit page • RSS feed available • Delivery tracking right within Merit • Easy correction management
  • 22. Newsroom will be available starting March 1 as an add-on to your annual Merit contract. Newsroom includes unlimited use and unlimited users.
  • 23. Merit connects every student’s story to HIGH SCHOOLS "Getting notifications of awards for alumni is a valuable aspect of Merit -- it is hard to rely on alumni to share their good news with us. Merit has a clean look, it is easy to navigate, and receive updates. We pull the information and put it into newsletters or other communications." Darren Price Principal Houston Christian High School
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  • 25. HIGH SCHOOLS LOVE MERIT "Merit is an invaluable way for our school to follow and promote the achievements of our alumni. Sharing these stories of alumni success can inspire our current students to achieve, and it helps our school demonstrate our role in positive outcomes." Ben McMurray Principal, Ottawa Hills High School (OH)
  • 26. AN EXPANDING HIGH SCHOOL NETWORK More than 6,000 internatinoal high schools now in the Merit network, including 2,300 in Canada. Pilot programs with select high schools for promoting student achievements and connecting them to colleges.
  • 27. Merit connects every student’s story to STATE LEGISLATORS “I am very impressed with Merit. It provides a wonderful way to learn about the achievements of students in my district. Thank you!” Senator Randall Hardy 24th District Kansas State Legislature
  • 28. when their elected offiicials use Merit’s new legislator portal to send congratulatory messages to their constituents for their collegiate achievements. Students can choose to make each legislator’s congratulatory message publicly visible on their Merit page. Students can now receive LEGISLATOR CONGRATS
  • 29.
  • 30. LEGISLATORS LOVE MERIT "If you're an elected official and you're not using Merit, you are missing an awesome tool to congratulate students in your district on a job well done." Senator Jimmy Higdon 14th District of Kentucky
  • 31. UNIVERSITIES LOVE MERIT "My phone is ringing off the hook from legislators who have received Merit emails about students in their districts. I LOVE getting our student accomplishments in front of lawmakers, especially in the face of dwindling support for education." Gwen Larson Emporia State University
  • 32. Merit connects stories of success to STUDENTS & FAMILIES "I come from a family where college was not the goal in life. I had to teach myself to be who I am today. My Merit page shares my college academic achievements and when I forget my goals I can go to the page and see how much I’ve really done.” Katiria Rivera Student Goodwin College
  • 33. IMPROVING THE STUDENT EXPERIENCE Will be adding ability for students to add media (photos, videos) to acheivements on their Merit pages (not just to activities). Will allow students to link out to portfolio sites like Behance and Github to show their work in key disciplines. New option for student login lets them login via their email right from their public page
  • 34. Make mom and dad proud and ENGAGE PARENTS “Merit allows some of our most rapid fans — parents of current students — to spread the good word about their student, but also about the great things happening at Carleton College.” Eric Sieger Director of Public Relations Carleton College
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  • 36. Merit sub accounts for ATHLETICS ACHIEVEMENT Kevin Beattie Rensselaer Polytechnic Institute “We have increased the number of media hits and placements about Rensselaer student-athletes since ramping up our outreach to each student’s local commu- nity with Merit.”
  • 37. We’re proud to announce our new partnership with A L E A R F I E L D C O M P A N Y
  • 38. 900+ SIDEARM SPORTS is the official digital partner of more than 900 schools
  • 40. Direct integration available for your SID, so that they can send out hometown news stories via Merit’s distribution engine from right within their SIDEARM content management system +
  • 41. A powerful partnership MERIT + SIDEARM Academic achievements published via Merit about student-athletes will also show up on their SIDEARM profile Athletics news articles published to your athletics website via SIDEARM can be automatically tagged for Merit distribution to student-athletes’ hometown newspapers, right from within SIDEARM
  • 42. ONE MORE THING… WATCH YOUR EMAIL IN THE COMING WEEKS FOR MORE INFORMATION ABOUT WHAT WE’VE ANNOUNCED TODAY
  • 43. Merit now comes standard with ARTIFICIAL INTELLIGENCE powered by IBM’s Watson! Your media relations efforts can now be smarter than Ken Jennings…
  • 44. INTRODUCING MERIT AI Merit AI, available immediately for all accounts, now automatically: • reads the RSS feeds of your website news • identifies students in those stories • creates story drafts for you to approve Merit AI turns existing news content you’ve already published into Meit updates, hometown press releases, high school and government connections, and more.
  • 45. by extending them to new audiences with the power of Merit AI. Make your storytelling efforts MORE MEANINGFUL
  • 46. TELL YOUR PEERS ABOUT MERIT SHOWCASE YOUR RESULTS CONNECT WITH YOUR CSM GIVE US FEEDBACK! Keep being awesome customers: