SlideShare a Scribd company logo
1 of 8
Who would be the audience for your media product ?
I decided to carry out a questionnaire in order to find out what  audience would prefer our film genre which was a horror. I  asked 15 people from various age groups and found that each  age group preferred watching a different genre of film. Most  of the younger people I asked (10-15 year olds) said they  enjoyed watching comedy films and the boys said that they  liked action packed films. The 16-25 year olds also said that  they would choose either a comedy or romance film. However,  a lot of them said they would usually choose to watch a horror or thriller with their friends. The older group of people I asked  ranged from the age of 26-45. They agreed that they would  watch most films, however a lot of them preferred  watching  a  comedy more than anything else. Along with this, many of the  26-45 year olds said that their least favourite genre was either a  horror, thriller or slasher.
Example of my questionnaire:
In order to gather evidence to suggest that horror films are enjoyed by younger  audiences the most I did some research on Google.  Here is a paragraph on information about someone who conducted a questionnaire like I did and also found that horror films are enjoyed by more males and younger viewers.
From all this information I gathered it was obvious that the main audience for my film opening would be a younger audience. I  found that younger audience’s are willing to endure the terror of horror films in order to enjoy a euphoric sense of relief at the  end. Younger audiences also like horror films as seek "thrills“  and these things projected on a screen are emotionally "thrilling" and yet physically harmless.
Even though we believe our main audience for our opening of our film would be a younger audience we also believe that this film would be watched more by females than males. The reason  we believe this is because there are several situations shown  within the first opening minutes which we believe would appeal  to females. For example, audiences are shown a scene where a girl is arguing with her boyfriend or male friend, there is also  a scene where two girls are talking about their friend negatively. Many girls will be able to relate to these things which they may  consider everyday situations, and this may appeal to them.  Along with this, even though the female is the victim in the story she seems to be quite independent and confident. These traits may allow girls to look up to this female character.
Who would be the audience for your media product?

More Related Content

What's hot (18)

Demographic research introduction
Demographic research introductionDemographic research introduction
Demographic research introduction
 
Questionnaire Evaluation
Questionnaire EvaluationQuestionnaire Evaluation
Questionnaire Evaluation
 
Evaluation question 4
Evaluation question 4Evaluation question 4
Evaluation question 4
 
Presentation1
Presentation1Presentation1
Presentation1
 
Target audience responses
Target audience responsesTarget audience responses
Target audience responses
 
Target Audience
Target AudienceTarget Audience
Target Audience
 
Target audience
Target audience Target audience
Target audience
 
Questionnaire results
Questionnaire resultsQuestionnaire results
Questionnaire results
 
Questionnaire of film research
Questionnaire of film research Questionnaire of film research
Questionnaire of film research
 
Target audience profile
Target audience profileTarget audience profile
Target audience profile
 
Presentation1 questionaire
Presentation1 questionairePresentation1 questionaire
Presentation1 questionaire
 
Focus Group Questionnaire Results
Focus Group Questionnaire ResultsFocus Group Questionnaire Results
Focus Group Questionnaire Results
 
Target Audience Research
Target Audience ResearchTarget Audience Research
Target Audience Research
 
Audience Profile
Audience ProfileAudience Profile
Audience Profile
 
The Deprived | Written Questionnaire Results
The Deprived | Written Questionnaire ResultsThe Deprived | Written Questionnaire Results
The Deprived | Written Questionnaire Results
 
Media evaluation q4
Media evaluation   q4Media evaluation   q4
Media evaluation q4
 
Media evaluation q4
Media evaluation   q4Media evaluation   q4
Media evaluation q4
 
Target audience and genre
Target audience and genreTarget audience and genre
Target audience and genre
 

Viewers also liked

Who would be the audience for your media product?
Who would be the audience for your media product?Who would be the audience for your media product?
Who would be the audience for your media product?
ellieaddison1902
 
Who would be the audience for your media product?
Who would be the audience for your media product?Who would be the audience for your media product?
Who would be the audience for your media product?
Paigiee
 
Question 4 - Who would be the audience for your media product?
Question 4 - Who would be the audience for your media product?Question 4 - Who would be the audience for your media product?
Question 4 - Who would be the audience for your media product?
elleahmedia
 
Audience feedback
Audience feedbackAudience feedback
Audience feedback
ts05069521
 
Question three who would be the audience for your media product
Question three  who would be the audience for your media product Question three  who would be the audience for your media product
Question three who would be the audience for your media product
Leon Thomas
 
Question 4: Who would be the audience for your media product?
Question 4: Who would be the audience for your media product?Question 4: Who would be the audience for your media product?
Question 4: Who would be the audience for your media product?
tiffanyymchan
 

Viewers also liked (14)

Who would be the audience for your media
Who would be the audience for your mediaWho would be the audience for your media
Who would be the audience for your media
 
Who would be the audience for your media product?
Who would be the audience for your media product?Who would be the audience for your media product?
Who would be the audience for your media product?
 
Dps
DpsDps
Dps
 
Who would be the audience for your media product?
Who would be the audience for your media product?Who would be the audience for your media product?
Who would be the audience for your media product?
 
Who would be the audience for your media product?
Who would be the audience for your media product?Who would be the audience for your media product?
Who would be the audience for your media product?
 
Question 4 - Who would be the audience for your media product?
Question 4 - Who would be the audience for your media product?Question 4 - Who would be the audience for your media product?
Question 4 - Who would be the audience for your media product?
 
Who would be the audience for your media product?
Who would be the audience for your media product?Who would be the audience for your media product?
Who would be the audience for your media product?
 
Evaluation question 6
Evaluation question 6Evaluation question 6
Evaluation question 6
 
Audience feedback
Audience feedbackAudience feedback
Audience feedback
 
Question three who would be the audience for your media product
Question three  who would be the audience for your media product Question three  who would be the audience for your media product
Question three who would be the audience for your media product
 
Who would be the audience for you media?
Who would be the audience for you media?Who would be the audience for you media?
Who would be the audience for you media?
 
Question 4: Who would be the audience for your media product?
Question 4: Who would be the audience for your media product?Question 4: Who would be the audience for your media product?
Question 4: Who would be the audience for your media product?
 
How to Make Awesome SlideShares: Tips & Tricks
How to Make Awesome SlideShares: Tips & TricksHow to Make Awesome SlideShares: Tips & Tricks
How to Make Awesome SlideShares: Tips & Tricks
 
Getting Started With SlideShare
Getting Started With SlideShareGetting Started With SlideShare
Getting Started With SlideShare
 

Similar to Who would be the audience for your media product?

Target market research
Target market researchTarget market research
Target market research
Cagla-Dogan
 
Potencial target market research
Potencial target market researchPotencial target market research
Potencial target market research
hivron
 
Evaluation q4 - hibba sayeed
Evaluation q4 - hibba sayeedEvaluation q4 - hibba sayeed
Evaluation q4 - hibba sayeed
haverstockmedia
 
Markey and audience research
Markey and audience researchMarkey and audience research
Markey and audience research
rushelle016
 
Final major project research
Final major project researchFinal major project research
Final major project research
Connor Wiffen
 
Final Major Project Research
Final Major Project ResearchFinal Major Project Research
Final Major Project Research
Connor Wiffen
 
Final major project research
Final major project researchFinal major project research
Final major project research
Connor Wiffen
 
Feedback for film trailer questionnaire results
Feedback for film trailer questionnaire resultsFeedback for film trailer questionnaire results
Feedback for film trailer questionnaire results
Nia Williams
 
Targetaudienceprofile 101103142838-phpapp01
Targetaudienceprofile 101103142838-phpapp01Targetaudienceprofile 101103142838-phpapp01
Targetaudienceprofile 101103142838-phpapp01
Chloé
 
Media presentation characters and questionnaire (mohid ali) (upload to blog...
Media presentation   characters and questionnaire (mohid ali) (upload to blog...Media presentation   characters and questionnaire (mohid ali) (upload to blog...
Media presentation characters and questionnaire (mohid ali) (upload to blog...
QPR
 

Similar to Who would be the audience for your media product? (20)

Target market research
Target market researchTarget market research
Target market research
 
Target audience
Target audienceTarget audience
Target audience
 
Question 4
Question 4Question 4
Question 4
 
Thriller audience
Thriller audienceThriller audience
Thriller audience
 
Target audience and collated data from my survey
Target audience and collated data from my surveyTarget audience and collated data from my survey
Target audience and collated data from my survey
 
Potencial target market research
Potencial target market researchPotencial target market research
Potencial target market research
 
Evaluation q4 - hibba sayeed
Evaluation q4 - hibba sayeedEvaluation q4 - hibba sayeed
Evaluation q4 - hibba sayeed
 
Questionnaire 1 analysis
Questionnaire 1 analysisQuestionnaire 1 analysis
Questionnaire 1 analysis
 
2. Research SF 2017
2. Research SF 20172. Research SF 2017
2. Research SF 2017
 
Evaluation Question 4&5
Evaluation Question 4&5Evaluation Question 4&5
Evaluation Question 4&5
 
Markey and audience research
Markey and audience researchMarkey and audience research
Markey and audience research
 
Evaluation Question 4 & 5 ASMedia
Evaluation Question 4 & 5 ASMediaEvaluation Question 4 & 5 ASMedia
Evaluation Question 4 & 5 ASMedia
 
Final major project research
Final major project researchFinal major project research
Final major project research
 
Final major project research
Final major project researchFinal major project research
Final major project research
 
Final major project research
Final major project researchFinal major project research
Final major project research
 
Final Major Project Research
Final Major Project ResearchFinal Major Project Research
Final Major Project Research
 
Final major project research
Final major project researchFinal major project research
Final major project research
 
Feedback for film trailer questionnaire results
Feedback for film trailer questionnaire resultsFeedback for film trailer questionnaire results
Feedback for film trailer questionnaire results
 
Targetaudienceprofile 101103142838-phpapp01
Targetaudienceprofile 101103142838-phpapp01Targetaudienceprofile 101103142838-phpapp01
Targetaudienceprofile 101103142838-phpapp01
 
Media presentation characters and questionnaire (mohid ali) (upload to blog...
Media presentation   characters and questionnaire (mohid ali) (upload to blog...Media presentation   characters and questionnaire (mohid ali) (upload to blog...
Media presentation characters and questionnaire (mohid ali) (upload to blog...
 

Who would be the audience for your media product?

  • 1. Who would be the audience for your media product ?
  • 2. I decided to carry out a questionnaire in order to find out what audience would prefer our film genre which was a horror. I asked 15 people from various age groups and found that each age group preferred watching a different genre of film. Most of the younger people I asked (10-15 year olds) said they enjoyed watching comedy films and the boys said that they liked action packed films. The 16-25 year olds also said that they would choose either a comedy or romance film. However, a lot of them said they would usually choose to watch a horror or thriller with their friends. The older group of people I asked ranged from the age of 26-45. They agreed that they would watch most films, however a lot of them preferred watching a comedy more than anything else. Along with this, many of the 26-45 year olds said that their least favourite genre was either a horror, thriller or slasher.
  • 3. Example of my questionnaire:
  • 4.
  • 5. In order to gather evidence to suggest that horror films are enjoyed by younger audiences the most I did some research on Google. Here is a paragraph on information about someone who conducted a questionnaire like I did and also found that horror films are enjoyed by more males and younger viewers.
  • 6. From all this information I gathered it was obvious that the main audience for my film opening would be a younger audience. I found that younger audience’s are willing to endure the terror of horror films in order to enjoy a euphoric sense of relief at the end. Younger audiences also like horror films as seek "thrills“ and these things projected on a screen are emotionally "thrilling" and yet physically harmless.
  • 7. Even though we believe our main audience for our opening of our film would be a younger audience we also believe that this film would be watched more by females than males. The reason we believe this is because there are several situations shown within the first opening minutes which we believe would appeal to females. For example, audiences are shown a scene where a girl is arguing with her boyfriend or male friend, there is also a scene where two girls are talking about their friend negatively. Many girls will be able to relate to these things which they may consider everyday situations, and this may appeal to them. Along with this, even though the female is the victim in the story she seems to be quite independent and confident. These traits may allow girls to look up to this female character.