This is a slideshow that presents my analysis of the survey results. This is for my AS media coursework.

1. Target Audience Research –
Analysis of Survey results
I did a survey to find out what type of target
audience my magazine will be aiming for.
I asked about 10 people to do my survey.
I conducted my survey on surveymonkey.com

2. Question 1
This shows that 9/10 people
that took my survey were girls
and only 1/10 was male.
This suggests that my pop
magazine should mainly be
targeted towards females.

3. Question 2
The highest result was 16 years old
and the least was 14 and 15.
This could suggest that my target
audience for the magazine should
be aimed at people in the range of
14 to 17 years old.

4. Question 3
The results for question 3 suggest that
most of the people I asked, listen to
pop music. About 50% of result shows
that they listen to mainly pop.
This suggests that my magazine
should be a pop magazine since it‟s
the answer with the highest result.

5. Question 4
The results for question 4 suggests
that most of the people I asked
listen to about 3 to 5 hours of
music in a day.
This suggests that they listen to
music on a daily basis so this
could also suggest that they are
music lovers.

6. Question 5
The highest result I got for question 5
is no. About 70% of the 10 people I
asked don‟t buy music magazines
often.
This could be because teenagers are
quite cautious with what they spend
their money on since it‟s usually their
savings. So, they might think that
investing their savings on a
magazine isn‟t worth the value for
how much they have to pay.
These results suggest that, I should
make my magazine seem more
appealing and worth its value if I‟m
going to sell it at a particular price.

7. Question 6
The highest result I got for
question 6 was „£1 to £2.99‟.
This suggests that most of
them aren‟t really fond of
buying magazines thus why
the highest they‟d pay is
about £2.99.
This suggests that for my
magazine, I should do it to the
maximum price of £2.99 so
that more people would be
willing to buy it at that price.

8. Question 7
The highest result I got for question 7 is
the answer “interview with an artist”.
This suggests that most of the people I
asked, prefer to have the main feature
about an interview with an artist.
This suggests that when I create my
double page spread, it should feature
an interview with an artist since that was
the popular choice.

9. Question 8
The two highest results I got for
question 8 is „blue, pink and purple‟ and
„white, blue and pink‟. This suggests
that the people I asked believe that
these colours can be associated with
pop music.
This suggests that my pop music
magazine should follow either of those
colour schemes since those colours
relate to the music genre, pop.

10. Question 9
The highest result I got for
question 9 is „physical
copy‟. This suggests that
most of the people I
asked prefer obtaining a
physical copy rather than
a digital copy.
This suggests that I
should find a magazine
publisher that publishes
their magazines as
physical copies which can
be distributed to stores.

11. Question 10
The highest result I got for
question 10 was „solo shot‟. This
suggests that most of the people I
asked prefer the front cover to
have a solo shot of the main
feature on it.
This suggests that my magazine‟s
front cover should have a solo
shot of the model so that it‟s
appealing to the audience and
also, a solo shot makes the main
feature stand out more.

12. The End