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Innovating digital operations through a 
new wave of workplace technology 
mwd 
a d v i s o r s 
helping you create busine...
A perfect storm 
Cloud services Social platforms Mobile and multi-channel IoT Big Data … 
“If the rate of change 
on the o...
Competing purely on price or product is unsustainable. 
What about customer experience? 
Service 
Home from home 
Seamless...
Joining the dots 
Digitally integrated business activities 
Gather intelligence through 
each customer journey to make 
fu...
Delivering on customers’ expectations – 
the challenge 
Your core 
Supplier X 
Partner B 
Partner A 
Your service 
centres...
Never drop the ball 
Share knowledge and co-ordinate work at scale 
© MWD Advisors 2014 www.mwdadvisors.com 6
Digital strategy cannot exist in a vacuum 
Leveraging new platforms for new types of connection, exchange and transaction ...
What CIOs think about digital strategies 
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 
We can become more efficient 
We ca...
What CIOs think about digital strategies 
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 
We can become more efficient 
We ca...
An emerging Digital Work Platforms space 
(For ball-dropping avoidance) 
Workflow/ 
BPM 
Case 
Management 
Collaboration 
...
mwd 
a d v i s o r s 
helping you create business improvement from IT investment 
Discussion 
11
Some proposed discussion points 
• Do you see this trend? 
• Do you already have an investment in this 
area? 
• Do you ha...
@neilwd 
neilwd@mwdadvisors.com 
Thank you for sharing your insights! 
mwd 
a d v i s o r s 
helping you create business i...
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Neil Ward-Dutton, Founder & Research Director at MWD Advisors - Innovating digital operations through a new wave of workplace technology

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Neil Ward-Dutton, Founder & Research Director at MWD Advisor, presented at CIO Event October 2014

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Neil Ward-Dutton, Founder & Research Director at MWD Advisors - Innovating digital operations through a new wave of workplace technology

  1. 1. Innovating digital operations through a new wave of workplace technology mwd a d v i s o r s helping you create business improvement from IT investment Neil Ward-Dutton Founder, Research Director
  2. 2. A perfect storm Cloud services Social platforms Mobile and multi-channel IoT Big Data … “If the rate of change on the outside exceeds the rate of change on the inside, the end is near.” - Jack Welch © MWD Advisors 2014 www.mwdadvisors.com 2
  3. 3. Competing purely on price or product is unsustainable. What about customer experience? Service Home from home Seamless “Always” Open These companies are setting your customers’ expectations for service and experience © MWD Advisors 2014 www.mwdadvisors.com 3
  4. 4. Joining the dots Digitally integrated business activities Gather intelligence through each customer journey to make future experiences more engaging Marketing Your customer Customer Journey stage 1 Customer Journey stage 2 Customer Journey stage 3 Customer Journey stage n Service Customer Journey stage n+1 Sales Operations © MWD Advisors 2014 www.mwdadvisors.com 4
  5. 5. Delivering on customers’ expectations – the challenge Your core Supplier X Partner B Partner A Your service centres Supplier Y Enterprises and value chains have been engineered to be dispersed, flexible Great experiences need to be integrated © MWD Advisors 2014 www.mwdadvisors.com 5
  6. 6. Never drop the ball Share knowledge and co-ordinate work at scale © MWD Advisors 2014 www.mwdadvisors.com 6
  7. 7. Digital strategy cannot exist in a vacuum Leveraging new platforms for new types of connection, exchange and transaction Internet of conversations Customer strategy Product / service strategy DIGITAL STRATEGY driven by data Operations strategy Internet of applications, platforms Internet of infrastructure, products Internet of personal devices © MWD Advisors 2014 www.mwdadvisors.com 7
  8. 8. What CIOs think about digital strategies 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% We can become more efficient We can better connect to customers and markets We can become more profitable We can compete more effectively We can become more agile We know how to measure its success We can reshape our internal operations and management systems We can reinvent our products and services It takes our existing technology strategies and investments into account It's well understood by all functional and line-of-business leaders We have all the technology skills we'll need We have all the change management skills we'll need Don't know Strongly disagree Partly disagree Neutral Partly agree Strongly agree © MWD Advisors 2014 www.mwdadvisors.com 8
  9. 9. What CIOs think about digital strategies 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% We can become more efficient We can better connect to customers and markets We can become more profitable We can compete more effectively We can become more agile We know how to measure its success We can reshape our internal operations and management systems We can reinvent our products and services It takes our existing technology strategies and investments into account It's well understood by all functional and line-of-business leaders We have all the technology skills we'll need We have all the change management skills we'll need Don't know Strongly disagree Partly disagree Neutral Partly agree Strongly agree © MWD Advisors 2014 www.mwdadvisors.com 9
  10. 10. An emerging Digital Work Platforms space (For ball-dropping avoidance) Workflow/ BPM Case Management Collaboration Project/Task Management Integrated Immediate Open Tailored Consistent Engaging … Measurable Auditable Improvable © MWD Advisors 2014 www.mwdadvisors.com 10
  11. 11. mwd a d v i s o r s helping you create business improvement from IT investment Discussion 11
  12. 12. Some proposed discussion points • Do you see this trend? • Do you already have an investment in this area? • Do you have a digital work platform strategy? • Is there value in ‘digitising’ the workplace?
  13. 13. @neilwd neilwd@mwdadvisors.com Thank you for sharing your insights! mwd a d v i s o r s helping you create business improvement from IT investment

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