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Same-Day Grocery Delivery
www.supermercato24.it
2B $
WHO WE ARE
Enrico Pandian
CEO
-
Digital entrepreneur since 1999, Founder
of calcio.com (1999), matura.it (2001),
prezzipaz...
+12
DESIGN & COMMUNICATION
COMMERCIAL
DEVELOPMENT LOGISTICS
CUSTOMER CARE ADMINISTRATION
Enrico Pandian
CEO
-
Digital entr...
HOW IT WORKS
Order your
groceries online
1.	 Choose your favourite store
2.	 Pick the products
3.	 Schedule the delivery
4...
A courier will
shop for you
Order your
groceries online
HOW IT WORKS
Get everything
at home
Order your
groceries online
A courier will
shop for you
HOW IT WORKS
715BMARKET
IT + FR + UK + DE
Professionals
TARGET MARKET
Professionals
Young mothers
TARGET MARKET
Professionals
Young mothers
Elderly and Disabled
TARGET MARKET
Professionals
Young mothers
Elderly and Disabled
Mainstream
TARGET MARKET
COMPETITORS
Online shopping
Delivery in 1 hour
Choice of supermarket
No stockhouse
14+ cities covered
1.80014+ 26.500
FIRST 13 MONTHS
OrdersCities Couriers
1,4M € 44%
Orders by returning
customers
Groceries
delivered
Sep ‘14 Oct ‘15
4.073
orders
1.000
2.000
3.000
4.000
GROWTH
+42%
Orders monthly
growth
BUSINESS MODEL
B2C
5-15%
surcharge on groceries
€ 3.50
minimum delivery charge
20-30%
on units sold
custom fee
listing + analytics
BUSINESS MODEL
B2BB2C
5-15%
surcharge on groceries
€ 3.50
minimum deli...
JAN 2016
Delivery network optimization
(+300% efficiency)
APR 2016
Products cheaper online than
in supermarket
COMING NEXT
JAN 2016
Delivery network optimization
(+300% efficiency)
APR 2016
Products cheaper online than
in supermarket
looking for...
www.supermercato24.itenrico@supermercato24.it
Thank you!
Focus on Leading European Internet companies
Covering over 400 companies across 25
online verticals, a broad range of over...
Supermercato24 - NOAH15 London
Supermercato24 - NOAH15 London
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Supermercato24 - NOAH15 London

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Start-up Stage - E-Commerce - Presentation by Enrico Pandian, CEO of Supermercato24 at the NOAH 2015 Conference in London, Old Billingsgate on the 12th of November 2015.

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Supermercato24 - NOAH15 London

  1. 1. Same-Day Grocery Delivery www.supermercato24.it
  2. 2. 2B $
  3. 3. WHO WE ARE Enrico Pandian CEO - Digital entrepreneur since 1999, Founder of calcio.com (1999), matura.it (2001), prezzipazzi.com (2010). Manuel Colella Logistics - Natural born problem solver with a great talent in dealing with people. Gianluca Parisi Commercial Manager - 10+ years experience in commercial and consumer retail marketplaces. Marco Risi CTO - Extensive start-up experience, full-stack developer and geek enthusiast.
  4. 4. +12 DESIGN & COMMUNICATION COMMERCIAL DEVELOPMENT LOGISTICS CUSTOMER CARE ADMINISTRATION Enrico Pandian CEO - Digital entrepreneur since 1999, Founder of calcio.com (1999), matura.it (2001), prezzipazzi.com (2010). Manuel Colella Logistics - Natural born problem solver with a great talent in dealing with people. Gianluca Parisi Commercial Manager - 10+ years experience in commercial and consumer retail marketplaces. Marco Risi CTO - Extensive start-up experience, full-stack developer and geek enthusiast. WHO WE ARE
  5. 5. HOW IT WORKS Order your groceries online 1. Choose your favourite store 2. Pick the products 3. Schedule the delivery 4. Order
  6. 6. A courier will shop for you Order your groceries online HOW IT WORKS
  7. 7. Get everything at home Order your groceries online A courier will shop for you HOW IT WORKS
  8. 8. 715BMARKET IT + FR + UK + DE
  9. 9. Professionals TARGET MARKET
  10. 10. Professionals Young mothers TARGET MARKET
  11. 11. Professionals Young mothers Elderly and Disabled TARGET MARKET
  12. 12. Professionals Young mothers Elderly and Disabled Mainstream TARGET MARKET
  13. 13. COMPETITORS Online shopping Delivery in 1 hour Choice of supermarket No stockhouse 14+ cities covered
  14. 14. 1.80014+ 26.500 FIRST 13 MONTHS OrdersCities Couriers 1,4M € 44% Orders by returning customers Groceries delivered
  15. 15. Sep ‘14 Oct ‘15 4.073 orders 1.000 2.000 3.000 4.000 GROWTH +42% Orders monthly growth
  16. 16. BUSINESS MODEL B2C 5-15% surcharge on groceries € 3.50 minimum delivery charge
  17. 17. 20-30% on units sold custom fee listing + analytics BUSINESS MODEL B2BB2C 5-15% surcharge on groceries € 3.50 minimum delivery charge
  18. 18. JAN 2016 Delivery network optimization (+300% efficiency) APR 2016 Products cheaper online than in supermarket COMING NEXT
  19. 19. JAN 2016 Delivery network optimization (+300% efficiency) APR 2016 Products cheaper online than in supermarket looking for € 3M raised € 1M FUNDING COMING NEXT
  20. 20. www.supermercato24.itenrico@supermercato24.it Thank you!
  21. 21. Focus on Leading European Internet companies Covering over 400 companies across 25 online verticals, a broad range of over 500 investors as well as 100+ online-focused corporates Deep understanding of industry dynamics Ability to add value beyond banking advice Facilitates overall process and minimizes management distraction NOAH Advisors is globally well connected and has direct access to virtually all key players in the industry Knowledge of and strong relationships with potential buyers’ key decision makers Proactively finds and unlocks attractive investment opportunities for leading investors Annual NOAH Conference in its 8th year Over 40 years of combined relevant M&A experience Routine execution of M&A and financing transactions with sizes of several billion euros 22 successfully completed NOAH Advisors transactions underline successful transfer of M&A competencies to the Internet sector Entrepreneurial mind-set, focused on growing the business and establishing a reputation for excellence Ability to deliver top results in short time frames Highly success-based compensation structures align interests of clients and NOAH Advisors, and demonstrate conviction to deliver top results Creative deal solutions September 2015 December 2014 September 2014October 2014 May 2014 February 2013 May 2012 April 2011 Sale of a 70% stake in to Exclusive Financial Advisor to Drushim and its Shareholders Sale of 100% of for $800m to Exclusive Financial Advisor to Fotolia and the Selling Shareholders Sale of 100% of for €80m to Exclusive Financial Advisor to Trovit and its Shareholders Sale of controlling stake in to Exclusive Financial Advisor to Facile.it and its Shareholders sold 100% of for $228m to a joint venture between Exclusive Financial Advisor to Yad2 and its Shareholders Growth equity investment from for a 30% stake alongside Softonic’s Founders and Angel Investors at a valuation of €275m Exclusive Financial Advisor to Softonic and its shareholders 150 million growth equity investment from for a 50% stake alongside Fotolia’s Founders and Additional $150 million senior debt financing Total $300 million investment Financial Advisor to Fotolia and its Shareholders have acquired a majority stake in for $350m from Exclusive Advisor to Summit Partners and TA Associates Selected Completed NOAH Transactions Unique Industry Know-How Unmatched Network and Relationships Strong Investment Banking Competence Full Commitment - We Are Entrepreneurs! EUROPE’S LEADING INTERNET CORPORATE FINANCE BOUTIQUE ®

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