1. WHO WOULD BE THE
AUDIENCE FOR YOUR
MEDIA PRODUCT?
2.
3. INDIE TEENAGERS
These are the typical 16-19 year olds that would be interested in my magazine.
They strive to be different in the way they dress. They go for more ‘out-there’
clothes from online shops with slogans and patterns.
They are interested in uncommon bands such as Catfish and The Bottlemen and
up and coming artists and enjoy social media such as Twitter and Tumblr to express
individual feelings.
They enjoy hanging out with friends and listening to music and watching films.
They are all about being individual and enjoy the cultural aspects of life.
4. AFFLUENT WORKERS
This audience are young adults with middling levels of income,
who are culturally active.
They enjoy popular and current music, going out to see films,
playing games and spending time with friends.
They work in retail.
5. EMERGENT SERVICE
WORKERS
This audience do not earn very much money and are likely to rent
their house.
Have a high degree of cultural engagement in musical, sporting
and internet activities.
They are young and fill a variety of low paid service sector slots
and live in inexpensive urban neighbourhoods.