Bad Rhino is a social media marketing agency based in Wayne, PA with a team of 15 professionals. They provide complete social media management, consulting, and training for clients locally and nationally. Their successful approach to social media involves enhancing branding and awareness through storytelling, protecting reputation through customer service, and driving traffic and sales. Current trends in social media include a focus on mobile and video, as well as measuring how social traffic converts on websites. Their case study of Blind Squirrel Poker Apparel showed how growing their Facebook likes from 300 to over 16,000 led to increased traffic, sales, and customer satisfaction for the client.