Magazine analysis

1. Puff used within the magazine to drag and
promote the audience to the movie Pirates of
the Caribbean. By having a puff related to the
main images it gets the audience attention as
they would want to know more about the film.
Rule of third is been used in the magazine
as they use three main coulour within the
magazine , black, yellow and blue all theys
colurs are over the background of a beach
which cantrast with is making it all reflect on
match the setting of the film.
The competition of the shaping of the
magazine is formed in a Z shape as it is more
simple for the audience to understand
The main images has Johnny Depp looking
directly at the camera, the reason for why this
was done was so that the audience could be
intrigued about him and why he’s attention is
dragged infront of him, their for pulling the
readers to the film.
The typography mostly consists of one
font, but it also includes features fonts
which contrasts with the colours used
within the typography which creates
and atsmopher of exciment and thrill
because of all the vibrent colurs used.
There has been some short disruption
and information of the movie, they
also placed information about films
with similar genre, that would grab the
attention of the audience of this film
also on to other films as the point of
the magazine is to promote the
products.
The protaganist character Jhonny Depp
was put on the front cover of the magazine
as the main image, by having him it would
lead his fame to get more recongnistion for
his movie and the other films that have
been featured on the magazine.

2. The magazine is promoting Iron man two and
has an elecricic effect on the masthead, which
is linking to the main villain featured in the film.
To catch the readers attention buzz words has
been placed within the magazine such as
‘unlimited’, as they are trying to promote the
movie to a wider audience, they use the buzz
words as a form off capturing and drawing in the
audience to want to watch the film.
To show Iron Mans dominance and masculinity
they covered up part of the magazines
masthead, as it shows power, by showin this
within thre image it is as if they are trying to
reach a female audience to watch the movie as
mostly it is males that dominate in the sci-fi
action film genre.
Under the main image they adverties the
other contents of the magazine to let the
audience know what else is going on in the
film world it is also there to let the audience
to know it isnt just one thing that the
magazine will focus on.
By having the electricity bults on the masthead to
creates a connotation of power as it crates an
imagery of the powerful greek god Zeus which
makes the audience think that there would be a
character in the movie with god like abilities or
someone so powerful, but by having the bultz be
behind Iron Man it makes us feel as if he is the
strongest character within the movie.
By having the bar code on the
bottom right hand corner it
provents it from taking up too
much pass of the magazine and
dragging the audience attention
from the images and text to it.
Iron Man has been placed in the center of the
magazine taking up most of its space showing
the audience he is a protagonist character and is
very dominant within the movie .
There has been another puff
added to drag the reader to
additional information provided
within the magazine.

3. The Title of the magazine is the most boldest part
of the magazine on to of the M is the Price and date
of issue of the magazine it has been placed their as
they dont want it to be blost between the dark
background an text, by having it on the white part of
the gradent and near the title filed in with bold red
gets it to stand out as it starts to contrast with them.
The reason they did this is because they want the
audience to buy the magazine and see the price of
it straight away.
There has been a short
description of the film and
its genre ‘sci-horror, this will
inform the audience what
the film eill be like, making
them wait anxiously for the
film to be released.
In bold white typography the title of the movie ‘I
Am Legend’, the reason why it has been writen
this was and composition on top of his jacket is
that the white contrast with the black making the
text stand out.
In the main image of Will Smith they made him hold a gun as
a prop, the use of a weapon symbolises power and
masculinity, which could mean that they are trying to drag a
female audience to watch the film as genarally it is male
audiences that are attrected and watch movies in the sci-fi
horror genre. In the image Will finger is on the trigger
meaning that he is expecting danger , which is larking
around.
A theme of red and white has been used for the
typography. The colour red is symbolised to
connote danger which links t the theme and
genre of the film.
By placing Will smith in the center of the cover, it
makes it clear to the audience that he is a
grotaganist of the movie. His roles importance is
also showed within the images composition ,
because the image is infront of the magazines
name it shows us his dominance within the
movie.
The background has some silhouettes within it,
because of this and the white light created from
the backlight create a sense of good vs evil, light
vs dark. As the light bounces on Will it makes
him look as if he represents hope. .
A sense of mystery is created from the use of
fog, as it is connotation is usally mystery and
something being unclear and blurry. The use of
this helps he audience to know what the genre of
the film could be.